[New Era of Endering New Journal] New era] Accelerate the "Changping coordinates" of Beijing International Consumption Layout

Author:Beijing Changping officially r Time:2022.08.15

Since this year, in the face of the complex and severe situation, our district has efficiently coordinating the prevention and control of the epidemic and economic and social development, the economic operation has accelerated the recovery, and the consumption work improves quality and efficiency. In the second half of the year, our district continued to aim at building a Beijing Innovation Consumption Innovation Demonstration Zone, adheres to the combination of market leadership and government guidance, adheres to the overall development of domestic consumption and international consumption, adheres to the promotion of traditional consumption and new consumption, adheres to consumption supply and consumption consumption End with the demand, strengthen high -level promotion, project implementation, and event planning, to lead and create new demand with supply -side structural reforms, fully tap Changping's characteristic resource endowments, and accelerate the "Changping coordinates" of Beijing International Consumption.

Integrate all kinds of resources to highlight Changping characteristics

In order to strengthen the high position and promote the consumption heating in the region, our district has been promoted and issued to the implementation of the "Key Points of Changping Cultivation and Construction of the International Consumer Center City 2022", etc., and has formed a "four lists", including 79 key projects, 42 key tasks of key tasks , 80 key service companies, 27 promotional expenses.

At the same time, our district integrates various resource elements, highlights the endowment of Changping's characteristic resource, and hosted the 2022 Changping Consumption Season launching ceremony with the theme of "integrating consumer A Shangchang", which around Rong Show Changping, Chao IN Changping, COOL Changping, Hui BUY Changping, Wei Young, Changping, and Le GO Changping, the six major theme sections, and guide commercial enterprises in the jurisdiction to carry out consumer activities. Through 2 summer car purchase carnival activities, the consumption of car consumption in the region was heated. The event issued a total of 20 million yuan of car consumer coupons. 40 car companies participated in it, driving more than 5,000 new cars, and the retail sales of social consumer goods exceeded 1 billion yuan. Volume the tax relocation of two car companies in taxes. It is expected to achieve a regional tax contribution of 10 million yuan throughout the year, and it has contributed that the three car companies are incorporated into the large -scale enterprise statistical declaration of cross -regional relocation. The annual expected sales of 300 million yuan, this year from 1 ~ 6 this year Monthly realized the retail sales of social consumer goods of 33.16 billion yuan, ranking 6th in the city.

Business district quality improvement and efficiency consumption upgrade upgrade

Currently, economic development has entered a new normal. Promoting key work projects is an important measure to stabilize economic growth and ensure improving people's livelihood. To this end, the District Commerce Bureau issued the "" One Ring and One Strategy "Support Program in the Key Business District, Changping District in 2022, and continuously promoted the transformation and improvement of stock projects. The main responsibility, on the basis of giving full play to the upgrading effect of Longde, Longyu, and Longze business district, guide the traditional consumer entities in the area to meet market demand as soon as possible, jointly promote the quality and efficiency of key commercial districts, optimize consumption supply, and continuously release the release Resident consumption potential has promoted the upgrading of consumption files in our district.

In our district, through the establishment of the "Comprehensive Implementation Plan for Changping District Logistics Base Planning" and "Xinchangping Agricultural Products Comprehensive Wholesale Market Preliminary Planning Research and Concept Design Work Plan" to ensure that the work of key projects in the region is implemented. On March 29, the wholesale market of Shuitun Agricultural and Sideline Products completed the relocation work and settled in the business; Changping's first beauty live broadcast base Xingyao Live Base officially landed in Tiantong Science and Technology Park and officially operated in March; The "Long Street" appeared locally. The launching meeting of the first Longjie brand was successfully held on March 25th. The opening of the opening week was launched to attract the first store to drive the first store. In the first half of this year Complete 120%of the annual tasks.

Strengthening activities planning to promote industrial integration

In order to promote consumer elements to accelerate the integration, drive the consumption file upgrade in our district, stimulate the vitality of the consumer market, create an active and prosperous market atmosphere, and enhance the sense of gain and happiness of consumers. The factor superposition effect will integrate the unique resource endowment of cultural tourism, leisure, and agriculture, and make good use of 3 world cultural heritage and 17 A -level scenic spots resources to surround the "Juyongguan Great Wall -Badaling Ole -Leado Port ——En Ming Thirteen Tombs "Tourism Gold Line to create a" Cultural Tourism and Commercial District ", and through the launch of the" The Theme Tour of the Qingming River Hipping Tour "and" Ledu Duo Port -Ming Thirteen Tombs "special activities, active activities The market atmosphere in the region has driven the consumption upgrade of the region.

In addition, in order to solidly promote the cultivation and construction of the Changping International Consumption Center to the new level, the District Commerce Bureau combined with the actual situation of our district to implement the decision -making and deployment of the Municipal Party Committee, Municipal Government and District Party Committee, and District Government Four aspects of policy coordinating efforts, giving play to the role of "combining boxing" to leverage, to promote consumer integration, improve quality and expansion.

In the next step, the District Commerce Bureau will further consolidate the policy to leverage the coexistence force, adhere to the "government setting up, enterprise singing", and independently plan a group of differentiated, diversified, and high gold content promotion activities, boost consumer confidence, stimulate consumer vitality, and stimulate consumer vitality. Improve the efficiency of investment promotion, speed up the implementation of reserve projects, consolidate the foundation of high -quality development of consumption, and promote the upgrading of consumption files.

Photo source: Changping Pao, Reporter Shi Jing


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