Douban 8.8 "The 5 Major Mars of Effective Management": There is no nonsense in this book

Today is the 3246th day that I am intensive to accompany you for life -long growth

One army is nothing more than three things: recruiting, training and using soldiers.

These three things are done well, that is, the iron army that can come, comes to fight, and fight against the city can attack the city slightly; if it is not done well, it is a group of scattered soldiers who are touched.

Enterprises are the same: recruit, trainer and users. Recruiting a group of people who work together to fight for the common goals; through training, make a group of people become a team of people, which can make the company win; the ultimate goal is to use people. Let people do things in accordance with the correct methodology, do things in accordance with the correct principles, and finally win.

Whether it is a army or an enterprise, "recruiting", "training" and "use of soldiers" depends on culture.

Recruiting soldiers in accordance with culture, they will gather together with people and people to find suitable soldiers; rely on culture to practice soldiers, they will unify their minds and unified ideas to form a strong combat effectiveness of the team; 80%of the only way to achieve 80 points.

How can companies recruit people, trainers, and users according to culture?

The answers are all in the book "The 5 Marsly Management of Effective Management-Use Cultural Management Company".

"Believe me, as a manager of an enterprise, your daily work is to start a work and ask the subordinates to start a work. Corporate culture is a tool and a method. Enterprise operation is to use these tools and methods to make it. Decisions and execute in place, achieve results. "

Sun Taoran, the founder of the author Lakara Group, said in the "5 major military methods of effective management-use cultural management company".

This is a book that teaches you how to use the five elements to operate the company.

How do companies find directions, find people, find money? How to make products, markets, management and even financing? How to think? How to make decisions? How to execute?

After reading this book, all of them are solved.

01

Corporate culture is the source of corporate combat effectiveness

During the operation of the enterprise, various challenges are encountered every day. They need to rely on employees to deal with it, but the level of employees is uneven. How to ensure that everything can be done in the correct way?

There is only one way.

It is to refine the complete corporate culture, and then require each employee to be done almost "rigid" and "hard" according to the requirements of corporate culture.

This is the only way to allow more than 80%of people to achieve more than 80 points when more than 80%.

Corporate culture is the source and multiplier of team combat effectiveness, and it is the core of "a group of people" to become the "one team"; it is the outline of guiding our business management; it is the leader of an enterprise, and the core daily work that must be practiced must be practiced.

The book takes the five -element culture (gold, wood, water, fire, and soil) practiced by Lakara Group as an example to explain in detail how to use culture to manage the company.

① The first module of corporate culture: mission, vision, values

For an organization, the mission is the reason why it exists.

Almost all the great companies of ancient and modern China and foreign countries originated from a strong sense of mission of the founder. For example, Musk wants to change the future of cars, Zuckerberg wants to change human communication and lifestyle.

The core values ​​are the core and non -standard of the enterprise.

It determines what the company thinks is right, what is wrong, what it should do, and what should be done if it should be done ... thus determining the thinking and behavioral standards of each member.

For example, some companies are fierce, some companies are gentle, some companies pay attention to user experience, and some companies do whatever they can. These are determined by the company's core values ​​and other corporate culture.

Under the mission and values, the vision of the enterprise must also be established. That is, after a long -term struggle, we expect a result, or the results we expect to reach after our mission is reached.

Mission, core values ​​and vision are the origin and foundation of corporate culture.

Under this, we further determine the company's strategy, including goals, playbacks, resources, incentives, etc., in order to promote the company's steps step by step to realize the vision and mission of the enterprise.

② Second module of corporate culture: three elements of operation

Operating three elements is also the three elements of leadership. Nine words, do everything to manage the true meaning of the Tao: build a team, make strategies, and lead teams.

As the highest mentality of the company's operation and management, the three elements of operation are the highest condensation and summary of what the leader of the enterprise should do and the principle should be followed.

Construction team: The team is not a collective leader, but a collective participation.

Determining strategy: The strategy is to look at the process of fighting. Not only must we determine what we do, but also to determine what we do not do. First of all, we must determine a goal, then find the goal, configure the corresponding resources, and then set the incentive mechanism.

The "strategy" is continuous considerations around the four aspects of goals, playbacks, resources, and motivation.

Determine the strategy to master four without doing:

There are no projects that are suitable for leading people, no projects that are determined to die, no projects that do not master the initiative, and do not copy items that cannot be copied.

Leading team: Bringing the team must achieve three goals -let the team have a common goal; let the team have basic discipline and prohibit the line; let the team learn to fight and master various combat skills.

A weapon of Lakara's "team" is culture. One of them requires grass -roots employees to have a sense of responsibility; middle -level managers must be motivated; senior leaders must have their careers. ③ Third module of corporate culture: four steps for management things

The management of the management is: ask the purpose, then do deductible, proof, and recur in time.

This is a way we think about problems and solving problems. Not only applies to company management, it is applicable to any things.

Ask the purpose: Ask clearly why you set it as a goal, distinguish whether it is the goal, and make clear that the value is not worth doing it as the goal.

Here are the requirements for clearing the goals and indicators, and clearing the core indicators and auxiliary indicators. If the core indicators are not achieved, the goal is not achieved, or it is failure.

In many cases, 80%of our things can be done. Ask the purpose first to ensure that we do the right and important things.

Do you deduct: Just according to the plan, how to do the next step and what will be done. Similar to the sand table in the military command room.

For example, the company plans to develop a product, so how long does it take to develop this product? How to develop? Who to find? What way do you use to sell? What are the competitors in the market? What is the sales volume? These must be deduced one by one. If you can't win on the sand table, you will definitely not win in actual combat.

Sample on your own: Just make a pilot first, assuming the process of verification. If you design a product sales method, you need to make a pilot in a city; if you design a new management system, you must make a pilot in a department. After the pilot is successful, it will be promoted throughout the company and even the whole country.

Reunion in time: That is, stop and summarize and reflect on one thing after a certain stage. Analysis of where is good and where is it; which is not good, and where the problem is.

④ The fourth module of corporate culture: four steps to control people

The four -step method of Lakara Group's management is: set goals, control progress, grasp evaluation, and regulate.

Set goal: the first step when we are in charge of people. That is, the goal must be set clearly, set up in advance, and ensure the consistency of the superiors and lower levels.

Control progress: After setting the goal, the progress must be controlled. There is a very important point in the progress of the control progress, that is, to control the first layer and look at it. That is, we must pay attention to the subordinates who report to them. In this way, you can understand whether your subordinates can achieve your goals, and you can clearly know whether the situation you report on you are true.

Grasp the evaluation: With the goal to the end of the date, you must be evaluated. If you set the goal, do not evaluate, no rewards and punishments, which is worse than that of the goal. If you have a goal, you must be evaluated. Punishment, this is a very clear mechanism. Reward and punishment through the evaluation results is also a very important aspect of mobilizing the combat effectiveness of the entire team.

Planning: that is, grasp the laws, summarize the norms, systems and processes. In this way, any person in the enterprise can be competent in accordance with the specifications. Our work efficiency will be greatly improved, and the quality of our work will be greatly improved.

⑤ Fifth Module of Corporate Culture: Twelve Orders

Twelve orders, like the "three discipline and eight attention" of the PLA. It mainly includes four aspects:

Workplace quality -confirm instructions, timely reports, and compiling weekly reporting action -Speaking of doing, maintaining time on time, solving problems and communication Bible -Riqing mail, conference records, writing memo reporting technology -three summaries, one page report ,Statistical Analysis

For example: How to reply to the boss's instructions; let the boss make a choice question instead of question and answer questions; how to summarize and report?

There is a "martial arts" that is allowed to let go of the four seasons -to make clear everything in three, and only three ...

"Five Marshals of Effective Management-Cultural Management Company" has explained in detail the order, which can be used as soon as possible.

02

Management of managers used for use

This book is the product of Mr. Sun Taoran's more than 20 years of management and practice.

Mr. Sun Taoran shared the management practice guide of Lakara Group in the form of a book, and provided a set of clear and complete management ideas and management tools for all entrepreneurs and business managers.

Use it as soon as possible, why not?

Author: Su Yun, a member of the Reading Club. Time to change the talents, the more we work hard, the more lucky, and not forgetting the original intention.

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