Yingli Town, Shouguang City: Focus on the new farmers to help the new countryside

Author:Shouguang Yun 丨 Fresh Shouguan Time:2022.08.25

In recent years, in order to lead the masses to increase their income and get rich, Yingli Town, Yingliang City, has vigorously developed modern agriculture. While attracting young and highly educated talents to return to their hometowns, they set their sights on local farmers who played the mainstay in the process of agricultural modernization. By cultivating a group of "new farmers" born in rural and rural areas, Yingli Town ensures that the "new farmers" teams have gradually grown on the road of modern agricultural development.

Zhang Rongxiang, Xizhongzhong Village, is a typical representative of Yingli Town from ordinary farmers to "new farmers". 39 -year -old Zhang Rongxiang is an authentic farmer with three vegetable greenhouses. At the same time, he is also a director of Cuifeng Fruit and Vegetable Cooperative in Yingli Town. He is responsible for the trial of new varieties and foreign marketing.

"The establishment of the cooperative is a watershed. In the past, farmers fought alone, not only were often priced, but also worried about sales. After the cooperatives were established in 2015, they were not only worried about selling through order sales and online sales. Price, the total annual revenue can be increased by about one -third of the year. "Zhang Rongxiang introduced," Cooperative and Dongying City Shengda Supermarket signed a perennial order contract, and at the same time developed 'Cui Tao Pastoral' WeChat Mini Program. , I will put the tomato varieties grown in the cooperative farmers on the applet, and customers can ask orders to order. These two sales models basically each account for half, and the supply is in short supply. "

Zhang Rongxiang's Cuifeng Fruit and Vegetable Professional Cooperatives in Yingli Town was established in 2015. It was led by the Party Branch of Dongzhongzhong Village, Yingli Town. The Cuifeng "trademark, taking a new path of large -scale, quality, and branding. It is a new path to strengthen the development of "party branches+cooperatives+farmers+brands" to integrate development and promote farmers' income and become rich.

"Now it is not the age of facing the back of the loess. New platforms and new technologies are endless, and they will fall behind if they do not learn. Continuously improved vegetable planting techniques, and successively tried to plant tomato varieties such as golden phoenix, white jade, and green mouth honey. The taste of tomatoes is high and the income is also high. "Zhang Rongxiang has thought of new technologies and attempts in recent years. New varieties and open new sales have completely completed the transformation of ordinary farmers to "new farmers".

Zhang Rongxiang said that he has two goals this year to expand the scale of planting and open up the e -commerce market. "Beginning in August this year, I signed up to participate in the town's" new farmers' e -commerce assistance training, learn to be a 'with goods anchor', and sell our cooperatives to the tomatoes of our cooperatives to more. Human dining table. "

Green fields, vitality. Yingli Town will aim at cultivating new professional farmers who "understand technology, operate, good management", integrate the town's rich agricultural and sideline product resources, use the "new farmer" e -commerce agricultural service base, and focus on talent attracting talents. , New professional farmers' cultivation and agricultural industry skills services, which continue to provide strong talent support for the modernization of agricultural agricultural agricultural agricultural in Yingli Town and rural revitalization.

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