In the past, "Wang Meixing sighs" "relying on Meishengjin"

In mid -August, Guigui was fragrant, and Xinmei, a new Mei County in Kashgar, Xinjiang, ushered in a big harvest. Many domestic e -commerce platforms and nearly a thousand dealers will gather here to send this sweet fruit to all parts of the country.

Looking at this scene, it is difficult to imagine that 20 years ago, Xinmei Industry also encountered "water and water" in this land. Many fruit farmers "Wang Mei Xing sigh" and kept good resources but could not plant rich fruits. From "Dissatisfied with Water and Water", "Wang Meixing" to today's "blooming everywhere" and "relying on Mei Shengjin", what kind of hard exploration does the Gamen Xinmei industry go through?

Large -scale planting: let the "gold fruit" grow in the ground

Entering the village of Lyrick Village, Yingjima Township, Jiashi County, the full new plums were full of branches, and a fragrance came.

"Don't underestimate my 2 acres of Xinmei. This year, it is not a problem to rely on its income of 40,000 yuan. Before picking it up, the mainland merchants have snapped up." The villagers set up the "plum".

Daogi Timi in the same village also grabbed the fruit and let the reporter taste it. "Our Gag has a long sunlight time and a large temperature difference between day and night, and the new plum planted is particularly sweet. I joined JD Farm last year.

"The planting area of ​​Xinmei in our village exceeds 3150 acres, of which 2,100 acres of new plums are hanging, the output is expected to reach 2100 tons, and the output value is more than 40 million yuan. Xinmei industrial revenue accounts for more than half of the net income of the village." Ibudi McMati, Secretary of the branch, introduced.

Xinmei is a kind of young fruit. From the beginning of the introduction of abroad, she also faced the embarrassment of "not accepting soil and water". The Gamen was not discouraged. He invited experts inside and outside the province to "pass the scriptures and send treasures", went to the forest fruit production area to ask for advice, continuously practiced and continuously improved, and finally screened "Xinmei No. 1", "Xinmei 2", "Xinmei No. 3" "Three varieties.

In the past 20 years, Xinmei has continuously realized the transformation from small orchards to the large -scale development of industrial parks from small orchards to industrial parks, from extensive management to professional technical services.

Like the Village of Radilic, there are currently 127 Xinmei Professional Village in Jiashi County. According to Wang Yong, deputy secretary of the Gatshi County Party Committee, the county's new plum planting area accounts for 40%of the country and 60%of the country's output. This year, the county's new plum output is expected to exceed 160,000 tons.

Industrialization operation: Let Xinmeiyun sell well

Forest fruits are the basis for being good, and it is the key to transport and sell well. This is even more so for Xinmei, which has a short maturity period and is not easy to preserve.

Since 2017, Guangdong aid Xinjiang has given full play to its own capital advantages and investment advantages, focusing on improving quality, expanding sales, and strengthening the chain of supplementary chain and extension chain, etc., to support the growth of the Garrine Xinmei industry.

Especially in 2021, with the strong assistance of Guangdong aid Xinjiang and Foshan City, the Gatshi County raised 380 million yuan to build the Yuejia Xinmei Industrial Park. The park is equipped with a refrigerated fresh -keeping area, processing production area, trading service area, etc., and strives to build a modern agricultural industrial park with integration of production, university, research, and integration of the first, secondary and three industries.

In the industrial park, the 12 smart sorting production lines of Jingdong Logistics opened full horsepower production. Fresh picked Xinmei completes automatic sorting on the production line, loaded into a uniformly identified packaging basket, and completes automated processing in the constant temperature workshop. "Farewell to the artificial sorting and car carrying the shoulders, truly realized the automation selection of the whole process. The new plum over 50 tons can be processed every day to ensure that the land transportation is delivered to the customer within 3 days and within 2 days of aviation transportation." The person in charge of the production line introduced.

On the morning of August 21st, Xinjiang ’s first New Mei Cold Chain specialized in 2022, and 32 cold chain containers were full of 720 tons of Gag Shinmei from Kashi Station and drove to Xi'an. Cold chain containers are continuously electric 24 hours ahead, and the data indicators in the box are updated every 5 minutes to ensure the freshness of Xinmei. According to the plan, this year will run 5 special lines to transport 3600 tons of Xinmei, with a total value of over 70 million yuan.

Some pioneers actively promoted Gag's Xinmei Yong to break through the international market. In early July, Urumqi Customs approved the registration of exit fruit orchard applied for a company in Kashgar. The first batch of certified new plum orchard covers an area of ​​about 1,000 acres and an annual output of about 1,500 tons. This is also the first new Meizuo Garden in Xinjiang to obtain export qualifications. The company plans to export Xinmei to Southeast Asia and other areas.

Right now, through the "online sales+offline sales" two networks, relying on the online model of "Jingdong Sales Platform+Internet Red Live and Capital" and more than 10,000 offline stores. Essence

Cultural Tourism integration: Continue writing Xinmei "Sweet" story

Xinmei Zi, the industry is prosperous, the fruit farmers who are harvested laughed. How to make Xinmei's industry chain longer and more effective? With the "Xinmei Element" as the core, the road integration of the Wen brigade is the answer given by the Jiashi County and Guangdong aid Xinjiang.

On the evening of July 28, the Guangzhou Tower in Guangzhou, "Sitting, eating Guoguo, you came to me one by one, Gan Shinmei, Aksi!" On the same day, on many electronic screens in Yuexiu District and Tianhe District of Guangzhou, the Gaga tourism promotional video was placed simultaneously, and Xinmei became a business card for the promotion of Jiashi County.

At Xinmei Plaza at the junction of the 579 County Road and Donghuan Road of Jiashi County, there is a large -scale ceramic sculpture of about 5 meters high and 4 meters in diameter. This sculpture perfectly integrates the elements such as the Garrine Xinmei, Gaya, Colorful Mountain, and Lake Sikhl, and the elements of the Foshan Lion, which has become the landmark sculpture of the Gamen County.

At the end of July this year, the Foshan aid team was based on Garrine Xinmei and Gamel.Go online and successfully launch 32 WeChat emoticons in the first phase, with the help of new media to tell the development story of Gag.More Xinmei stories are singing in Gamen: the Chinese Academy of Agricultural Sciences Innovation Research Institute, Xinjiang Academy of Agricultural Sciences Xinmei Special Industry Technology Research Institute, smart greenhouse, arched facilities greenhouse, open field cultivation demonstrationThe garden is rising; college students studying in other places have returned to their hometowns and lived under the forest trees: "We have a new plum, the meat is delicate, the flavor is strong, and the flavor is endless, just the two words -delicious"; Farmers cooperatives and foreign merchants are more confident. 22 products of 22 products of fruit juice, dried fruit, fruit wine, and jam are listed in succession, and they are constantly new.In the Gatsus and the wider southern Xinjiang land, such sweet stories are becoming more and more exciting.

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