Gao Yan and Dinghui invested in Lingdi STYLE3D, and the capital accelerates the digitalization of traditional industries

Today (June 21), Zhejiang Lingyi Digital Technology Co., Ltd. (hereinafter referred to as Lingyi STYLE3D) announced the completion of nearly $ 100 million Pre -B+financing, which was invested by many institutions such as Gaoma Venture Capital and Dinghui Investment.

The clothing industry is one of the traditional pillar industries in my country. It occupies an important position in the development of the national economy. Although my country's clothing industry is large, its digitalization is not high. In this way, at the moment of the digital wave sweeping all walks of life, this track also attracted the active layout of entrepreneurs and capital. In addition to Gao Yan and Dinghui, Baidu Venture Capital, Gao Rong Capital, Shunwei Capital and other front -line institutions have also successively successively successively successively successively successively successively successively successively. Enter.

Turnive reduction and efficiency, the demand for digital transformation in the clothing industry is strong

Public information shows that Lingye STYLE3D was established in 2015. It cuts in from the clothing design and development link, providing products and services such as 3D design tools, collaborative working systems and supply chain delivery for clothing companies.

It is understood that the average design of the traditional dress is 30 to 60 days of research and development cycle, and the production of 3 to 7 sample clothes, which is eventually adopted by 30%. Under 3D digital modeling, the R & D cycle can be compressed to 3 to 6 days, and the number of landscape production times has been greatly reduced, and the adoption rate has also increased to 60%.

In fact, the Chinese clothing industry has a trillion industrial foundation. In the current era of Internet celebrity economy, the demand for consumer side is becoming more and more fragmented and personalized. Requirements for anti -, intelligent flexible production.

Lingyi Technology founder and CEO Liu Yue said in an interview with a reporter in 2020 that in recent years, online sales of clothing products, especially cross -border e -commerce sales, have grown at high speed, artificial intelligence and precision algorithm drive under the bottom level of sales. The logic has been derived from the past "people find models" to "finding people". Driven by these factors, the clothing industry chain has strong digital transformation needs, but the overall digitalization of the industry is not high. For traditional clothing companies, how to improve design efficiency, reduce research and development costs, and expand sales channels It is a problem that it needs to be solved.

The reporter noticed that Liu Yan recently stated that the simulation engine developed in addition to the field of clothing design can also be applied to other fields. Because there are more special requirements in the field of clothing and higher technical requirements for the simulation engine, they will also plan to enter the field of games, animation, and film and television in the future.

Policies and capital accelerate the digitalization of traditional industries

It is worth noting that the clothing industry is only a manufacturing industry that has accelerated digital transformation in recent years. With the help of policies and capital, digitalization is sweeping all areas and enterprises in traditional tracks.

As early as July 2018, the Ministry of Industry and Information Technology issued a notice on the "Promotion Guide to Promoting the Implementation of Enterprises (2018-2020)" that by 2020, we will strive to achieve further optimization of enterprises on the cloud environment, industry enterprise Shangyun consciousness and enthusiasm A significant improvement, the proportion and application depth of the clouds have been significantly improved, and the application of cloud computing in enterprise production, operation and management is widely popularized.

Since the new crown epidemic, the government and enterprises have paid more attention to the digitalization of operations and production. In March 2020, the Ministry of Industry and Information Technology issued the "Special Action Plan for the Digital Empowerment of SMEs", emphasizing that it adheres to the preparation of the prevention and control of the new crown pneumonia and the development of economic and social development. A target of consolidating the basis of sustainable development, gathering a number of digital service providers for SMEs, cultivating and promoting a number of digital platforms, system solutions, products and services that meet the needs of small and medium -sized enterprises, and help SMEs through digitalization, networking, and intelligence through digitalization, networking, and intelligence Reappear and re -production, increase development strength, and improve the quality of development.

With the strong support of the policy, capital is also followed up. The reporter noticed that in the past few years, the digitalization of enterprises has been one of the core tracks of To B -end. There are many enlisted people in the first -tier institutions such as Sequoia China, Gaoma, IDG, Dachen Venture Capital, Shenzhen Venture Capital, GGV Jiyuan Capital.

At the World Internet Conference in September 2021, Shen Nanpeng, founding and executive partner of Sequoia China, said that SaaS (software is service) is a digital core path for SMEs. With SaaS's operating model, it can help SMEs reduce the investment threshold. Enjoy digital and efficient operation and maintenance capabilities equally. Their value is that the application technology is equal to the same starting line, and the paid threshold is not high. Payment according to actual use, so that small and medium -sized enterprises can also use intelligent express vehicles to solve business pain points.

Zhu Xiaohu, the partner of Jinshajiang Venture Capital, also publicly stated that the epidemic is a turning point in the digital transformation of many companies. After 2020, corporate services also ushered in the development opportunities in the next 10 years. "This market is very large, and every startup company has a chance. Software services (enterprises) with a valuation of more than $ 1 billion will continue to emerge in the next 10 years."

Daily Economic News

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