Talk to Wang Zhiqiang, share the development process of hairy crabs

Wang Zhiqiang, member of the Jiu San Society, founder of Wang's brand, and chairman of Wang Group. Member of the Standing Committee of the Hangzhou Federation of Industry and Commerce, in 2021, the Emerging Hangzhou Commerce, Executive Vice President of the World Hangzhou Commerce Association. Since the establishment of the Wang family in 2007, during the development of 16 years, Wang Zhiqiang has never forgotten his original intention and continuously cultivated the aquatic industry. "For that crab" has become the slogan of the Wang Group and has become Wang Zhiqiang's belief.

2010.4.18 The 15th edition of "Cross -Industry Newcomer"

2010.12.26 Daily Commercial Daily, 14th edition of "A Contest about New Year's goods"

2013.8.18 Daily Business Daily, the 5th edition of the Daily Business Daily, "Not just a Breakout of a Crab"

2013.9.8 Daily Business Daily 8th edition "Wang Zhiqiang who is always exploring: I want to sell more than just a crab"

2014.1.21 Daily Business Daily 15th edition "How to innovate SMEs? "

2014.8.15 Daily Business Daily, "The Mid -Autumn Festival has not arrived, the crab war has risen"

2020.1.8 Daily Business Daily 11th edition "Golden Age"

Dialogue

Reporter: What contribution of Wang's development to the advancement of the industry?

Wang Zhiqiang: From the strict control of the breeding base, to the strict standards of the selection of crab seedlings; from the ecological feeding of organic bait to the quality screening of "Ten Middle Selection Two"; , To the quality of crab without moisture, full and full, and the Wang family provides first -class standards for the hairy crab industry with the same quality and good quality.

In addition, Wang continuously explored the transformation and upgrading of traditional industries. On the one hand, through technological breakthroughs and extending the industrial chain, on the other hand, with the help of new models and new formats, the development of new fields was achieved. Wang seeks the better, smarter, and more inclusive digital ecological models of his own industry.

Reporter: In the past 16 years, you have witnessed the crab industry from scratch, from small to large, and the crab pond has gradually become a "password" for rich farmers. In the process, what support and tolerance of the government's development of Wang's development?

Wang Zhiqiang: After more than 10 years of hard work, "Wang's" has built thousands of acres of brand demonstration bases in many places in Jiangsu. Under the guidance of policies, crab breeding has taken a large -scale road through re -planning and integration from the small scale and cluttered housing of breeding and the messy housing. We also continue to adhere to the leadership of science and technology, ecological priority, green development, and continuously amplifying scale effects, and promote the crab breeding industry to become the most important people's industries and landmark industries in Gucheng Lake and Yangcheng Lake, driving thousands of crab farmers to increase their income.

For more than ten years, Wang's realization of industrial scale has been continuously expanded and output value. The government provides more professional training for professional crab farmers, making the quality and safety of products more secure and further expanding the benefits of industrial driving.

Reporter: In the past ten years, Wang's development has encountered a lot of dilemma. How do you determine your determination to go on?

Wang Zhiqiang: In the past ten years, Wang's development is full of challenges. In 2021, affected by the epidemic, many companies have encountered many difficulties, but Wang reflects great toughness and strong vitality. In contrast, operating income throughout the year still achieves more than 1.5 growth. On the one hand, Wang always adheres to the original intention of "only for that crab" and controls the quality of the product; on the other hand, Wang knows that he should bear more obligations and responsibilities, and Teams and crab farmers are responsible for the original intention of "great responsibility". Especially as the official supplier of the Hangzhou Asian Games, we should also complete the leap from "profit -seeking" to "feedback", use practical actions to give back to the society, and give back to every consumer. No spring will not come. It is the persistence of this belief that let us go through the difficulties.

Reporter: From starting a business more than ten years ago, to today's well -deserved "Crab King" in the Yangtze River Delta, what do you think is the core of the brand?

Wang Zhiqiang: "Product quality is always the core of the brand." In order to ensure the quality of hairy crabs, Wang's quality of hairy crabs accurately controlled the quality of hairy crabs into every detail. The bait uses natural ingredients such as fresh snails to monitor the environmental elements such as water quality, sediment, and waterweed. Strictly put the details into the common belief in every Wang family.

In many breeding bases in Jiangsu and Zhejiang, Wang's crab people have refined crab -raising to every link. The site selection of the base integrates many conditions such as hydrological meteorology, the proportion of feed forming a professional formula, the water depth is accurately adjusted with the growth stages of hairy crabs, and the listing time of hairy crabs is adjusted at any time according to the actual conditions of the crab ... These subtle are as good as one point and one point. The rules are just for that crab.

In the Yangtze River Delta region, Wang has become the vane of the industry. As large as production forecast, the breeding technology of small hairy crabs is upgraded, all of which are the results of the Wang family pursuing details for sixteen years. From the source of the source, quality screening, supporting packaging, and service experience, they are in place. "The details are the devil. I believe that every high -quality detail can increase the gold content to the signboard of Wang's aquatic products."

Reporter: What do you think is the real entrepreneur spirit as a businessman? What do you think of the "rich" society proposed by the country now?

Wang Zhiqiang: For entrepreneurs, the fate of the country and the people should have the feelings that should have the feelings, provide stable jobs for the society, provide consumers with high -quality products, and provide first -class standards for the industry. This is my responsibility. It is also my goal. "Great due to responsibility" is the core of Wang's! I always think that the greater the ability, the greater the responsibility. Therefore, I have always adhered to my own high standards and drove more people to feel the joy of common prosperity with fiery heart. The "Wang's" has thousands of acres of brand demonstration bases in many places in Jiangsu and up to tens of thousands of acres of crab farmers to cooperate to acquire the water surface. The improvement of agricultural breeding quality. At the same time, I also need to create a better life and higher value for employees, so that they have a sense of belonging and happiness, so that everyone can enjoy the joy of gaining common prosperity in development. In 2022, Wang's adjustment added 11 stores, from breeding to transportation to offline stores, creating more jobs for society. Journal Printing

2007

Founded Wang's, taking the hairy crab industry as the starting point, relying on the quality of its own high standards and practicing the reputation of service for many years, it has become a well -deserved leader in the industry.

year 2013

Wang's first launching the "never as abandoned" Wang's pick -up voucher. It is this shocking service concept that has directly established Wang's industry benchmarking position, and also promoted the full series of Wang's brand.

2019

Wang adheres to the "only for better" product concept and formulates the "only crab" Wang's standard, aiming to become a well -known "Chinese high -quality crab".

2021

Facing the impact of the epidemic, Wang's rising trend, sales of more than 1.5 times.

2021

After three months of strict inspection of the Asian Games supplier, "Wang's" became the official freshwater product supplier of the Asian Games in Hangzhou in 2022.

Source: Daily Business Daily Profile reporter Zhang Xinyu

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