Sichuan: Strive for 2027 consumer market size exceeding 4 trillion, and will promote the construction of international consumer destinations

21st Century Business Herald reporter Li Guo Chengdu report

On September 8th, the 21st Century Economic Herald reporter learned from the Sichuan Provincial Department of Commerce that "Opinions on Accelerating the Cultivation of the Sichuan Consumption" brand to promote the construction of international consumer destinations (Draft for Soliciting Opinions) "has been released to the public. Fan, Chinese style, Bashu rhyme international consumer destination.

The main goal is: by 2027, the consumer market size of Sichuan Province will exceed 4 trillion yuan. By 2030, Sichuan consumers' commercial activity, market prosperity, arrival convenience, policy leadership and international visibility are leading the country. Consumption economy with important influence worldwide.

To this end, the above -mentioned "Draft for Soliciting Opinions" made arrangements from multiple aspects to promote the construction of the international consumer destinations in Sichuan Province.

The first is to lay out a multi -level consumer center. At present, Chengdu is creating international consumer cities. In the planning of Sichuan Province, in addition to supporting this creation of Chengdu, it will also support Mianyang, Yibin -Luzhou, Nanchong -Dazhou and other economic sub -cities to improve consumer consumption capacity Grade, groups create high -energy "1 hour" consumption circle.

The second is the innovation consumption aggregation platform. At present, cities including Shanghai, Qingdao, and Shenzhen are continuing to hold consumer festivals, and gradually organize a transition from a single city to the urban circle and urban groups. Sichuan Province has also proposed that China (Sichuan) International Panda Consumption Festival will continue to carry out brand promotional activities such as "Tianfu Li · Yueyue Life" and "Sichuan Store E -commerce Festival".

The third is to accelerate the development of the first store's economy and support the inheritance of the old -fashioned name. It focuses on the need to connect new retail brands at home and abroad, and vigorously introduce retail consumer brands such as fashion fast products and light luxury categories to form a consumption benchmark effect; promote the old -fashioned enterprises in characteristic business districts, pedestrian streets, tourist attractions, airport ports, etc. Flagship stores, experience stores and area counters are established in the ground to build a old -fashioned consumer experience center and display center in foreign countries.

The fourth is the innovation and development convention and exhibition economy. The goal of Sichuan Province is: By 2027, the number of exhibitions that have passed UFI and other international certifications will reach 15.

The fifth is to create a global gourmet place. Including the cultivation of a group of "Chinese Sichuan cuisine · World Taste" global image experience stores, strengthening the cooperation with well -known catering evaluation agencies such as "Michelin" and "Black Pearl" to promote the Sichuan catering brand to the world.

The sixth is to innovate the international consumption system. Accelerate the development of duty -free economy, expand tax refund and tax -free business, support Chengdu to create pilot cities in the city -free shops in the city, and deploy a number of duty -free shops, port duty -free shops, and departure pick -up points.

Seventh to improve the convenience of entry consumption. Promote the 144 -hour transit visa exemption policy in Sichuan and Chongqing, and further enlarge the multiplication effect of business activities and consumer tourism for foreign personnel. Support to explore the construction of the "Tianfu International Consumption Zone" in regions such as the Pilot Free Trade Zone.

In order to fully promote the implementation of the above work, the above -mentioned "Draft for Soliciting Opinions" proposes to integrate the establishment of special funds for the construction of international consumer destinations, focusing on supporting the construction of projects such as multi -level consumer centers, major consumption promotion platforms, and new consumer scenarios. The construction of new circulation, new consumption and other infrastructure is included in the special bond of local governments. In addition, the "Sichuan Consumption" global identification system will be constructed, such as strengthening the exclusive image (IP) of the China (Sichuan) International Panda Consumption Festival, and organizing the Global Consumption Innovation Tiantu Forum.

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