The Golden Autumn Consumption Season of Chinese Farmers' Harvest Festival in 2022 launched in Beijing
Author:Harvest Festival Time:2022.09.14
On the 13th, the Golden Autumn Consumption Season event launched by the Ministry of Agriculture and Rural Affairs, the Ministry of Commerce and other departments in 2022 was launched in Beijing. The reporter learned from the event: The Golden Autumn Consumption Season event will last for 3 months this year, and 500,000 merchants will be driving to participate.
According to reports, the Golden Autumn Consumer Season is a brand activity of the Chinese Farmers' Harvest Festival. It aims to build an agricultural product production and sales docking platform, promote the consumption of high -quality agricultural products, strengthen agricultural brands, and promote the development of rural industries. This launching event invites Hainan Qiongshan, Henan Xixia, Chengdu Xinjin and other farmers to celebrate the harvest and welcoming the event, organized e -commerce companies to release the consumer farmers' initiative, organized e -commerce farmers live broadcast activities, set up settings, set up a setting up The production and sales docking area of poverty alleviation areas and the Beijing characteristic agricultural product exhibition area, etc., the Miyun District of the event was promoted by the "Miyun Bazhen" brand represented by reservoir fish and tomatoes.
It is understood that during the Golden Autumn Consumption Season, e -commerce companies, live broadcast platforms, and newly developed agricultural products wholesale markets, Wumi and other commercial super enterprises will carry out agricultural products promotion through discounts to make profit, traffic tilt, and exemption costs to stimulate the market to stimulate the market Consumption vitality allows urban and rural residents to share the joy of harvest. Since 2018, the event has been successfully held for 4 sessions. Various market entities have participated actively and organized a variety of promotional agricultural campaigns to promote the sales of agricultural products exceeding 80 billion yuan.
"People's Daily" (10th edition, September 14, 2022)
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