The moon cake gift box really has only moon cakes. Why does the "sky -high" moon cake fall?

There is still less than one month of Mid -Autumn Festival, and consumers may find an interesting phenomenon -online and offline moon cake gift box, the highest price is generally set at 499 yuan. In the past, high -end tea and precious medicinal materials that were often disappeared with the moon cake "class", and only moon cakes were left in the moon cake gift box.

The "sky -high" moon cake is self -dependent because in May this year, the State Administration of Market Supervision approved the "Restricted Commodity Packaging Requirement Food and Cosmetics" National Standard No. 1 amendment, which will be implemented from August 15. According to this mandatory national standard, the number of packaging layers of dumplings and moon cakes should not exceed 3 layers, and the packaging materials must not be used as precious metals and mahogany materials. In June, the four departments jointly released the "Announcement on Controlling" Sky "Mooncakes and Promoting the Healthy Development of the Industry", emphasizing that the moon cake gift box should not be available in any form. Mooncakes are carried out for key supervision, which requires operators to save relevant transaction information for 2 years to prepare relevant departments to investigate according to law; discover the suspected violations of discipline and law, and transfer to disciplinary inspection and supervision, judicial authorities and other agencies in accordance with authority.

The transaction information was preserved for 2 years, and this one stepped on the seven inches of the "sky -high" moon cake. When you buy moon cakes at your own home, you have to pay attention to cost -effectiveness. Consumers are reluctant to spend hundreds of dollars for the three -layer and three -story packaging inside. It is often when moon cakes are served as gifts, buyers and sellers are happy to pile up at the packaging and even stuff various high -end products in the packaging. Is the moon cake gift box with thousands of yuan a few thousand yuan a few years ago? No, it is sending face, even sending benefits. Now that the moon cakes that exceed 500 yuan are subject to the key supervision, who is willing to cause trouble for a box of moon cakes?

As a popular food for traditional festivals, the pricing of moon cakes was originally market behavior. Multiple departments jointly issued a box of small moon cakes, not only to promote festivals such as moon cakes and other festivals to return to the attributes of mass consumer goods, return to the origin of traditional culture, but also promote frugality, oppose waste, guide the formation of good social fashion, and prevent micro -ducts, block corruption, and block corruption. Every hidden door.

In fact, most consumers think that the moon cake gift box of 500 yuan is still expensive. At present, the hot moon cake gift box is generally between 100 yuan and 200 yuan. The packaging and content are already exquisite. The selling moon cakes sold from traditional five kernels, lotus roe to innovative crayfish and snail powder are enough to accompany consumers to enjoy the moon.

To be vigilant, there are still a few luxury hotels selling more than 2,500 yuan of moon cake gift boxes in the official flagship store, and some online stores can customize "sky -high" moon cakes, and set up high -priced products such as small electrical appliances and tea according to customer needs. There are also moon cake coupons and moon cake cards. The sales channels are hidden and difficult to regulate. Relevant departments still need to keep high attention to these "sky -high" moon cakes. On August 17, the General Administration of Market Supervision announced that it would carry out a two -month -old overpassed packaging, "sky -high" moon cakes and crab card coupons for a two -month -old product. Consumers can also actively report complaints such as market supervision departments and the Consumer Association organizations if they find excessive packaging and other waste behaviors. To produce clean moon cakes, the people who buy it can rest assured, and the people who eat it are down -to -earth. This is what the moon cakes should look like.

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