Good product Shandong 丨 "Good Pin Shandong" Chengqilu "New Business Card" activates Shandong's high -quality development new kinetic energy

Author:Qingzhou Rong Media Time:2022.07.19

The 2022 Shandong Provincial "Chinese Brand Day" event with the theme of "Good Pin Shandong Chaoyong Water City" was held in Liaocheng, Jiangbei Water City. The purpose of the event is to exchange and display the effectiveness of the construction of Shandong's "strong brand province", focus on the model of high -end brand cultivation, and promote more Shandong brands to go international.

Zhang Jijun, a first -level inspector of the General Office of the People's Government of Shandong Province, said that Shandong Province has announced the first batch of 223 "good products Shandong" brand and took the lead in establishing a new model of regional brand development in the country. In 2022, Shandong Province focused on pillar industries, advantageous industries, emerging industries, and selected 480 high -end brand cultivation enterprises in Shandong Province, covering 16 manufacturing fields and wholesale retail areas including high -end equipment, high -end chemicals, and new energy materials. Essence

"Liaocheng's economic development is facing the dual tasks of expanding the total amount and regulation." Zeng Xiaoli Chairman of Liaocheng CPPCC said that Liaocheng will implement the brand development strategy as the basic element of economic development. "Liaocheng will continue to improve brand cultivation policies and strive to push economic and social development to the brand era."

As one of the first batch of "good product Shandong" brand enterprises, Dong'er Ejiao, the old Chinese medicine company under the central enterprise China Resources Group, has continued to increase brand investment in recent years. Attract more young consumer groups. Gao Dengfeng, Secretary of the Party Committee and Chairman of the East Ejiao, said that "Nourishing the National Treasure East Ejiao" has been inherited for three thousand years. The new generation of East Ejiao people have continued Explore the field of "Ejiao+", make traditional Chinese medicine rejuvenate, and make the product "inheritance of ancient times, innovation and innovation", and consolidate the blood connection between the Ejiao brand and consumers.

During the "China Brand Day" event, the Aaii Wanli Wanling event of the East Ejiao "Refining Plan" was also officially launched. The "Refining Plan" event carried out Ajing water transmission in more than 20 provinces and cities across the country, using water as a link, and transmitting the conviction of quality of quality and revitalizing the national medicine of the nation to all parts of the country.

On the same day, Liaocheng, Handan City, and Puyang City also jointly signed the "Jiulu Yuyu Quality Infrastructure Service Alliance Cooperation Agreement".

The "China Brand Day" event of Shandong Province has been held for five sessions. "Good Pin Shandong" is the "golden signboard" created by the Shandong Provincial Party Committee and the Provincial Government, and has become a new momentum for activating the high -quality development of Shandong. Up to now, the "good product Shandong" enterprise leading system has revised 204 national standards, participated in the establishment of 1,578 national standards, and continuously led the development of the industry.

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