Ice cream also has "0 sugar". Have you ever eaten it?

Zhuzhou Evening News reporter/Liu Fang intern/Wang Rong

Zero sugar soda, low sugar bread, sugar biscuits ... As the concept of sugar -free is recognized by the public, more and more food brands have joined the "sugar -free army". This summer, the sugar -free products of cold drinks are particularly conspicuous: Sophia launched the 0 sucrose series ice cream, and Lu Xue, Bazhi, Mengniu's green mood also deployed low sugar and low -calorie fields.

Ice cream "roll" in control sugar low card industry

On July 8th, a snack shop on Shaoshan Road, the freezer was filled with bright ice cream. Some products focusing on "low sugar", "0 sucrose" and "low card" were placed in the "C position". Ten yuan ranges.

After the "low sugar and low -calorie" food in the early years, the "low -calorie" drinks in the market emerged endlessly. First, the cola brand launched a sugar -free cola, and then the vitality forest that focused on "0 sugar", successfully harvesting the young people's market. This year, ice cream also "rolls" into the low -card industry in sugar. For example, more well -known brands include Sofia and Zhongjie 1946 and other ice cream brands.

Ms. Feng who likes to try all kinds of new products is one of these young people. She said: "I am losing weight recently, but I want to eat ice cream. I want to buy an online publicity that 0 sucrose has no burden, so I want to buy one."

The reporter visited and found that not only some Internet celebrity brands, the green mood of Mengniu, which has been selling for many years, also took a low sugar route, and the packaging was printed with obvious "low sugar". The ingredients table of this product shows that no sucrose is used, but malt glycol, lignol, sweetin, sucrose, Asba sweet and so on.

The products are popular on the line of "0 sucrose" and "low sugar" concepts. On Taobao, many shops are selling low sugar and low -calorie concepts. Among them, a cocoa -sucrose chocolate ice cream is sold for 3000+, while the sales of a Sancha Lilong tea -free drink reached 50,000++ Essence

Low sugar and low cards are becoming a new trend in the ice cream industry. On some social platforms, many gourmet bloggers have released 0 sucrose ice cream evaluation, which has attracted discussions from many netizens.

The price is not "beautiful"

It is understood that this type of product is mainly sweet and unreasonable, but the price of viewing is not "beautiful".

The reporter found that the price of 0 sucrose of 0 sucrose is about 10 yuan. Many merchants say that although the price of these products is double the price higher than that of ordinary ice cream, the sales volume is very good. The people who buy the most are young people.

"Although low sugar, low -calorie ice cream is higher than ordinary ice cream, they are all selling well." The owner of an ice cream wholesale store on Shaoshan Road said, "For example, this eight -happy '0 sucrose' ice cream has 3 flavors, 3 boxes of price For 34.89 yuan, the average price of each box is 11.63 yuan, and 40 to 50 pieces can be sold per month. Consumers are buying new flavors and low sugar. "

In fact, sugar -free foods are relative to conventional sugar -containing foods. According to the provisions of my country's "Pre -packaging Food Nutrition Tag", the sugar content in food is less than 0.5 grams/100 grams (solid) or 100 ml (liquid), which can be marked as "sugar -free" food. "0 sucrose" food refers to foods that have not been added as sweeteners during processing, but do not mean that such food does not contain other sugar substances such as glucose, maltose, and starch.

Some experts suggest that when the citizens buy "0 sucrose" ice cream, they must look at the ingredients table. If there is no white sugar, glucose or sugar sugar on the ingredient table, and it contains vulgar, maltose, starch syrup, corn syrup and other ingredients, it also belongs to sugar -containing foods. Do not be misled by "0 sucrose".

Source: Zhuzhou Evening News

Review: Luo Xiaoling

Edit: Chen Chen

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