Consumption reference 丨 special steps will also make coffee

Author:21st Century Economic report Time:2022.09.14

Reporter He Hongyuan and Chen Sha reports from the 21st Century Business Herald reporters

Tobe is going to grab Li Ning's business in the coffee.

On September 13th, according to China Trademark Network, Tub (China) Co., Ltd. applied to register 3 "special coffee" trademarks, and 3 "XTEP COFFEE" trademarks. The status is waiting for the substantive review.

In fact, Step has tried water coffee more than two months ago.

In July, according to the official WeChat public account of the Pu'er Tea and Coffee Industry Development Center, Pu'er Tub Children's Store has launched cross -border cooperation with Daisha Coffee. Before Tubu, Li Ning, who was also a sports brand, had taken the lead in entering the game.

Behind the coffee market is still growing rapidly.

According to Ai Media Consultation data, the size of the Chinese coffee market in 2021 is about 381.7 billion yuan, and it is expected to reach 1 trillion yuan by 2025.

The motivation for sports giants to make coffee seems to be in convergence of the audience. "White Paper on China's Interest Consumption Trends in 2022" shows that as of 2021, the number of post -90s and post -00s population was close to 320 million, and it has become a domestic consumer force.

The white paper data shows that new tea drinks/catering and trendy clothing are the main types of new youth interest consumption, accounting for over 70%. The core of focusing on interest linked users, investing in it, and developing coffee, new tea and other businesses to help the brand seize the minds of new young people and stand out among the same kind. But the textile and apparel industry is also under pressure.

Although Tuban still grows at high speed, it is difficult to say that there is no pressure.

In the first half of the year, Tibu's revenue increased by 37.5%year -on -year to 5.684 billion yuan; net profit increased by 38.4%year -on -year to 590 million yuan. However, at the same time, Tibban inventory was 2.313 billion yuan, an increase of 111.04%year -on -year; the inventory week turned to 106 days, a significant increase of 27 days in the same period year -on -year during the same period of 2021, hitting a new high since the 2018 listing in 2008.

Affected by this, the cash flow of Tubou's business activities in this issue. As of the end of June 2022, its operating cash outflows reached 268 million yuan, and the previous period was 680 million yuan.

For Tubo, the coffee market is difficult to become the main business, and it is a beneficial embellishment.

On September 14, Tubou closed at HK $ 10.38, a decrease of 1.70%.

On the same day, the Shanghai Stock Exchange 80 Index closed at 5890.39 points, a decrease of 0.66%.

agriculture

Agricultural and Rural Ministry: The average price of pork in the national agricultural wholesale market decreased by 0.2% from the 13th

According to the monitoring of the Ministry of Agriculture and Rural Affairs, the "Agricultural Products Wholesale Price 200 Index" on September 14 was 129.99, a decrease of 0.33 points from the 13th. The "vegetable basket" product wholesale price index was 132.23, a decrease of 0.38 points from the 13th. As of 14:00 on the 14th, the average price of pork in the national agricultural wholesale market was 30.84 yuan/kg, a decrease of 0.2%from the 13th.

food and drink

"Baijiu Wet Real Estate Zone" and "Wetland Baijiu" group standards will be implemented from October 1st

On September 14, the official website of the China Wine Industry Association issued a notice, approved the release of T/CBJ2305 "Baijiu Wet Real Estate Zone" and T/CBJ2110 "Wetland Baijiu" group standards. The notice stated that the standard was implemented from October 1, 2022.

Starbucks China: Double the target in 2025

On September 14, Starbucks released the 2025 China Strategic Vision at the Global Investor Exchange Conference. It is mentioned that by 2025, the total number of Starbucks Chinese stores will reach 9,000, and partners (employees) will increase 35,000 new people to more than 95,000, and realize net income doubles. The operating profit is four times the current growth goal.

Ziyan Food opened on September 15th

On September 14, Ziyan Food Discovery Issuance Announcement: The number of shares issued publicly was 42 million shares, and the issuance price was 15.15 yuan/share; online and offline purchase on September 15, 2022. The total amount of funds raised by the issuer is about 636 million yuan. The purchase is referred to as Ziyan to purchase, and the purchase code is 732057.

E -commerce retail

Ocean pier responds to "explosive thunder": employees' home office

On September 13th, according to daily economic news news, some media reports said that many merchants and buyers on the western terminal platform asked their payment to be paid by the platform for a long time, ranging from tens of thousands to hundreds of thousands. In addition, according to the report, Ocean Wharf is located in the headquarters office of Jing'an District, and people are currently empty. An Ocean Pier posted a statement saying that the so -called arrears merchants in the report were found in the process of compliance operations in the process of compliance operation. The behavior was frozen during rectification. In addition, Yangtfer explained that the Shibei High -tech Park is the place of the headquarters of the Yangtter Pier Company. As a state -owned assets, it has not given the company's 6 -month rental exemption in accordance with the Shanghai government's epidemic relief policy. Therefore, the current company first adopts all employees' home office model to reduce costs, not the so -called "people go to the building."

Fang Wei, senior vice president of Gome Retail: responded: shares frozen matters will be resolved quickly

On September 13, Zhongguancun, a listed company, announced that some of the shares of Zhongguancun held by Gome Electric were frozen by the court's judicial judicial. According to the CCP, Fang Wei, a senior vice president of Gome Retail, responded that the company's production and operation was normal. In response to the frozen matters of the shares held by Gome Electric, the group has been connected with relevant banks and can soon be solved. The company is also active with investors. Communication. Courier logistics

2022 Mid -Autumn Festival holidays across the country with a total of over 1.7 billion delivery packages

According to the monitoring data of the State Post Bureau, the national postal express industry operated the overall safety, stable and orderly operation during the Mid -Autumn Festival holiday, and took 852 million courier parcels. Compared with the 2021 Mid -Autumn Festival holiday, it increased by 0.24%. The Mid -Autumn Festival National Day holiday increased by 24.8%compared to the National Day holiday. In terms of delivery volume, 931 million courier packages were delivered during the Mid -Autumn Festival during the Mid -Autumn Festival, an increase of 0.11%compared with the Mid -Autumn Festival holiday in 2021, and the average daily delivery volume increased by 37.9%compared with the Mid -Autumn Festival holiday in 2020.

US media: Amazon intends to increase salary for delivery drivers

On September 14, according to media reports, people familiar with the matter revealed that Amazon plans to raise the salary of some delivery drivers because the labor market is continued to be tight, and the e -commerce giant is preparing for the holiday season. People familiar with the matter said the company will provide funds for the North American driver's salary increase in the North American driver in the DELIVERY Service Partners as soon as this week.

Entertainment game

It is reported that the Tencent Music Plan was listed in Hong Kong next week

On September 14, according to media news, Tencent Music Plan was listed in Hong Kong next week. In this regard, Tencent Music has no response.

73 games are approved for the latest batch number

On September 13, the National Press and Publication Agency announced the information of domestic online games in September. This time a total of 73 games were approved, including 69 mobile games. Netease's mobile game "All -Star Street Ball Party" appeared in the approval list. Nanjing Net Dian Technology Co., Ltd., which is related to Tencent, won the version number.

Institution: August Douyin and TIKTOK won the champion of the Non -Game Mobile Application Download List

On September 14, the information data of the Sensor Tower Store showed that in August 2022, Douyin and its overseas version of Tiktok were downloaded with nearly 66 million. Essence Among them, the downloads of Douyin accounted for 15%, and the number of downloads in the TIKTOK US market accounted for 7.7%. Facebook ranked second with nearly 59 million downloads, an increase of 10.5%compared to August last year.

Huace Investment Establishment of Entrepreneurship Investment Partnerships contributed 10 million

According to industrial and commercial information, the Hangzhou Huace No. 2 Entrepreneurship Investment Partnership (Limited Partnership) was established. The executive partners are Zhejiang Huace Investment Co., Ltd., with a capital contribution of 10 million yuan. The business scope includes equity investment; entrepreneurial investment. The partners' information shows that the company is jointly held by Zhejiang Huace Film and Television Co., Ltd. and Zhejiang Huace Investment Co., Ltd.

Hailan House established a registered capital of 100 million yuan in registered capital companies

According to industrial and commercial information, Jiangyin Leha Baby Baby Products Co., Ltd. was established. The legal representative is Shi Lei, with a registered capital of 100 million yuan. The business scope includes: food sales; maternal and infant supplies sales; cosmetics retail; Make indoor entertainment activities. Equity penetration shows that the company is controlled by Hailan House 100%.

educate

Learning University Education 5.9953 million shares will be listed on September 19th

On September 14th, Xueda Education issued an announcement that the company's non -public offering restrictions on sale shares this time was 5.9953 million shares, and the listing and circulation date was September 19, 2022 (Monday).

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