Wuliangye was awarded the 19th China-ASEAN Expo strategic partner's internationalization pace of internationalization continued to move forward
Author:Chuanguan News Time:2022.09.11
Text/Mao Yu picture provided by Wuliangye Group
On September 11, the 19th China-ASEAN Expo Strategy, Industry, and Support Institutional Partners Press Conference was held in Nanning, Guangxi. Wuliangye Group was awarded the honorary title of the 19th China-ASEAN Expo Strategic Partner, and Wuliangye became the 19th China-ASEAN Expo commemorative wine and designated liquor.

The theme of the 19th China-ASEAN Expo is based on the theme of "Sharing New RCEP Opportunities and Building the China-ASEAN Free Trade Zone 3.0". It will open in Nanning, Guangxi on September 16. This year is the beginning of the start of the China-ASEAN comprehensive strategic partnership. The current China-ASEAN Expo aims to highlight the display of new opportunities, expand new partners, present new scenes, and strive for new results, and promote the establishment of a closer community of China-ASEAN destiny. At that time, Wuliangye will continue to integrate into this world -class communication platform through brand display, product promotion, business negotiation, and launching joint customized products. The Chinese national brand image that keeps pace with the times.

This is the first time that Wuliangye has been the first time that he has served as a strategic partner of the ASEAN Expo in 2020, he has once again appeared in the international platform. Take the East Wind of the 19th China-ASEAN Expo, Wuliangye will once again play the open integration, cooperation and development and beauty movements, and continue to walk on the world stage, using wine as a matchmaker, to set up a bridge and open cooperation for the global merchants and businessmen. Bonds, let the world share the "big country" and American wine.
In recent years, the internationalization of Wuliangye has continued to accelerate. Due to the Expo, participate in the APEC Business Leaders Summit, G20 Summit, and Boao Forum for Asia, and actively integrate into high -end international platforms such as the Expo and East Expo. , Europe and America's three major international marketing centers; create a "Sichuan wine+Sichuan cuisine", "display+brand" and "product+culture" overseas operating model, set up Wuliangye restaurants in international metropolises such as Hong Kong and Tokyo, Japan, in Du, Germany Seldorf and other places are built in the center of Wuliangye Taste.
As a leading brand of Chinese liquor, Wuliangye has disseminated the world's excellent traditional culture and liquor culture to the world, and builds a bridge of cultural communication for Chinese and foreign people.
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