In -depth corporate research, precise docking service -Shenzhen Mi Cai Union visits member enterprises

Author:China Food News Agency Rong Me Time:2022.07.06

From July 4th to 5th, Zhou Songquan, Secretary-General of Shenzhen Mi Cai Union, led a team to enter Changshun Food Group and Hongxing Import and Export Co., Ltd. High -quality development.

Entering Changshun Group to help companies seize opportunities

On July 4, Zhou Songquan led the secretariat to visit Changshun Food Group to visit the company's granarin, media companies and live broadcast rooms with Xiao Xin Festival, Chairman of Changshun Group to learn more about the development of the company.

According to reports, in recent years, Changshun Group has used live e -commerce means to move the farm products directly to the table, which has effectively solved the two "last miles" of farmers and consumers. In order to grasp the opportunity of e -commerce, Changshun Group has created the Chinese new ecological three -farmer live e -commerce platform -Yimi Broadcasting, independently cultivated live talents, incubated the Internet celebrity IP, and inserted the e -commerce "wings" for agricultural product marketing. In addition, Changshun Group has also built a number of national standards that meet national standards, can accommodate large -scale grain reserve and raw grain processing packaging bases, strictly review and ensure quality, and effectively help market agricultural products to maintain stable prices.

Zhou Songquan praised Changshun Group to seize the opportunity of e -commerce, and the approach of the new retail model of agricultural products in the road. He said that the Rim Cai Fede will give full play to its advantages and accurately connect with the needs of enterprises, and help enterprises, especially the Yimi Broadcasting platform, have shined in helping farmers and rural rejuvenation.

Entering Hongxing Import and Export Co., Ltd. to send standards and services for enterprises

On July 5th, Zhou Songquan and Wang Ke, deputy dean of the Shenzhen Standard Technology Research Institute, Gu Zhihua, Secretary -General of the Municipal Standard Promotion Association, and Jing Xiaobo, Chairman of Food Safety Fast Line, walked into Hongxing Import and Export Co., Ltd. Exchange and cooperation, guide the application of "Zhenpin" for enterprises.

Ni Mianyu, chairman of Hongxing Import and Export Co., Ltd., led a visit to the storage and processing bases of agricultural products and introduced the history and operation of the enterprise. Hongxing Import and Export Co., Ltd. was established on July 1, 2004. It has a brand- "Emerald Bird" and "Hongxing" brand. Among them, the emerald bird was founded in 1863 by the Jieyang Ni family in Guangdong. The rest of the year. Enterprises have been committed to the breeding, planting, processing, storage, distribution, and sales of agricultural products. According to domestic latitudes, they have invested in many agricultural product planting bases. Vegetables, Chinese cabbage, etc., through the operating model of "company+base+farmers", high -quality agricultural products will be returned to Shenzhen, Pearl River Delta, Hong Kong, Southeast Asia, Europe and Japan. The company is the first cooperative unit in the history of Tianhong Shopping Mall. It has established long -term partners with Tianhong Shopping Mall, Wal -Mart Sam Member Store, China Resources Wanjia, Hong Kong Watsons Baijia, JUSCO, Shenzhen Airport and many other well -known retailers. Essence

At the symposium, the participants focused on the establishment of entrepreneurial exchanges and cooperation platforms and accelerating the topic of "Shenzhen Pin" brand certification and promotion. Zhou Songquan said that Hongxing Import and Export Co., Ltd. is a leading agricultural enterprise in Guangdong Province. It has excellent product quality, advanced production technology, and has a complete industrial supply chain. Key nodes such as the Spring Festival and epidemic prevention and control are the government "vegetable basket" project. Supply, prices, and stability have made important contributions. It is hoped that enterprises will brighten product brands through the application of "Shenzhen Pin", expand market competitive advantages, and achieve healthy development. (Zhang Ruijia)

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