Agricultural issuance of Longnan Branch to carry out the "Popularization of Financial Knowledge Keeping 'Capsule Bags'" propaganda monthly activity

Author:China Economic Times Rural Fin Time:2022.07.07

Agricultural issuance of Longnan Branch to carry out the "Popularization of Financial Knowledge Keeping 'Capsule Bags'" propaganda monthly activity

In order to continue to promote the popularization of financial knowledge, strengthen the public's legal awareness and rights protection awareness, guide the majority of consumers to establish a concept of rational consumption, and effectively prevent and resolve financial risks. The Longnan Branch of China Agricultural Development Bank passes "online + offline" and so on Organizing a comprehensive and multi -angle organization carried out a one -month "popular financial knowledge to keep 'money bag'" and "popular financial knowledge promotion month" series of publicity activities. The bank will combine this propaganda activity with special actions to combat the special action of pension fraud, combat crime and eliminate evil, prevent and combat illegal fundraising activities, and protect consumer rights protection. Relevant post staff is required to strengthen their learning, based on their own positions, and effectively to consumers. Transfer financial knowledge and actively build a harmonious and healthy financial consumption environment.

First, all staff of the bank organize all staff to study various types of financial laws and regulations and internal rules and regulations, and at the same time implement the relevant documents requirements of the regulatory authorities, and promote the importance and urgency of employees to fully understand the importance and urgency of this publicity work. Carry out multi -carrier, multi -angle, and multi -form propaganda activities, and effectively assume the due social responsibility. The second is to keep the theme of "Popularity of Financial Knowledge to Keep the 'Qianbag'". Falling the pie in the sky, keep your "money bag" and other promotional slogans, hang the "keep the money bag, protect the happy home" to promote the banner, create a strong publicity atmosphere, and actively guide the people of the past to strengthen the awareness of prevention and prevent financial risks. Third, there are obvious positions at the counter of business outlets and brochures display columns, such as publicized manuals, posted publicity posters, posted propaganda exhibition boards, played publicity videos, and carried out publicity activities in a comprehensive and intuitive and concise way. For each customer who comes to handle business, the counter staff actively handle publicity and discounts to publicize and explain various financial knowledge to customers. Fourth, set up publicity points at the entrance of the business outlets within the jurisdiction, organize staff to enter the community, enter the supermarket to carry out publicity, and explain to the public in detail to the public through publicity materials and on -site explanations. Relevant common sense, explain typical cases such as "paying pension" scams, "health products" scams, "winning" scams, "impersonating loved ones, friends borrow money to transfer" scams, inform the masses not to easily make personal information, bank card information, The content of the mobile phone number was leaked to others and helped the past to download the "National Anti -Fraud Center" APP application software to warn everyone that once they found that they were deceived, they should report the case to the public security organs in time. At the same time, the bank combined with the actual work of consumer rights protection, counterfeit currency identification, credit business, and electronic banking business, to popularize financial knowledge to the public. The fifth is to produce long maps for preventing telecommunications fraud publicity, and organize staff to actively repost through online channels such as WeChat, Weibo, broaden the scope of the audience, and promote the education of the masses through publicity and education. Awareness of risk prevention.

The development of the "popularization of financial knowledge and keeping the 'Qianbuka'" effectively deepened the public's awareness and understanding of bank financial knowledge, enhanced public financial security awareness and risk awareness capabilities, and enhanced consumers' awareness of bank products and services. And understanding has enhanced consumers' awareness and ability to maintain legitimate rights and interests in accordance with the law, better promote the improvement of its own service capabilities and levels of the banking industry, and further create a harmonious and honest financial environment. (Li Yan)

Responsible editor: Zhang Wei Guo Jinhui

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