Sudden!Tencent's "clearance" reduced its holdings and cash out over 700 million Hong Kong dollars!Do you dig people?Yu Minhong: Send a stock to Dong Yuhui

Author:Beijing Commercial Daily Time:2022.06.20

Image source: Douyin Oriental Selection Video Screenshot

From the obscure to the fire, Dong Yuhui, the oriental selection and bilingual anchor, have undoubtedly paid attention to the focus of the past two weeks.

According to media reports, Yu Minhong said in a live broadcast that there are indeed institutions to dig them (anchors). Earlier, Yu Minhong had promised to "send a share" to Dong Yuhui, but did not explicitly stated that the corresponding amount and cash value of a specific shares were clearly explained, which caused heated discussion among netizens.

In terms of stock prices, after the recent continuous rise in New Oriental Online, this Monday fell by more than 32%. After 6 years of firm shares, when the new Oriental live broadcast and the whole network is popular, Tencent has settled a clearance and reduced holdings, and cash out the New Oriental Online 700 million Hong Kong dollars.

Some institutions dig Dong Yuhui, Yu Minhong: Guarantee his interests

Recently, the New Oriental Live Teachers represented by Dong Yuhui have been on fire. Yu Minhong said in a live broadcast that there is indeed an institution to dig them.

He said that New Oriental must not only acknowledge them in interests, but also give greater development platforms. He does not want to turn them into a tool for making money in New Oriental, but hopes that they can really grow up. In the end, they felt that the New Oriental platform was not enough. They would be very happy to leave New Oriental, because they went out of New Oriental.

Yu Minhong once admitted that there are indeed institutions to invite New Oriental anchors, but they will retain the talents from at least three aspects: give these live teachers' treatment to ensure their interests. Let their efforts get the corresponding return; provide them with a good development platform, support them, let them have room for their talents to make them better and better. Provide them with better growth opportunities, not before they run, firmly grasp, use it fiercely, and make a lot of money. Drying them is not his attitude towards New Oriental.

It is worth noting that on May 11, Yu Minhong posted on his personal WeChat public account that he had reflected that after a large number of famous teachers, including Luo Yonghao, in New Oriental, did not match these teachers to better incentive measures, and did not take them and themselves from themselves from themselves from themselves and themselves. Employment becomes a cooperative relationship, and incentives are not enough.

As for Dong Yuhui, Yu Minhong has repeatedly praised him and expressed his gratitude.

Picture source: Sina Weibo @michael Dong Yuhui

How much is the "one"?

In the recent live broadcast, Yu Minhong said that it was necessary to "send a share" to Dong Yuhui, but it did not explain the corresponding amount and cash value of a specific shares.

In this regard, netizens have discussed, and some netizens believe that Yu Minhong's words are just jokes.

However, some netizens have a heated discussion on "how much is a money" ...

On June 20, the founder of New Oriental Yu Minhong announced in the live broadcast that Dong Yuhui awarded a special award of the chairman. This is a reward of more than 10 million fans.

On June 16, the number of "Eastern Selection" fans under New Oriental Online exceeded 10 million, which took only one week from one million to 10 million levels, far exceeding the speed of fans from the previous two weeks of fans predicted by securities firms. As of 8 pm on June 20, the East has selected more than 17.18 million fans.

Dong Yuhui's popularity has attracted fans and sales in the selection of live broadcast rooms in the East. In the past week, the average number of live broadcasts of the live broadcast room in the Oriental Selection Room exceeded 29 million, and the average sales of each live broadcast exceeded 35 million yuan. A week ago, the average number of people watched the live broadcast room was less than 800,000, and the average total sales of less than 900,000 yuan.

Image source: Douyin Oriental Selection Video Screenshot

From the perspective of GMV data, the East selected live broadcast and cargo exceeded 310 million yuan in the past 30 days. One day on June 16, the number of viewers exceeded 60 million, and the GMV a day was as high as 68.8 million yuan. On the day, the 5 -day GMV exceeded 200 million yuan.

On June 19, Yu Minhong publicly stated in the live broadcast room that the selection of oriental selection will never allow any pit fees. "In this way, the cooperation between merchants and us has become a particularly pure business relationship, not abduction relationships."

Yu Minhong believes that the charging pit fee will cause the merchant to abduct the platform upside down. In the end of the platform, in order to make money, whether the product is qualified, they will put it up. Good mode. In addition, Yu Minhong also revealed that he was not in a hurry to grow the live broadcast room.

Tencent's clearance reduction reduction, cash out 700 million Hong Kong dollars

After 6 years of firm shares, when the New Oriental live broadcast and the entire network were hot, Tencent's shot and cleared the holdings.

The latest documents disclosed by the Hong Kong Stock Exchange show that Tencent sold New Oriental Online stocks on June 15th and June 16th, a total of 74.6 million shares, cash out about 719 million Hong Kong dollars. 9.04%fell to 1.58%. According to calculations, Tencent sells New Oriental Online stocks, with a rate of double the yield.

Recently, after the continuous rising stock price of New Oriental Online, this Monday has fallen by more than 32%, but the increase since June has reached 359%.

In fact, Tencent has strategically invested in New Oriental Online in 2016. Since then, New Oriental Online landed in the Hong Kong Stock Exchange in March 2019. Tencent has firmly held the stock for more than 6 years. Even when the stock price fell to the low position of HK $ 2.84/share when the New Oriental was the most difficult, Tencent did not sell it.

People in the industry believe that Tencent's investment and current reduction are not considered by speculation.Nowadays, New Oriental withdraws from the teaching and training industry in an orderly manner, transforms live broadcasts with goods, knowledge with goods, and future development prospects are still worthy of optimistic.Source 丨 Beijing Commercial Daily (Reporter Ma Change), China Fund News, China Economic Weekly, Surging News, Times Weekly

Image source 丨 Douyin Oriental Selection Video Screenshot, Broadcast Video Screenshot, Lao Yu Gossip WeChat Screenshot, Sina Weibo @michael Dong Yuhui, Weibo screenshot, Douyin screenshot, stock price screenshot, etc.

Edit 丨 Sun Rui

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