How to improve "logical thinking" and "structural thinking" of product managers

Author:Everyone is a product manager Time:2022.08.30

In work, the organized and planned way of thinking can better complete the task of work, so as not to be bad during work. Among them, logical thinking and structured thinking are important. This article introduces these two thinking and how to practice and improve, hoping to help you.

In daily work, in addition to the two methods: time and energy management goals, planning and implementation, you will also talk about the way of thinking. The old saying: What makes you different is not to work hard, but the way of thinking.

The way of thinking is a big topic. In some marketing numbers, it will talk about "mastering 50 thinking models and recommended collection." There are more famous Charlie Munger's 100 thinking models. The 100 thresholds are too high. Today I only talk about two basic versions: logical thinking and structured thinking, which is also the two ways of thinking that I have repeatedly called many times every day.

From the 100 -minded model, these two types of flowers are 5 or 6,000 words. It is because these two ways of thinking are extremely important. Compared with various methods and skills, the lack of logical thinking and structured thinking is the root cause It is the core of the brain CPU.

If you don't understand or have no consciousness in this area, it is equivalent to the brain directly down. However, from you know that deliberate exercises and really practice in your work, you can slowly liberate from confusion, and communicate with people is much smoother.

In the workplace, you should see those who meet the first meeting, and you feel a person with strong work ability.

Listening to his speech, speaking is very reasonable. What are the short -term, mid -term and long -term operations; what is the first, second, and third reasons; depending on his documentation, the directory level is clear, and the logic between the contents of each part is clear. solution. There is a framework and a basis, and the key to the problem. Where does this feeling come from? Relying on clear logical thinking and structured thinking. Let you quickly get the information that others want to convey, improve your acceptance of information pleasure, and play a great role in logical thinking and structured thinking. Among the many ways of thinking, I prefer logical thinking and structured thinking. Other ways of thinking, such as critical thinking and creative thinking, are also important, which affects how you look at the problem.

However, the core of logical thinking and structured thinking affects your relationship with others, affects the efficiency of information transmission, and affects your personal influence. It is two very manifestations of two ways of thinking and the basis of other ways of thinking. Expressiveness is that you can learn this ability as long as you deliberately practice, and quickly apply positive feedback in your work to improve your work efficiency and strengthen your communication and expression ability.

Thinking and expressions have no logic and structure, which is a disaster. The core is not to let yourself be, but to waste other people's time. Everyone's time is very precious, you waste the time of others, how can others have the patience to trust you. Especially for leaders, you should often want to make things clear within a few minutes, and he has no patience. The same is true of communication between colleagues. After you talk about it for a few minutes, the other party does not understand, so he will no longer want to communicate with you next time.

The same thing can have logical structural thinking and expression, which can save more time between the two parties and improve efficiency. Logic and structured thinking allows people who accept information to quickly understand what you want to say, and you can also pass the key points you want to express to each other. It allows us to improve our persuasion in communication.

The people in the workplace first learn these two ways of thinking, and the logical thinking improves its persuasiveness, and the structured thinking improves the efficiency of information transmission. The earlier, the more you have this consciousness, deliberately cultivate yourself, and the earlier you can form your own core competitiveness.

If you say you don't know what your core competitiveness is, then the logical and structured thinking of deliberate cultivation can also make you stand out among a bunch of people.

I wrote these things that I have experienced the kind of chaos in the workplace, and I have obtained the real work experience of my real work. Although the way of thinking sounds profound, it can be obtained by the re -inspection, reflection, and summary of the day after day, and deliberately practicing.

The content of this article is as follows:

1. Logical thinking

In the daily work of the product manager, there are occasional quarrels with development. Under the development of anger, it may be said that there is a problem with the logic of demand.

Aside from the subjective position, most of the product managers did not think clearly. The reason why the development emphasizes logic is that the development of the code requires a real line of code, and the lack of a link code cannot run through, and the logic needs to be deducted. The product manager tells the solution that sounds "very perfect". After all, it is theory. The logic is not rigorous to the development.

Although logical thinking is a must -have quality of each workplace, it should be better for product managers. The logic is not rigorous for product manager a fatal damage.

The logic is not rigorous and eventually leads to problems after the function is online. For example, after making new features, but without taking into account the old data, users who use the old function may not be able to use it.

The logic is not rigorous that the solution given can not really solve the problem. Waste the resources without saying, but also miss the time window. In other words, the function is lonely. Sometimes the obvious transformation is not seen after the project is launched. The root cause of the analysis of the problem is wrong at the beginning. There is no logical closed loop between the problems and the solution. The "good" you expected is actually wrong.

Business: We want to replace the copywriting of the user center on order nodes. Me: Why? Business: Because we find that the current return and exchange of the mall is lower than that of Tmall Jingdong. Me: Is the low reason caused by copywriting? Can I improve the return satisfaction after changing the copywriting? In this Case, you can find that the business you want to do is not matched with the reason. If the copywriting is really changed, can the return and exchange satisfaction be improved to the same as Tmall Jingdong? If the cause and effect is not corrected in advance, and did not want to clearly invest in development, eventually the function was launched and the actual problems were not resolved.

There are countless problems in actual work. Such problems are caused by incomparable logical thinking. The solution you think is not the real cause of the problem.

1. What is logical thinking

Baidu Encyclopedia: Logical Thinking, in the process of understanding things, with the help of concepts, judgments, reasoning and other thinking forms that can reflect objective reality, it is also called abstract thinking.

It is generated and developed as an analysis of the thinking, its structure and the laws of the knowledge of the knowledge. Only after logical thinking can people's understanding of things can achieve the grasp of the essential laws of the specific objects, and then understand the objective world. It is a high -level stage of human understanding, that is, the stage of rational understanding.

This passage is very difficult to understand, and in vernacular. Logical thinking is a way of thinking that reflects objective reality on a causal relationship. The expression in expression is that speaking is well -founded and clear.

When the logical thinking is reflected in the "why", you can clearly clarify the reasons why everyone can understand and have persuasive ways. Perhaps it can be said that letting others accept the conclusions you determine is the responsibility of logical thinking.

Logical thinking is very particular about causality. Each conclusion you give is exactly not ambiguous. Each conclusion you get can withstand the scrutiny. The arguments you give are the "common things" that everyone knows.

2. Improve logical thinking

Nothing and small things at work need to make decisions, answer some questions, and give solutions. When you try to give a conclusion, this conclusion must be logical. So how to reflect your logical thinking.

(1) Cause and effect

Because of (fact) → conclusion 1 — so → conclusion 2 ... → decision (final conclusion). From the initial conclusion to the most primitive "facts", referring to the truth, principles, and principles that the public generally accepted, and this point can no longer have any doubts.

I recently increased interest -free payment methods in the mall and improved the conversion rate. Why did it improve?

The interest -free interest rate reduces the purchase threshold, so that people who have no ability can buy.

The conclusion is: interest -free in installments can increase the conversion rate. The argument is: Institutional interest -free reduces the purchase threshold, this point can no longer have any questions. Everything in the world has a general connection. The most important thing in logical thinking is to find a causal connection between conclusions and facts. The use of causality logic for reasoning, do not only stay at a single causality level, you must study the causes of things and the result of launching from multiple angles.

For example, different conclusions generated by different causes and effects between things. Under normal circumstances, when we conduct causal reasoning, we must pay attention to causal analysis, and we need to pay attention to the following aspects:

① There is a clear conclusion to generate

The work is very taboo to give a fuzzy conclusion or even no conclusion, that is, it is not, you can do it, you can do it, you can't do it if you can't do it. But don't answer: Maybe .... Look at it first ... I don't know what the conclusion is.

Or maybe a problem is about a major cause, but whether it has an impact or loss without conclusions, and there is no conclusion whether there are any actions in the next step. The performance of no conclusion is that others have listened to your elaboration, as if they did not hear, and did not know what to do next.

When talking about causal relationships, the conclusions are first, and the conclusions are definitely not blurred. Those who heard the conclusion clearly know what actions they want to do next. It is also a conclusion that it is also a conclusion that you don't do anything in the next step.

② Analyze the real cause of the problem

In some cases, the reasons can be divided into many levels. Some phenomena appear to be the cause of the results, but in fact, it is not because there are still reasons behind them.

For the result of multiple causes, if you only stay on a single level, this reason is used as the ultimate factor that causes the result. The persuasiveness of the results obtained by causal logic reasoning must not be great.

The first principle we often say is to talk about this. From the beginning, we only use the most basic facts as the basis, and then derive it layer by layer to draw conclusions. Although there is good experience, sometimes people forget to question themselves because of inertia.

Ask yourself a few more with 5W1H. I usually know what I am doing, that is what, so of course not enough, I often ask myself, and I will come again (what exactly is this this?), Why (why do you want to do it, why do you do so ), How (how to do it better), why not (why can't you do that?). If you are trying to draw a conclusion, you do not practice it first in your heart. When you communicate with others, it is easy to be challenged. The real reason for the problem of the problem is that for the product manager, it is to do demand projects. After all the functions are launched, you can do a loneliness, you can't see any value feedback, and consume personal trust.

③ Analysis of the main reasons and secondary reasons

In many cases, there may be many reasons for the result. At this time, we must distinguish the main reasons, accurately seize the main reasons, and conduct logical reasoning by the most basic factors caused by the result.

Analyzing the main reason to understand the real MVP. MVP highly train you to dismantle the problem and exercise the ability to do one thing. What is the most important contradiction at the moment, what is the most painful point that should be resolved, and why it is a logical basis for being a A instead of doing B first. If a person comes up, it will be large and comprehensive to take a shortcut to do the secondary cause of the secondary cause, and it is also easy to be questioned.

The MVP core uses the least resources to do the most solved problems. The prerequisite can be split to the main reasons, and prioritize the main reasons.

(2) Mece principle

Cause and effect emphasizes the logic of vertical thinking, and the ring is buckled in one ring, answering "why", the Mece principle emphasizes horizontal thinking logic, and there is no omissions for thinking.

The MECE principle comes from the "Pyramid Principles", which means that they do not repeat each other independence, and they are completely exhausted.

MutuallyexClusive is not overlapping and exclusive; all parts are completely exhausted, no omissions. Before doing one thing, we first list all the factors that may be involved, and use the thinking map tool to analyze to the end layer by layer. The mind map architecture in front of you will be clear, and all the points that may be triggered are clear.

①Stime sequence

The order of time emphasizes what happened at a certain time node to affect the next time node. Thinking in the order of time difference. For example, the past -present -future, stage 1 — stage 2 — stage 3.

② Process sequence

Thinking in the order of the process of things, there is anymore first, and what data changes will cause another piece of data to change, so as to prevent us from changing the function of a certain piece of function and leaving another piece of function. For example, if users pay for ordering on e -commerce websites, they have the order system and payment system to participate in this process.

③ Structure sequence

After doing something, all related points must be achieved. For example, a payment method is valid within the specified amount range.

Summary: Logical thinking is the basis of all ways of thinking, and the core is how to think. Only if you think logically, expression will be more logical. Tell the structured thinking in the second part.

Second, structured thinking

Similarly, some people can make it clear in three sentences, and you may not be able to say the core for 10 minutes; it is also a report, some people can persuade each other with 5 pages of PPT, and you may write it More than 20 pages have to be asked what you want to express; the same is to explain the solution. Some people clearly tell the background, problems, reasons, influence, and measures, and your squeezing answer is immediately asked. If a person has poor communication ability, emotional intelligence is a factor, but there is another more critical point: structured thinking. If the other party doesn't know what you are expressing for a long time, no matter how high the emotional quotient is, it will lose color.

When dealing with information, the human brain has two rules:

Can't be too much at a time, too much information will make our brain feel too large; like regular information. Human brain only memories of 7 thoughts. When dealing with too much thought, you need to establish a logical relationship, form a three -dimensional structure, and see each side and every point in a complete and clear manner.

People with strong expression ability are not smarter than you, but to know the characteristics of the brain, and understand the quickly summarizing and organizing information through effective structural thinking.

The brain is easy to remember what there are regular things, so you try to use the regular things as much as possible when the information is transmitted. The disorderly process is structured thinking.

1. What is structured thinking

Structural thinking is a way of thinking from overall to local, from framework to details. It requires that thinkers will not be preconceived and will not fall into details too quickly, but often pay attention to the overall framework of things and expand the details on the basis of the framework.

First look at the key aspects that can solve the problem, and then analyze it down to achieve a bird's eye view from overall to local. The most typical is the pyramid structure diagram.

Structural thinking penetrates in all aspects of work, which is an indispensable way of thinking on logical thinking, which is indispensable. Structural thinking can bring significant work efficiency, especially in communication. Why can structural thinking in communication play a huge role?

Because of poor information between people. The more the structure of the structure, the less information between each other; the lower levels of the structure, the greater the information difference between each other. If it comes up to the bottom details, the other party is probably inefficient when communication is not understood.

2. Improve structured thinking

If logical thinking is related to the level of intelligence, that is, we often say that a person is clever, then structured thinking can be obtained by deliberate training.

Structural thinking is completely planned by themselves from 0 to 1, just like some people can make good -looking PPTs, in fact, they also understand the routine behind PPT.

When it comes to structural thinking, the book "Pyramid Principles", which has to be read, mainly has four principles: conclusions first, below, classification of grouping, logic progress.

On the conclusion: The above -mentioned category: Classification packet ratio: The logical progressive structured thinking has two methods: from the bottom to the top structure and the upper downward frame.

(1) Group structure from bottom to top

The core of the structure from the bottom up is that this structure is created by you. Based on your own understanding of receiving information, the process of reasonsment information. For example, if I write the frame structure of this article, you have the structure of the minutes of the meeting. Without a unified standard, you re -combined information according to certain logic.

My structural thinking is being trained for many years by writing articles. Now that structural thinking in my work has become my personal label. In my mind, we reorganize a large amount of fragmented information every day, and assembled fragmented things like a house with a house.

For example, if I tell the leader about the PPT of business data, I will first introduce the overall framework of my analysis of the data, and secondly to give an overview of a actual data analysis, and then look down at each piece of segmentation. Conclusion and to do.

Overall data index system (theory) -Onpage PPT overall data indicator overview (actual data) -1 page PPT split module 1 data indicator -one page PPT split module 2 data indicator -one page PPT split module 3 data index 3 data indicators ——The conclusion and To Do summarize in one page of PPT per page -one page PPT first framework and then details, summarize first, then conclude first, first point of view, then recommended first. In this way, we can let the other party seize the key information as soon as possible and know the core content we want to pass.

When standing at your own perspective, first poverty to all scattered points, and then look at the association between points and points into noodles. Summary is roughly divided into the following 4 steps:

List all the points of thinking as much as possible to find the relationship and classify (find the logical relationship between the main points, and use the Mece principle to classify the group) to summarize the points, refine the viewpoints, and improve the ideas (2) the upper and lower frame framework frames from top to bottom.

If you are a problem solution for existing fields, then find a structure through top -down: think about a framework, and then put the information or solution into the framework.

For example, when the plan is mentioned, you can use the five -looking three -fixed framework; when the goal is made, the Smart principle can be used; when it comes to formulating the task plan, the WBS task can be disassembled.

From the top to the bottom frame, how many frameworks we have accumulated by itself can be called at any time in the actual scenario.

Summary: Structural thinking is a clear, stable, and orderly thinking structure. After learning this structure, the knowledge system has been scattered from scattered to systematic, from disorder to orderly, from inefficient to efficient.

Constant summary and summary, developing the habit of doing staged summary and recurrence of everything is the core of training structured thinking. Thinking if you are lazy, any method and skills are not available.

Three, conclusion

When I first graduated, I did not understand the two core two thinking modes, and I was struggling at work. Later, through deliberate exercises, I improved these two core thinking and found a sense of control.

Professor Li Shanyou, the founder of Chaos University, said: The purpose of adult learning should be to pursue better thinking models, not more knowledge. In a backward thinking model, even if you increase more information, it is just the amount of information. Repeat at low levels.

Logical thinking and structured thinking itself are special disciplines. It is not a thousand words in this article to make it clear. It just attracts the brick to make a point of view and suggest that everyone deliberately learn to improve. General books in some industries, such as "Pyramid Principles", "Structured Thinking" or "Logical Thinking", are worth reading and trained in daily work.

Thinking determines your cognitive level and growth rate. There is no good way of thinking at work, and it is ineffective to work hard. The way of thinking requires active awareness of high value and then deliberately trained. May we all have a better thinking model and open a different life.

Columnist Han Xiaoxian, WeChat public account: Han Xiaofai, everyone is a product manager columnist. A young woman who works during the day, code words at night, loves beauty, runs, loves to travel, I hope I write my heart, I will not be able to do it for the rest of my life.

The original published in this article is a product manager, and reprinting is prohibited without permission.The title map is from Unsplash, based on the CC0 protocol

The point of view of this article only represents the author himself, and everyone is the product manager platform that only provides information storage space services.

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