Ding Xiongjun, Chairman of Moutai, Guizhou: Moutai has hundreds of thousands of tons of base wine, which is more than trillions of dollars

Author:Jinan Times Time:2022.08.04

Ding Xiongjun, Secretary of the Party Committee and Chairman of Guizhou Moutai Group, said that hundreds of thousands of tons of base wines are one of the Moutai and moat.

On August 2nd, Ding Xiongjun said at the 2022 Yabuli China Entrepreneurs Forum · Tianjin Summit that a company must find the power of the development background of the times, in line with the development of the industry, and the power of the development of the development of the times. Supporting enterprises to create a better life, achieve a better goal, and win a better future is the power of "beauty" that every company must strive and master.

The first is the power of this way. This is the potential of the enterprise. When talking about "Moutai's core competitiveness and moat", he said that there are four core potential energy capacity of Moutai, namely the unique land protection, non -copying microbial colonies, unique brewing processes inherited for thousands of years, long -term storage high -quality bases Alcohol resources.

Ding Xiongjun revealed that Maotai had hundreds of thousands of tons of base wine in the wine store.

The second is the power of innovation. This is the momentum of the enterprise. Corporate innovation can continuously meet people's growing and upgraded beautiful life needs. Even traditional enterprises like Moutai must innovate technology and management with "beauty". Including the development of the "I Moutai" digital marketing platform, the Moutai ice cream launched by cross -border is to better adapt to the beautiful life standards that people are constantly upgrading.

The third is the power of competition. This is the courage of the enterprise. "Competition" is to "beauty and beauty". "He" is to "beauty and the United States". There are 12 types of incense types in Chinese liquor. Each type has excellent enterprises and excellent products. Each has its own beauty. Everyone has made common progress in mutual respect, learning and exchanges.

The fourth is the power of culture. This is the charm of an enterprise. There are three cores of culture: one is corporate values. The second is entrepreneur. The third is cultural integration and innovation. Moutai's production is in line with the twenty -four solar terms, and around the traditional culture of the "twenty -four solar terms", each solar term has cultural activities.

According to the performance of the first half of 2022, the first half of the 2022 in Moutai, Guizhou, in the first half of 2022, Guizhou Moutai realized revenue of 57.617 billion yuan, an increase of 17.38%year -on -year; net profit attributable to shareholders of listed companies was 29.794 billion yuan, a year -on -year increase 20.85%.

During the reporting period, Guizhou Moutai completed the output of 42,500 tons of wine in Moutai, with sales of 49.965 billion yuan, a series of wine -based wine output of 170,000 tons, and sales of 7.598 billion yuan.

In addition, Guizhou Moutai March 28th, the self -employed e -commerce platform "I Moutai", which was launched on March 28, realized the tax income of 4.416 billion yuan in alcoholic income in the first half of the year.

Source: Surging News

Edit: Liu Dan

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