The first batch of 13 trademark brand guidance stations in Wuhan

Author:Changjiang Daily Time:2022.09.22

The Yangtze River Daily Da Wuhan Client September 22 (Profile reporter Liu Ke took the correspondent Wang Zhi) Recently, the trademark brand guidance of Donghu High -tech Zone was listed on the Optics Valley Capital Building. So far, the city's first 13 trademark brand guidance stations have been completed, covering most urban areas.

Donghu High -tech Zone trademark brand guidance stands at the Optics Valley Capital Building. Council reporter Liu Ke took the photo

According to reports, the trademark brand guidance station of Donghu High -tech Zone will focus on the "light core screen network Yunzhi" industrial cluster, and go deep into the major parks, incubators, and enterprises of Optics Valley to carry out trademark registration, brand cultivation consulting, brand protection, etc. "Services to help enterprises establish management systems such as trademark use, license, archives, and risk prevention, and cultivate a number of well -known Optical Valley brands with influential and reputation.

Last year, Donghu High -tech Zone applied for over 12,000 trademarks, an increase of more than 26%year -on -year. A total of 21 trademarks in the district have been identified as "China Well -known Trademarks", and 1 company has won the "European Quality Award".

In order to implement the strategy of trademark brand, in April of this year, the Wuhan Market Supervision Bureau issued the "Implementation Plan for the Construction of the Wuhan Trademark Brand Guidance Station", and strives to build a batch of trademark brand guidance stations in each district within 3 to 5 years to achieve it Trademark registration rate, registered trademark usage rate, and export rate of independent trademark products in the service area have increased significantly.

According to the plan, the districts should carry out professional stations according to their own industrial characteristics, industry advantages, and segments. For example, the main urban area focuses on the industrial development orientation and characteristic industrial advantages in the jurisdiction, and the new urban area focuses on building a geographical indication trademark brand to carry out geographical indications and regional public brands; the functional area focuses on its own functional positioning and develops special trademark brands.

Earlier, Jianghan District took the lead in establishing a trademark brand guidance station in the city and the venture capital industry in its jurisdiction. Caidian District established a trademark brand guidance station in Wanshun Agricultural Products Professional Cooperative, which is the first in the new city.

At the listing ceremony of the trademark brand guidance station of the East Lake High -tech Zone, Professor Peng Xuelong of Zhongnan University of Economics and Law said that Wuhan high -tech enterprises have presented the current situation of "patent patents and light brands". Science and technology enterprise brand building capacity.

The person in charge of the Changfei Fiber Optical Cable Co., Ltd. said that the construction of trademark brands must run through the company's entire development process. Longfei has begun to lay out the international trademark in 2008. It has registered trademarks in more than 90 countries and regions. Last year, the company's overseas revenue accounted for more than 30%, and the brand image was recognized by the international market.

Professor Peng Xuelong, director of the Intellectual Property Research Center of Zhongnan University of Economics and Law, gave a speech. Council reporter Liu Ke took the photo

The relevant person in charge of the Municipal Market Supervision Bureau (Municipal Intellectual Property Office) said that the trademark brand guidance station is an important window for serving the market entity. Following the four major links of trademark registration, application, management, and protection Capability, improvement of trademark management system, strengthening the protection of trademark rights, and fully promoting the construction of Wuhan brand.

As of August this year, Wuhan has 102 well -known trademarks in China, and a number of Wuhan brand brands such as Dongfeng Automobile, Zhou Heiya, and Liangpoo Shop have gone to the country. According to the latest "2022 Chinese Brand 500", Wuhan's nine brands are on the list.

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【Edit: Wang Rongfei】

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