What is the city of "not snoring"?The Cloud Club Living Room chats "Night Economy" on the afternoon of the 4th

Author:Changjiang Daily Time:2022.08.04

The Yangtze River Daily Da Wuhan Client August 3 (Reporter Wu Yan Congli) mentioned "Night Economy", what did you think of? On August 4th (Thursday) from 15:00 to 16:00 pm, the Yangtze Daily Cloud Club Focusing Room will focus on the hot topic of "night economy". Associate Professor Wu Jinhai and China Tourism Research Institute's night tourism research and project leader Dr. Zhao Yijing, three guests, guests, were guest live rooms.

In the midsummer season, the night economy became an important position for expanding consumption scenarios and release of consumption potential. In the night, walking on the streets of various cities, young people opened car trunk, put good music, put on various small products and foods, hanged publicity slogans full of personality, and the "trunk bazaar" all over the world. Add a touch of bright colors to the night economy.

What exactly does "night economy" mean? Compared with the past many years, what changes have shown and what are the development trends? In this interview, the keywords of "night economy" will be thoroughly interpreted, taking into account theoretical discussion and case analysis, and covering consumer habits to all aspects of urban construction.

2021 China Nightlight Imaging (Drawing Unit: Wuhan University Surveying and Mapping Remote Sensing Information Engineering National Key Laboratory Nightlight Remote Sensing Team Gong Yu and Li Xi)

At present, when talking about the "night economy", many people will naturally think of "Internet celebrity" cities such as Changsha, Chengdu, and Chongqing. What elements and conditions are needed for a city to develop the "night economy"? How should the government departments play a role in guiding the healthy development of the "night economy"? At the same time, it can be seen from a luminous remote sensing map in 2021 that the bright areas are often not isolated, but instead exist, such as the Yangtze River Delta, Guangdong, Hong Kong and Macao. In the context of emphasizing the "holding group heating" in the urban circle and urban agglomerations and regional coordinated development, can central cities play a greater radiation driving role through the "night economy"? Focusing on the above related issues, the three guests will also share and answer separately.

Among the three guests of the guest rooms invited to the living room of the guest cloud, Professor Xu Guangjian has been engaged in research in the fields of macroeconomic policies, public financial management, price theory and policies for a long time, forming a group of representative academic achievements with great influence; Wu Associate Professor Jin Hai has been focusing on consumer culture research for a long time, and has rich research results in the fields of consumer sociology, social responsibility consumption and other fields; Dr. Zhao Yijing focuses on research on night tourism, festival tourism, tourism destination marketing, etc. Models and paths are rich in observation and research.

From May 19, 2020, the Yangtze Rong Daily's large -scale melting media online dialogue show "Cloud Living Room" was officially launched, and the response was enthusiastic. The column uses technical means to build a virtual studio to achieve the host and invited guests to connect, and chat on the "cloud".

The Yangtze River Daily "Cloud Living Room" will be pushed simultaneously on major mainstream platforms on the entire network, including the "Da Wuhan" client, the WeChat video number, Douyin, headlines, Baijia number of Jiupai News, and Jiupai News.

【Edit: Wang Rongfei】

For more exciting content, please download the "Da Wuhan" client in the major application markets.

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