Classics comment: Activate "Night Economy" and "Light" urban development

Author:China Economic Network Time:2022.07.04

Core point: Zang Mengya, a commentator of China Economic Network, believes that to promote economic recovery, the development of the "night economy" in front of it is just one aspect.接下来,各地还应将眼光放远放宽,逐步摆脱以往单一业态的发展模式,推进“夜经济”延伸到消费的各个环节,不断拓展消费场景、挖掘消费潜力,让升级版“夜经济”成为"New track" for urban competition and industrial upgrading.

In summer, the "nightlife model" has been opened in various places, and the colorful "night economy" is lighting up the city night. Regardless of the wonderful performances or delicious and seductive snacks, for consumers, "night consumption" is no longer a new thing.

A survey report on the consumption cost of urban residents in the Ministry of Commerce showed that 60%of residents' consumption occurred at night. "Night Economy" has become an important indicator of urban economic vitality, and has played a multi -role role in expanding domestic demand, prosperous markets, and creating employment. Activating "Night Economy" is not only the current pragmatic move, but also a long -term measure that stimulates the vitality of the city and lights up the development of the city.

However, due to the factors such as seasonal, climate, and epidemic, people's willingness to "night consumption" is not stable, especially the recent national epidemic has just stabilized. The recovery of public consumption confidence and consumption willingness has lagging. The recovery trend is not obvious. At the same time, it should be seen that promoting consumption replenishment and potential release will not happen overnight. The development of "night economy" cannot be separated from effective policy guidance and service guarantee. This requires us to further boost consumption confidence and increase their willingness to consume.

In this regard, since the first half of the year, the State Council has released the "Opinions on Further Release Consumption Potential to Promote the Continuity of Consumption". Consumption measures. With the relaxation of many places, driven by the "night economy", the phased "consumption lag" will gradually transform into long -term consumer demand, and the fireworks of cities will gradually be "called".

Under the premise of implementing the preventive and control measures for the normalization epidemic, localities compete for policies and measures to support the development of "night economy", and actively create characteristic "night economic landmarks" and "night business districts". The vitality of "Night Economy" fully appears, injecting new kinetic energy into economic development. Multi -departments of Xi'an have jointly issued measures to support the development of "outdoor economy" and "night economy", including allowable commercial pedestrian streets and commercial complexes to be operated during the night prescribed period of night, properly extended night business hours, etc. Governance and "One River on both sides of the river" urban lighting project to improve the quality and transformation of the lighting project to provide guarantee for the active "night economy"; Wuxi upgrades the "new gameplay" of the night economy, and will be held in mid -July this year. The "Night Baixiang" retro market ... "Night Economy" is based on activity consumption and is bringing more possibilities for urban renewal and urban governance upgrade.

It is worth noting that to promote economic recovery and develop the "night economy" in front of you are just one aspect.接下来,各地还应将眼光放远放宽,逐步摆脱以往单一业态的发展模式,推进“夜经济”延伸到消费的各个环节,不断拓展消费场景、挖掘消费潜力,让升级版“夜经济”成为"New track" for urban competition and industrial upgrading.

Of course, from the current results, the primary tasks in various places are still to allow the public to regain consumption confidence, dare to consume, be happy to consume, enjoy the beauty of night consumption, travel, and start from the aspects of sound system planning, improvement of supporting facilities, etc. Together, the efforts are used, and the "night economy" is escorted with refined and humanized management and services to release its greater potential. (China Economic Network commentator Zang Mengya)

Economic Daily-China Economic Network Review Theoretical Channel is open for submission. Original reviews and theoretical articles can be sent to CEPL#CE.CN (#to@). For details, please refer to Economic Daily-China Economic Network Review Theory Channel's Publishing Channel.

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