Yikeson Comment 丨 Cainiao launched the clothing industry to bring out the sea to expand the international logistics channel for "domestic goods"

Cainiao joined forces Lazada to launch the clothing industry to bring out the sea dedicated line

On September 20th, Cainiao's joint Southeast Asian flagship e -commerce platform Lazada officially launched the clothing industry to bring out a special line. The first stop has landed in Chaoshan, Guangdong. At present, it has set up a new special line of goods in Chaoshan. According to reports, the full -link timeliness of the dedicated line is about 20%, which saves about 2 days as soon as possible. At the same time, the logistics cost will also decline. Take the Vietnamese market as an example. 10%.

Jason: Before the Double Eleven promotion, the rookie once again worked on the logistics network of the sea. The most direct purpose is to enhance the competitiveness of customer products overseas. For Lazada, the experience of the warehouse -matching network experience of the Ali supply chain Zhongtai and the rookie have accumulated for many years, as well as the powerful technical force behind the solutions such as intelligent predictions and replenishment, which can continue to attract more consumers to turn online consumption. In addition Cainiao can also feed back domestic e -commerce and broaden overseas channels. This two -way feedback will allow domestic e -commerce logistics to build higher competition barriers.

Emma Sisi and Moriyama Avenue's starting money

With the concept of the Yuan universe, the digital collections and the real objects are organically combined. IMA Emma Sishan Avenue Red Lip Carpet and Digital Tibetan models have opened a new model of collection of the surrounding collections of the Yuan universe. The online appointment of this joint model also received widespread attention from netizens and collectors. The reservation channel is only opened for an hour, and the number of appointments has broken through the total amount of the joint model. It is reported that the "red lips carpet" digital twin collections can be used in the Honnverse Rainbow Universe, space dressing, and social sharing.

Pangton: With the rapid development of the industry, more multi -dollar subjects have joined the upgrade of the number of hidden industries. The high -value IP of Emma Sishan Moriyama Avenue has created a new model of physical+digital collections PLUS, which fully integrates art and digital collection. It is the actual exploration and fresh attempts of the digital era of the physical cultural and creative industry.

Lululemon launches one day "product educator"

On September 19, Lululemon brand ambassador Wang Zixuan appeared in the Beijing SKP store as a "product educator" one day. According to reports, the work of "product educator" includes carefully inquiring the needs of guests and providing personalized dressing suggestions; understanding the operation of the store and assisting in organizing shelves and cashier work. In this regard, Wang Zixuan said: "I was very enthusiastic about being a sales when I was a kid. Thanks to Lululemon for inviting me to experience the work of 'product educator', so that I have the opportunity to help more people who like sports as I like, have confidence and confidence and Good state! "

Haoyi: Many new consumer brands have the needs of the education market. Lululemon brands with close operations and community operations require professionals to spread brand culture. Therefore, no matter whether the grass -roots executives or the brand ambassador are listed on the title of "product educator", the essence is to personalize the brand and KOC of the store member; further, it is to use KOL to create traffic, and the reputation of the word of mouth affects consumption with the reputation of the professionals. For those, this social operation strategy is one of the underlying logic of Lululemon's popularity.

Sony PS5 game console 2023 exposure: external optical drive, can be purchased separately

According to the game industry, Tom Henderson released news, Sony is developing a new PlayStation 5 game console with detachable optical drives ... Sources said that Sony PlayStation 5 will conduct a unique large repair in the mid -2023 fiscal year. It will be launched around September 2023.

Qi Shi: According to the convention, after each generation of consoles is listed, Sony will almost launch a "slimming version". The rumored external optical drive PS5 is also a product. However, the PS5 has launched a digital version without optical drive. In fact, the new version simply makes the optical drive from forming a difference with the digital version. It may even give birth to a "regret medicine" business. I started to buy the digital version, but I also felt that the second -hand physical version of the game was very "fragrant".

Netease Cloud Music officially launching the fun fan group function

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On September 20, Netease Cloud Music officially launched the fun fan group. The Music Fan Group is the achievement system of Yuncun's first connected musicians and fans. Here, musicians can interact with the multi -dimensional progress of the music fans. Fans can help improve their favorite musician's influence through attention, listening to songs, commenting, etc., and grow together with the musicians.

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