The 8th (Jinan) E -commerce Industry Expo and 2022 Sino -foreign e -commerce supply chain integration development summit will be grandly opened

Author:Qilu.com Time:2022.08.13

Qilu.com · Lightning News, August 13th, on August 13, the eighth (Jinan) e -commerce industry expo opened grandly at the Shandong International Convention and Exhibition Center.

It is reported that the E -Commerce Industry Fair is a brand exhibition focusing on the People's Government of Jinan City and the Shandong Provincial Department of Commerce. It has been held for 7 consecutive years since 2015. 1 Brand Exhibition "Honor.

本届博览会聚焦“发展高质量电商,服务新经济格局”主题,设置了电子商务示范应用、东西协作、上合组织、丝路电商、沿黄高质量发展、乡村振兴、工业电商、 E -commerce platforms, Haopin Shandong, e -commerce supply chain, live e -commerce, cross -border e -commerce, including 15 sectors, more than 50 display content, displayed an area of ​​30,000 square meters, attracting more than 600 participating companies at home and abroad, participating in the exhibition There are more than 1,000 brands, more than 20,000 participating products, and more than 20 provinces (autonomous regions, municipalities) groups across the country to participate in the conference.

Focus on the national development strategy and help the e -commerce region coordinate and develop

This expo focuses on the major national development strategy, combined with the advantages and characteristics of the development of the Shandong e -commerce industry, optimized the layout of the exhibition, and set up strategic segments such as Silk Road e -commerce, SCO, East and West Cooperation, and High -quality Development of the Yellow River Basin. Among them, the brand characteristic exhibition area of ​​"Goodke in Shandong Shandong -Lixiang Electric Bohui" brings together brand companies, local specialty products, key e -commerce companies in the sixteenth city of our province, as well as high -quality products such as old names, high -quality agricultural products, high -end manufacturing industries; The exhibition areas such as the East and West Cooperation, the high -quality development of the Yellow River Basin gathered in more than 10 provinces and cities including Gansu, Chongqing, Hubei, Qinghai, Tibet, Xinjiang, Shaanxi, Hebei, Shanxi, Jiangsu, to display more than a thousand local specialty products, and to collaborate on the East and West The road to consumer assistance has taken a deep and practical development of the Yellow River Basin industry.

The first expo has the first Silk Road e -commerce and RCEP and SCO National Pavilion theme exhibition area, which aims to show different local customs, natural scenery, and special products of various countries. Various black tea, coffee, honey, chocolate, red wine, beer, dried fruit, essential oils, and various exquisite crafts and accessories are made for exhibitors to make the audience overwhelmed and lingering.

Collect tens of thousands of products with 600 companies and build a supply chain docking platform

This expo attracted more than 600 exhibitors including fast hands, video numbers, Douyin, JD.com, China Mobile, China Telecom, Sinopec, Construction Bank, Hengfeng Bank, Shandong Ocean, Luyan Group, Shandong Energy Bo Xing, Tengzhou, Zou Ping, Lanling, Qufu, Tancheng, Jianxian, Shanghe, Pingyin and other characteristic districts and counties and more than 20 cities including Linxia, ​​Xi'an, Tongling, Handan, Chengde, and Suqian participated in the exhibition.

What is noticeable at the scene is all kinds of dazzling novelty products. The exhibition area brings together beauty care, green food, drinks and drinks, textiles and clothing, e -commerce ingredients, prefabricated dishes, furniture home appliances, home department stores, shoe caps, gifts, gifts, gifts Crafts, cultural and creative products, pet supplies, mother -to -child toys, and tens of thousands of special products and good products at home and abroad, such as Chinese old -fashioned samples, local agricultural special products, and set up high -quality product supply chain docking platforms. The new achievements, new technologies, and new applications are displayed one by one to interpret the new changes and new trends of "e -commerce+industry".

Gather the big coffee of the hundred industries and talk about the new future of e -commerce

In the morning, the main forum, the Fifth Quancheng E -commerce Conference and 2022 Sino -foreign e -commerce supply chain integration and development summit. The theme of the conference with the theme of "Qilu connecting the world on the chain" has established a communication platform between Chinese and foreign governments, entrepreneurs, and expert think tanks. Wang Wei, director and researcher of the State Council Development Research Center of the State Council, Liu President Liu Puhe, vice chairman of the National Urban Industrial Products and Trade Center Federation, Dean of the Consumer Research Institute of the China Commercial Economics Society, and former industry experts from Hema Industrial Research Institute, such as the Hema Industrial Research Institute E -commerce helps domestic and foreign trade integration, the construction of dual -cycle innovation development strategies, and the new trend of industry supply chain. China-Latin America ’s national e-commerce cooperation mechanism member states on behalf of Columbia Ambassador and Ecuador Business Counselor shared a new concept of the digital economy through video, looking forward to strengthening cooperation with Chinese enterprises, especially Shandong enterprises, and hoping to find new ones in Jinan Market opportunities.

At the same time, the second Shandong New E -commerce Supply Chain Conference, Jinan Cross -border E -commerce High -quality Development Forum, 2022 The Provincial Cosmetics Industry High -quality Development Conference, Douyin Local Life Help the Development Forum of Jinan Sports Merchants, The 2nd Shandong Provincial "Rural Revitalization Digital Shangxing Nong" Development Forum, Shandong New Retail Development Conference, Easy Cargo Help Rural Revitalization Forum, WeChat Video Number Innovation and Development Forum and other more than 20 support forum activities. Many industry experts, major platforms, and enterprise representatives will share the dry goods and business opportunities of the e -commerce industry around the themes of supply chain selection, video number monetization, platform drainage, platform entry, explosive product construction, rural revitalization, etc. Participants' theory+practical experience helps enterprises and individuals solve difficulties and pain points.

Get a thousand live broadcast experts to create a closed loop of ecological docking

In order to help the epidemic era under the high -quality development of Shandong e -commerce and empower Jinan Consumption and upgrade, the Shandong Provincial Department of Commerce and the eighth (Jinan) e -commerce expo organizing committee launched the August theme event of "Yunyou Shandong · Meimei and the Communist Party" —— "Lexiang Electric Bo Hui Hi Shuna Carnival".

This event integrates exhibition resources, online promotions, special products, brand products, and online celebrities. Thousands of online celebrities, Internet experts, short video makers, and live broadcast platforms such as Taobao, Douyin, Kuaishou, Xiaohongshu, etc., well -known MCN institutions, e -commerce industrial parks, live broadcast bases, e -commerce group heads, etc. Service providers, through physical display, experience, selection, on -site interaction, etc., cooperate with the special live broadcast and consumer policies, lead the audience to visit the "good product Shandong" to support the support of Shandong's e -commerce companies, promote the recovery of consumption in the province, and at the same time Create platforms, channels, brands, supply chains, expert anchors, MCN institutions and other live broadcast ecological docking closed loops.

It is worth mentioning that this expo has received the title support of the Shandong Branch of China Construction Bank. Consumers download and register the CCB Life APP will receive a series of preferential rights, including catering vouchers, take -out vouchers, movie viewing coupons, and phone bills. Coupons and other. Consumers in Jinan can receive exclusive summer consumer coupons in the 2022 "Spring City Purchase" government in August, which can save up to 1220 yuan in August! Construction Bank Shandong Branch practiced the new financial concept of "people -centered", committed to serving the society and people's livelihood, and exerted the advantages of the banks in the "post -epidemic era" to improve residents' consumption confidence, release consumption potential, and restore market vitality. The responsibility of large state -owned banks.

"Made in Jinan" and "Spring City Features", welcome the new development of e -commerce

In this expo, the Jinan exhibition area appeared in an area of ​​300 square meters, organizing beauty brands such as Huaxi Biological, Furida, Mei Xun, Boke Biology, as well as small appliance brands such as Jiuyang and Duck. Jinan's "Northern Meigu" and small home appliances traditional advantageous industrial bands.

In addition, the "Made in Jinan, Good Goods" section is set up at this expo, which brings together Furida, Hongjitang, Luxi Zhai, Min Tian Fanfluting, Lugu Spring, Lugan Group, Luyan Group, Jiabao Dairy Dairy Industry , Pingyin Rose, Longshan Black Pottery, Zhangqiu Iron Pot, Shanghe Laoshu, Laiwu sausage, including more than 200 well -known Jinan companies and brands, covering manufacturing, food and drinks, health products, clothing textiles, cultural entertainment, biomedicine, biomedicine, biomedicine, biomedicine, biomedicine, biomedicine, biomedicine, biomedicine, biomedicine Electronic information such as electronic information. The relevant person in charge of the Jinan Commerce Bureau said that the sector focuses on the "manufacturing" and "spring city characteristics" of the sector, which opens the market for Jinan's famous products to comprehensively enhance the reputation, influence and market share of local superior enterprises and specialty products. At the same time, to show the new achievements of Jinan in the country and the world in the conversion of new and old kinetic energy, unblocking dual cycles, and building the modern international metropolis of "Daqiang Mei Futong", which helps Jinan e -commerce to develop high -quality development!

Take advantage of the situation, the rise of the rising e -commerce business

In the new era and new opportunities, the new and old kinetic energy conversion starting areas, China (Shandong) free trade pilot zone, and the ecological protection and high -quality development of the Yellow River Basin have a historic intersection of the three major national strategies, which has greatly expanded the development space of Jinan urban development. Created huge investment cooperation opportunities to make Jinan's development opportunities unprecedented.

In recent years, Jinan City has adhered to the national Yellow River strategy and strong provincial capital strategy as the unification, and thoroughly implemented the requirements of the Ministry of Commerce and Shandong Provincial Department of Commerce on the development of the development of e -commerce industry. , I have introduced a group of forward -looking development support policies, which has strongly promoted the high -quality development of Jinan e -commerce, and achieved fruitful results: e -commerce enters 2 comprehensive demonstration counties, 2 national e -commerce demonstration bases, and national -level levels. Four e -commerce demonstration enterprises, 3 digital business enterprises in the Ministry of Commerce, 4 e -commerce demonstration counties in Shandong Province, and 6 such as Shandong Electronic Commerce Demonstration Base are remarkable.

At present, there are 20,500 e -commerce companies in Jinan and 253,000 online stores. In 2021, the city realized 103.2 billion yuan in online retail sales, an increase of 21%year -on -year, higher than the province's growth rate of 1.0 percentage points, and 9.1 percentage points higher than the national growth rate. From January to June 2022, the city's realization of online retail sales was 52.81 billion yuan, an increase of 13.1%year-on-year.

As an important crystallization of the deep integration of the digital economy and the real economy, e -commerce has greatly caused profound changes in production models, flow modes, and consumption models. At present, it has been deeply integrated into all areas of production and life. Important forces to promote the development of national economic and social development, inject new momentum into global trade investment. It is believed that the successful holding of this expo will effectively promote the integration and development of "e -commerce+industry", which will play an important role in opening up domestic and foreign trade and unblocked dual cycles. Essence

The expo lasts three days. At present, the audience can register on the WeChat Mini Program online to obtain tickets for free visits and participation.

Lightning News reporter Geng Xin report

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