How does cultural finance integrate in depth?Shenzhen introduces the document clear direction

Author:Shenzhen released Time:2022.07.15

Recently, in order to seize major national strategic opportunities such as the construction of the "double district" and the "double reform" demonstration, further improve the ability of the high -quality development of the financial service cultural industry, and accelerate the establishment of a national cultural and financial cooperation demonstration zone, Shenzhen Culture Radio and Television The Tourism and Sports Bureau and the Municipal Local Finance and Administration Bureau jointly issued the "Opinions on Promoting the Development of Culture and Finance" (hereinafter referred to as the "Opinions"), clarify the key direction and implementation path of financial support for the cultural industry, and promote the Shenzhen cultural industry and financial industry. Coordinated development, coexistence and win -win.

Highlight target -oriented and problem -oriented

Enhance the accuracy of financial support for the cultural industry

It is the clear requirements of the Party Central Committee to prevent the epidemic, the economy must be stable, and the development of the party. For cultural industries with severe impact on the epidemic, especially for small and medium -sized cultural enterprises, it is important to enhance financial support and stabilize development expectations.

As the first special policy for Shenzhen to promote cultural and financial cooperation, the "Opinions" combined with the current needs of the city's financial innovation and the high -quality development needs of the cultural industry, and optimized the allocation of financial resources from the supply side, and proposed 20 to promote the deep integration of culture and finance from 4 aspects. The specific measures for development will focus on helping cultural enterprises to solve financing problems, support cultural enterprises to overcome the impact of epidemic conditions, and achieve innovative development.

The first is to strengthen the coordination of the development of cultural and financial integration. It is proposed to establish a coordination mechanism for cultural and financial cooperation coordination by the Propaganda Department of the Municipal Party Committee, Municipal Culture, Radio, Television Tourism and Sports Bureau, and Municipal Local Financial Supervision and Administration Bureau, and the relevant district governments to participate in the coordination of cultural and financial cooperation, and further emphasize the leadership of cultural and financial policies.

The second is to innovate the cultural and financial system. Put forward the form of innovative cultural and financial organizations, establish a diversified financing mechanism of cultural enterprises, create a national cultural and financial cooperation demonstration zone, and build a cultural and financial theme industrial park.

The third is to expand the channels for cultural and financial cooperation. Focusing on supporting the listing of cultural enterprises, encouraging the establishment of cultural industry investment funds, promoting cross -border cultural trade and investment and financing facilitation, promoting innovation of credit products and service methods, promoting the innovation of intellectual property financing models, exploring and expanding supply chain financing, improving commercial banks External incentives and restraint mechanisms, encourage the development of insurance products in the cultural industry, accelerate the development of financing guarantee business, strengthen the discount support of loan loans, and vigorously develop cultural consumer finance.

The fourth is to optimize the environment and financial cooperation environment. It is proposed to make good use of the "dual -zone -driven" financial policy advantage, improve the platform of culture and financial cooperation, and build a complete corporate credit system.

Pay attention to the effective market and the combination of the government

Enhance the sense of financial services in cultural enterprises

The efficient allocation of financial resources is inseparable from the market means, and it is necessary to give full play to the decisive role of the market in the allocation of resource allocation and better play the role of the government. The "Opinions" adhere to the direction of market operation and government guidance, highlight the position of the company's market entity, comprehensively use financial support, policy guidance and other means, promote the better combination of effective markets and the government, and provide cultural enterprises with fairness, acceptable, high -quality and efficient, high -quality and efficient. Financial Services.

On the one hand, it reflects the positive role of market allocation resources. The "Opinions" focuses on giving full play to channels such as venture capital, credit, insurance, bonds, listing and other channels, strengthen the construction of bottleneck fields such as cultural industry financing guarantee, and guide financial institutions such as insurance, securities, funds, trusts and other financial institutions to invest in the cultural industry venture capital field. Encourage financial institutions to comprehensively use the unified loan platform, collect credit, and joint insurance loans to actively solve the dilemma of "light assets" and financing difficulties for cultural enterprises, especially small and micro -cultural enterprises; Financial discovery culture, let culture find finance ", gradually establish a market -oriented financing method, government industrial funds, government guidance funds and other financial funds to play a diversified financing mechanism.

On the other hand, strengthen the support and guidance of cultural and financial cooperation. Promoting cultural and financial cooperation is an important task to promote the development of the cultural industry, and it is an important measure to play the role of the government. The "Opinions" proposes to increase the government's investment in cultural enterprises and projects, and encourage the government to guide funds to establish cultural industry subsidiaries in a market -oriented manner; support cultural finance in the construction of free trade zones and promote the "Belt and Road" cooperation Active role; give full play to the role of Shenzhen Small and Medium and Micro -Enterprise Bank's loan risk compensation fund pool, continuously improve the mechanism of loan risk compensation for cultural enterprises; continue to implement plans such as "loan discount" and "insurance premium subsidies" for special cultural industry funds. Encourage cultural enterprises to use financial capital more in the project implementation to achieve organic connection with fiscal policy, industrial policy and corporate needs.

Based on Shenzhen characteristics and Shenzhen advantages

Create a new height of cultural and financial integration and development

The "Opinions" closely combines major national strategies such as the "dual zone" driver and the "double reform" demonstration to create a multi -level, multi -channel, diversified cultural investment and financing system as a breakthrough and focus point to promote the development of cultural and financial innovation and development. Demonstration leadership.

In promoting the reform of deepening, the Opinions proposed to accelerate the establishment of a national culture and financial cooperation demonstration zone, build a auction centers for art (non -cultural relics) with applicable international universal rules, build a cultural and financial theme industrial park, promote the city's intellectual property securitization project Plan (cultural industry), pilot cultural industry supply chain financing, vigorously develop cultural consumer finance, further give play to the role of investment and financing and industrial trading platforms for the China (Shenzhen) International Cultural Industry Expo Fair, and enhance the impact of the "Xiangmihu Cultural and Creative Index" Forces, we will make Shenzhen a Chinese cultural and financial vane. In terms of the advantages of Shenzhen, the "Opinions" proposed that the use of the capital market and financial innovation advantages of the Guangdong -Hong Kong -Macao Greater Bay Area, to seize the opportunities for reform and opening up in the Qianhai Cooperation Zone, and continue to implement the construction of the national, provincial, and municipalities to support the construction of the Guangdong -Hong Kong -Macao Greater Bay Area Related financial policies, strengthen the exploration and practice of financial support for the cultural industry; give full play to the advantages of Shenzhen's high -tech industries, and actively promote the application of financial technology such as digital currency, mobile payment, artificial intelligence, and blockchain in the cultural and financial field.

In addition, the "Opinions" also made arrangements for the construction of cultural and financial think tanks and cultural and financial talents, establishing and improving the credit system and data sharing platform of cultural enterprises.

Adhere to innovation leadership and collaborative advancement

Fully promote the high -quality development of Shenzhen's cultural industry

As one of the four major pillar industries in Shenzhen, the cultural industry has become the endogenous driving force for the high -quality development of the SAR economy. Among them, the innovation and innovation of culture and finance has won key support and promotion. Rooted in the fertile soil of reform and opening up, Shenzhen explored early in China to explore cultural and financial cooperation, and initially formed a new model of cultural and financial development driven by mechanism innovation, channel innovation, and platform innovation.

Innovate with mechanism. Establish a specialized mechanism for financial services, such as the establishment of the "Cultural Bank" of Shenzhen Branch of the Construction Bank to build an exclusive green financial channel for cultural enterprises; improve the policy support mechanism, and take the lead in incorporating cultural enterprise insurance into the scope of special funds in the country, and continue to increase the culture of culture Enterprise loan discount support has been supported by nearly 200 million yuan since 2020; established a financial assistance consumer mechanism, signed a cultural and financial strategic cooperation agreement with UnionPay, issued cultural consumption theme cards, and promoted the prosperity of the cultural consumer market.

Innovate resources with channels. At present, the Municipal Government Investment and Guidance Fund participated in a total of 6 cultural sub -funds, and established the city's policy financing guarantee funds and small and medium -sized enterprises loan risk compensation fund pools, which provided strong support for cultural enterprises, especially small and medium -sized enterprises, especially small and medium -sized enterprises; Shenzhen's multi -level capital market system has the advantages of supporting cultural enterprises to financing and financing. At present, there are more than 50 domestic and foreign listed cultural enterprises in the city; actively explore innovative cultural enterprises for intellectual property pledge loans, delivery contract mortgage loans, pre -sale contract mortgage loans, and complete films Product services such as guarantee difference financing.

Supported by platform innovation. Give full play to the advantages and brand influence of China (Shenzhen) International Cultural Industry Expo Fair, build a "Cultural+Financial" exhibition platform, and promote tens of thousands of cultural industry investment and financing projects to display and trade at the exhibition site; establish Shenzhen Cultural Finance Service Center, launch a "cultural industry board" to build an important platform for cultural property transactions, cultural industries investment and financing, and cultural enterprises; rely on the city's 71 municipal levels at or above cultural industrial parks to build a public service platform to provide comprehensive and systematic policies for entering enterprises , Financial, management and other multi -directional services support.

Recently, the General Office of the State Council issued a notification to supervise and inspire the implementation of major policies and measures in 2021, and it has obviously gained inspections and incentives. It affirmed the outstanding achievements of Shenzhen in the development of cultural industry. Demonstration Area".

In the next step, Shenzhen will take the "Opinions" as an opportunity to create a national cultural and financial cooperation demonstration zone as the starting point, combine the promotion of the high -quality development of the digital creative industry, adhere to highlighting the breakthroughs, explore the establishment of financial capital and cultural resources to be effective New mechanisms of docking, creating a pre -demonstration cultural and financial cooperation model, and providing strong support for the development of more competitive cultural industries and tourism, construction of regional cultural center cities, and modern civilization cities that show the soft power of the country.

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