The summer file surrenders the dazzling "transcript", and the total box office of 9.1 billion yuan has increased by 23% compared with the same period last year.

Cover Journalist Yang Fan

On September 1, with the arrival of the opening season, the "transcript" of the summer file was also officially released. From June to August of this year, 9.134 billion in the box office of the Shadow City City, an increase of 23.8%compared to the same period last year (7.381 billion), but compared with the previous period of 51.4%in the same period (17.778 billion) in the same period before the epidemic. The rankings of the five major "top students" this summer are: "Lone Moon" (2.896 billion), "Life Event" (1.71 billion), "Jurassic World 3" (1.06 billion), and "Detective War" (7120 million "(712 billion" ), Tomorrow War (623 million).

The recovery of the film market this summer is the "just need" performance of the audience watching movies. In addition, national policy support is also uncomfortable. Since the beginning of this year, the National Film Bureau has successively launched a series of support and rescue policies. On August 11th, in order to promote film consumption and accelerate the recovery of the film market, the National Film Bureau issued a notice to carry out the 2022 film-benefit consumer season activities in August-October.

The notice proposes 4 aspects of the promotion measures for film consumption of Huimin and Profit Enterprises, and issued a total of 100 million yuan of movie viewing consumer coupons with cat eyes, Amoy tickets, and Douyin to tap the potential of rural film consumption and promote tax reduction and refund. Substitute social insurance premiums, rents and exemptions, phase discounts for electricity consumption, and business interrupt insurance have been implemented in the film industry.

Under the escort of major progress and national policies for the prevention and control of the epidemic, the total number of movie viewers during the summer stall period of this year was 234 million, an increase of 15.3%year -on -year. There were a total of 33 days of a single day in the summer stalls, which exceeded 100 million, of which the highest market recorded 384 million on August 4 (Tanabata) on August 4th (Tanabata). It was also the highest box office day after the Spring Festival.

The biggest winner of this summer is the science fiction comedy "Lone Moon" created by Happy Twist. The film has been well received since its release on July 29. It has long occupied the top box office list and has accumulated 2.89 billion yuan in box office. The Hollywood blockbuster "Jurassic World 3" won the box office of 1.06 billion yuan in the summer stall, and temporarily ranked first in imported films in 2022.

The biggest dark horse this summer is the "Life Event" with realistic theme. This "funeral theme" work, which was originally scheduled, was released on June 24th with a stable long -term reputation of word -of -mouth, and has received 1.71 billion yuan box office. Although the small -cost film "Hidden Dust Smoke" is currently only more than 40 million in the box office, it has become the best domestic film this year with the ultra -high score of Douban.

Industry insiders said that although the box office of this summer is still gapd up to the peak period before the new crown pneumonia epidemic. The files and National Day files are well paved.

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