"Xiang Say Ying theory" in Tianjin Food Inspection Institute helps food safety

China Food Safety Network (Reporter Li Tiantian) "Xiang Say Ying Theory" was created by the expert technical team of the Tianjin Municipal Food Inspection Institute Liu Xiang and Li Ying, with the strong support of the Tianjin Market Supervision Committee. Food safety knowledge science popularization brand, mainly focusing on the food safety hotspot issues that the masses are concerned about, use new media and other promotional main positions to "speak".

In October 2020, the first video "Do you really buy food oil" was filmed, and it was officially launched on November 2nd in "Palm in Tianjin". Since then, the "Xiang Say Ying Theory" is released regularly every Tuesday, and it is promoted and updated in a timely manner in combination with hot events.

It is understood that in 2021, "Xiang Shu Ying Theory" has launched a total of 43 -phase food safety knowledge promotion short videos. It uses an easy -to -understand expression to promote food safety knowledge to the masses more intuitively and vividly. The scope is wide, which has played a good publicity effect, and gradually forms a unique brand effect of Tianjin food inspection. A total of 26,506 food safety networks have been played on the Tianjin Food Safety Network throughout the year.

China Food Safety News Agency Tianjin Journalist Station

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