Kang Xuan entered the venue, and Yushan Wushan preferred to work with the media to create a mall to help farmers and benefit the people

Author:China Well -off Time:2022.06.17

The well -off preferred platform of the Central Media "Well -off" magazine and the "Kangxing Xingyun" project with the "Kang Xuanxing Xing" project with the "Kangxing Xingying Mall" will be officially launched on June 21, 2022.

"Kangxuan" is the common brand of "well -off" product logo, brand list and e -commerce platform. "Kang Xuan" is a special product of the well -off era. It is a special choice for protecting healthy life. It is a preferred special product from a well -off. "Kang Xuan" is a well -off preferred product supply chain with outstanding Xinxin. All the products of Kang Chuan are determined to be the same as the same kind, the expectations, and the professional choice.

The name of "Xingyu" is derived from the "Xingyu Class" public platform under the Bao Bao Media Group. The introduction of the "National Team" of the well -off e -commerce platform "National Team" has opened up a new e -commerce model of "Central Media+Regional Mainstream Media" collaborative development and "media+business".

"Kang Xuan" joined hands with "Xingyuan", and well -officons preferably work together to report to the media, and will create "Kangxing Xingyun Mall" with quality, public credibility and service to become the border urban groups of the four provinces to help farmers and farmers.

The "Kangxing Xingyun Mall" is positioned with the "well -off preferred brand · media public credit platform" as its positioning, actively responding to national rural revitalization and e -commerce economic policies, committed to the construction of supply and demand channels, organized public welfare e -commerce live broadcasts, mainly promoted county landmark brands, mobilized social forces to participate, and participated in social forces. Coordinated development common prosperity. Through multi -channel services, it is required to reach high -quality consumer groups for high -quality products, and provide citizens with a pretty lifestyle of "heart -hearted, good, convenient".

The product of "Kang Xuanxing Mall" is dedicated to the comprehensive group of Kangxuan Supply Chain of "Xiaokang". It is divided into four product sectors: "Xingyu Special Recommendation", "City Gift", "Optimum Well -off" and "Yuepin Zone". Among them, "Xingyu Special Recommendation" is a selected explosive brand specially recommended by the mall; "City Gifts" is a representative and famous special product from the border cities and counties of the four provinces; Regional landmark brands and some high -quality international cross -border e -commerce brands; the "Guangdong Products Zone" is a series of mainstream products such as Cantonese cuisine specially recommended Cantonese cuisine and beauty, daily use, kitchenware and other mainstream products from Guangdong's origin. At present, the first batch of 200 preferably settled in the "Kangsea" brand is planned. It is planned to introduce a thousand products at home and abroad within one year, to implement the responsibilities of helping farmers and the social duties, and achieve the performance of 100 million years.

The "Kangxing Xingying Mall" mall is preferred by a well -off micro -ecological cooperation company and the first -level dealer of the Kangxuan -level dealer micro -acting company to provide overall technical support. Adopt WeChat Mini Program multi -merchant systems, set up four functional segments: "group purchase discount", "love subscription", "commonly rich distribution", and "Xingyu live broadcast". Among them, "group purchase discounts" are discount spikes and consumer preferential columns (this column is also the distribution window of the official consumer coupon of the mall); "love subscription" is a rural revitalization activity and a recommendation subscription column of agricultural products; The exclusive column is also the portfolio of college students to be rich in entrepreneurship; "Xingyu Live" is a "CIS" model live broadcast and cargo platform specially set up in the mall, which can meet the Baijia brand and live online and bring the goods online.

The opening of the "Kangxing Xingying Mall" set off the curtain for the overall cooperation between the Bao Bao Media Group and the well -off "Kang Xingxing" project. The Bao Bao Media Group will launch a series of "Yinpin Mountains" activities: to preferably organize a comprehensive selection in the nine cities of the four provinces, and release the brand list of Bai Youkang selection of the border urban agglomerations of the four provinces; Chuangpin institutions jointly launched the brand crowd -creation plan of the four provinces of the four provinces of the "Cities", holding the "Hundred Cities and Thousands" Brand Expo and "Yinpin Out of the Mountains" Xingyu New Year's goods festival; "Business matrix": Investment in the "Kangxing Xingzi Mall" on the edge of the four provinces on the line of the four provinces.

The "Kangxing Xingying Mall" is based on the well -off era, facing the four provinces, and the high development and regional development depth of the regional development. Enhance the value of the product, activate the e -commerce economy, drive quality improvement consumption, and abundance a well -off life. Wait and wait, a vibrant new e -commerce, new life, and Xintiandi are coming to our models. In 2022, it will be destined to be a big era of "well -off preferred · e -commerce prosperity". (Wang Yunya/Zhou Yanwen)

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