Douyin is hungry? Reach cooperation: will explore the new service mode of "see that is, that is, that is,"

Author:Daily Economic News Time:2022.08.19

On August 19, Douyin announced that he would have achieved cooperation with hungry? Hungry will it be based on the Douyin platform and the small program as a carrier to help the millions of merchants on the Douyin platform provided the platform 600 million jitter daily use households. Content grass and online order to local life services for real -time delivery.

The two parties stated that they will work together to explore the upgrade of new scenes of local life services. Through high -quality content, rich goods and efficient logistics distribution, they will bring a new local life experience of "watching, point, and Da" in the era of videoization.

Based on cooperation, the two parties will jointly invest more innovative resources, support the development of local living merchants, and better meet the real -time needs of consumers' urban life.

Hungry? Facing the reporter of "Daily Economic News", based on cooperation, will hungry open platforms based on Douyin, with small programs as a carrier, with Douyin through rich product scenarios and technical capabilities, help millions of millions of millions of millions Merchants provide local life services from content planting, online order to instant delivery for 600 million dangling daily use households.

Zhuang Shuai, an expert in the retail e -commerce industry and the founder of Bailian Consulting, told the Daily Economic News that after Douyin really entered the takeaway market, would it be hungry when it was threatened. But the premise is that after the construction of Douyin's takeaway system is improved, "the discussion is still too early."

This cooperation allowed the original local living track, seeing the greater benefits brought by the non -zero -time game: the hungry will obtain a stable market basic market through the millions of merchants on the Douyin platform; The logistics distribution problem that must be solved in the takeaway business.

In other words, the two sides take their own needs.

Zhang Nan, CEO of Douyin Group, said that Douyin hopes to bring more diverse information, goods and services to users through cooperation with hungry.

Yu Yongfu, CEO of Ali Local Living Service Company, said that the cooperation will further enhance the digital operation capabilities of merchants, bring new experiences for consumers to bring new local life services, and bring new space for the upgrading and development of the entire industry.

Daily Economic News

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