The shrinking market demand causes the sea to transport the "peak season is not strong". How can Dongguan foreign trade enterprises break through?

Author:21st Century Economic report Time:2022.09.26

Zheng Kangxi, a reporter from Southern Finance and Economics, reported that "In fact, the price of shipping in the second quarter was declining. In September, the decline was more obvious. At present, the freight price to the West has fallen to $ 2,500. It is mainly because of the European and American market consumption. Insufficient capabilities and fewer orders. "The person in charge of a freight forwarding company in Dongguan told Southern Finance Media reporters.

In the past few days, international maritime freight influenced by many parties has continued to decline. Related data shows that in September, the global shipping costs fell by more than half compared to the high level, and the decline in Asia to Europe and the United States has strengthened.

Port and logistics are the "barometer" for foreign trade. As a global foreign trade town, international maritime transport prices continue to be high, as well as abnormal fluctuations in energy and logistics prices, bringing many challenges to Dongguan's foreign trade, and constantly squeezing the profit space of small and medium -sized enterprises in Dongguan. The decline in the cost of shipping this time also brought related benefits to Dongguan's foreign trade.

Experts interviewed said that in general, at present and in the future, risks facing foreign trade in my country have increased significantly. For Dongguan, which deeply embedded the global market, the stable supply chain and market expansion are still the main tasks of Dongguan Stable Foreign Trade. In the long run, optimizing the industrial structure and enhancing the added value of the product is the core engine of Dongguan's foreign trade to continue to participate in the global market competition.

The "peak season is not strong" in the shipping market

Thanks to the advantages of cost, sea transportation accounts for over 90 % of global trade and transportation, which has a huge impact on global trade. Since the epidemic, international sea freight has risen, and "one cabinet is difficult to find" has long been one of the pain points of global foreign trade.

Entering the second quarter of this year, as the international logistics supply chain accelerated the recovery, the shipping price of the high shipping at the beginning of the year fell from May. In September, this trend is even more obvious.

Data show that on September 16, the freight index of Shanghai export containers fell 9.7%compared with the previous period, and it has fallen for 14 consecutive weeks. The main routes of the main routes have fallen. Among them, the United States and Western, Persian Gulf, Mediterranean, and South American routes have fallen sharply. According to the FreightOS Baltic Index (FBX), on September 21, the global container freight is $ 4179/Feu. In the same period last year, this number soared to $ 11134.44. This means that the current freight rate has fallen by more than 62.5%compared with last year.

A reporter from Southern Finance and Economics reported that the decline in international shipping prices brought short -term benefits to Dongguan's foreign trade, which helped alleviate the cost pressure of the export of Dongguan's foreign trade enterprises. Whether it is CFR, FOB, or CIF (three types of shipping transactions), the decline in maritime prices can hedge the cost pressure on the department for foreign trade companies.

"Our goods are mainly CIF (the freight insurance premiums from the transportation port to the destination port are paid by the seller). Now dozens of containers are sent to Europe and the United States every month. The US dollar is basically returning to about $ 4,000. The cost of shipping has fallen, which must be good for the company's export business. While the cost is reduced, the profit has also increased. "Wang Weifan, the head of Guangdong Baotong Precision Technology Co., Ltd., said.

Mr. Tong, the person in charge of Dongguan Ai Handbag Co., Ltd., also felt a lot of it. "In the past, the shipping cost of each cabinet was almost 5-6,000 US dollars, and now it has fallen to more than 3,000 US dollars. Although it has not fully recovered to the epidemic, the recent price reduction is still very helpful to us." Media reporter said.

In order to save the cost of labor, Irai went to Cambodia to design factories a few years ago, while the factory raw materials were shipped out of Dongguan. Mr. Tong said that the shipping from Dongguan to Cambodia is the company's own burden. From Cambodia to Europe and the United States, FOB (handled by the buyer) is mainly. "Because the customer is paid after the total price, the overall cost includes the factory's factory price and shipping costs and tariffs. If the shipping fee will decrease, the cost will be reduced, and then the customer is naturally willing to place an order."

It is worth noting that many people in the industry said that the main reason for the decline in sea transportation prices is not due to the return of the global logistics supply chain, but the weak overseas demand.

Since the beginning of this year, the global container transportation market has been affected by factors such as high inflation rate, geopolitical conflict, and epidemic in Europe and the United States, and market demand has shrunk. In addition, the inventory of a large amount of hoarding has yet to be digested, and many importers have to reduce or even cancel the order of goods.

Generally speaking, the third quarter is the traditional peak season for sea containers in the world, and it has been impacted by weak global demand. Although the current maritime prices have continued to fall, the situation of the "peak season is not strong" in the shipping market has become increasingly obvious.

As the first cargo company that perceives the market "cold", Miss Li, the business department of Dongguan Lianjie Supply Chain Management Co., Ltd., said that the company's agency goods are mainly e -commerce goods in Dongguan. Due to foreign e -commerce channels, they will often be closed. As a result, there are more stagnation goods, and the shipping volume is decreased. At the same time, "After the shipping company got the ship, the cabinet could not be done, and the price would be received at a low price. There are all dollars. "

The person in charge of a number of Dongguan foreign trade enterprises also reported that compared with the decline in the price of shipping, the deepest feeling of the company is still the pressure brought by the continuous reduction of orders. "The price of the fixed cabinet has gradually recovered compared to before, but now for us, the biggest pressure is to decrease." Yan Youchun, head of Guangdong Roman Intelligent Technology Co., Ltd., said.

A data from foreign trade enterprises actively expand the global layout of the China Trade Promotion Association shows that most foreign trade companies believe that the current difficulty in order is facing order. As traditional overseas markets have entered the end of the replenishment, the overseas market in the fourth quarter will probably maintain a weak trend. In this context, insufficient orders will still bring great uncertainty to Dongguan's foreign trade.

In the face of complex environments, Dongguan's foreign trade enterprises have taken forward, enhanced the added value of the product to enhance the core competitiveness, and accelerate the development of overseas markets, further stabilize orders to protect production, and promote global layout.

Related data show that the total value of my country's import and export trade with ASEAN, the European Union, and the United States in the past 8 months was 4.09 trillion yuan, 3.75 trillion yuan, and 3.35 trillion yuan, a year -on -year increase of 14%, 9.5%, 10.1%, and 10.1%and respectively. 7.8%. ASEAN continues to be my country's largest trading partner, accounting for 15%of my country's total foreign trade.

In order to enhance the toughness and stability of the enterprise's industrial chain and supply chain, many foreign trade enterprises in Dongguan have increased the construction of overseas production bases. Among them, Southeast Asian countries are the main. Mr. Tong revealed that Iri handbaged the main production line to Cambodia a few years ago, using the advantages of low tariffs and low labor costs to further reduce production costs and increase the toughness and flexibility of its global supply chain.

"Cambodia's textiles can enjoy zero tariff policies when exporting to multiple countries. In addition, compared with domestic, Cambodia's labor costs are more advantageous, which has played an important role in our development in the European market." Mr. Tong said.

A number of cargo generation companies also focus on the marketing of the Southeast Asian national market. On September 19, with the official opening of the ASEAN Express "Dongguan-Maritime Defense" point-to-point route, the business layout of Lianlian Lianlian gradually began to turn to Vietnam. "This direct flight line is fast and stable, which can help our companies establish a faster logistics supply chain channel with Southeast Asian companies." Miss Li said.

A reporter from Southern Finance and Economics reporters found that many foreign trade companies in Dongguan began to find new customers in Europe, the Middle East and other regions with the help of the China -Europe trains such as the China -Europe trains to ensure the stability of the industrial chain and the supply chain.

Take Roman Smart as an example. Earlier, the United States was the main market for enterprises. Since this year, Roman Intelligence has continuously developed the European business sector and developed global customers. At present, Europe has gradually become an important market for corporate foreign trade orders.

At the same time, Roman Smart is constantly innovating products to increase the added value of the product. "Since this year, we continue to accelerate the iteration of the product, upgrade and optimize a series of products and health care solutions mainly based on electric toothbrushes and tooth flusher. When we come down, we will adhere to the professionalism, refinement, and characteristic routes. The key links of the market and industrial chain create their own advantages to open up the global market. "Yan Youchun said.

Bai Ming, deputy director of the International Market Research Department of the International Trade Economic Cooperation Research Institute of the Ministry of Commerce, suggested that Dongguan foreign trade enterprises should further ensure the stability of the industrial chain supply chain, at the same time accelerate innovation research and development, promote industrial upgrading, accurately open up the international market, and jump to the global industrial chain to jump to the global industrial chain. , Further enhance China's position in the global trade pattern.

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