Use digital transformation to help small and medium -sized enterprises move towards "specialized new"

Core point: Mao Tonghui, the author of China Economic Network column, believes that eliminating the fear of SMEs, activating the innovative vitality of the service platform, and increasing the promotion of typical solutions. More traditional SMEs will actively embrace digitization and embark on the "specialty new specialty new specialty "The development path.

The development of the digital economy is a strategic choice for a new round of scientific and technological revolution and new opportunities for industrial change. Not long ago, the "Notice of the Digital Transformation Pilot Work of Financial Support SMEs" (hereinafter referred to as the "Notice") proposed by the Ministry of Industry and Information Technology and Finance (hereinafter referred to as the "Notice") proposed that from 2022 to 2025, the central financial plan divided three batches of support Local conducting digital transformation pilots in SMEs, creating a number of small, rapid, lightweight, and precise digital system solutions and products, forming a number of typical models that can be promoted and promoted.

Small and medium -sized enterprises are the vital army of economic and social development. They are the backbone of steady growth, benefiting people's livelihood, protecting employment, preventing risks, and promoting reforms. "Specialized New" SMEs are the best in SMEs. With the rapid development of new generation of information technology such as 5G, industrial Internet, and big data, digitalization has become an effective means leading SMEs to "specialized new". However, some studies have pointed out that 89%of small and medium -sized enterprises are in the digital transformation exploration stage, and only 3%are in the deep application stage. Promoting the digital transformation of small and medium -sized enterprises is the tendency and force.

The "Notice" proposes to provide support from the central government to promote the pilot of digital transformation of small and medium -sized enterprises in the local government. This is not only a powerful measure for relevant departments to implement the innovation -driven development strategy, but also conducive to the innovation and development of small and medium -sized enterprises.

So, how to use real financial funds to make the "rain dew" invested in fiscal input truly poured into the "root" of digital transformation of small and medium -sized enterprises, so that digital technology can maximize the development of enterprises? The author believes that we should focus on the work in three aspects.

The first is to eliminate the fear of small and medium -sized enterprises. From the status quo, many small and medium -sized enterprises have a weak digital foundation, lack of funds, technology, and talents. Some are also worried that the cost of digital transformation is high and the return on investment is long, resulting in insufficient upgrade and transformation power. Therefore, to promote the digital transformation of small and medium -sized enterprises, we must first eliminate this kind of distress of the enterprise. According to the idea of ​​"the government's supplement, the platform gives a little bit, and the enterprise out of the company", the central government will arrange a prize -to -make fund support service platform. Provide digital transformation services for small and medium -sized enterprises, and small and medium -sized enterprises will pay for service fees with transformation income, thereby mobilizing the enthusiasm of all parties and reducing the cost of corporate transformation.

The second is to activate the innovative vitality of the service platform. Promoting the digital transformation of small and medium -sized enterprises, the technical strength, service capabilities, and innovative vitality of the service platform are essential. In order to focus on the three key links before, in the event, and afterwards, do a good job of selection, management and assessment of the platform. Earlier, we must give full play to the decisive role of the market, publicly compete, and select a good platform; in the matter, the team of experts must be established to follow up and guide the supervision.

The third is to increase the promotion of typical schemes. The key to promoting the digital transformation of small and medium -sized enterprises is to leverage the market with funds, and to cultivate the digital transformation ecosystem of SMEs by pointing, and to promote the formation of the transformation scale effect. The "Notice" proposes that around 100 sub -sectors, support about 300 public service platforms, and build 4,000 to 6,000 "small lighthouses" enterprises as digital transformation samples. This requires service providers to explore the formation sample contract and operation specifications that can meet the commonality and personality needs of small and medium -sized enterprises as soon as possible, clarify input and output, and lay the foundation for replication and promotion. At the same time, relevant departments should increase the promotion of common application scenarios solutions with advanced technology, outstanding benefits, and good corporate response, so that digital transformation has become a conscious action of more small and medium -sized enterprises.

It is believed that through digital technical reform and platform service, more traditional SMEs will actively embrace digitalization and embark on the development path of "specialized new". (Chinese Economic Network columnist Mao Tonghui)

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