Cover comment ｜ Break the "manuscript" software that resist the popularity, to set up technical defense and more aesthetic reconstruction

□ Jiang Yanzheng

With the development of the media, under the competition of traffic, it has spawned a large number of writing assistants used for "draft washing". "Enter the title to write, 70%of the altitude innovation" "Make you half -effective media tools, you can replace the content of the manuscript with a synonym" "Extracted the keywords of the article to help users achieve pseudo -original purposes, The duplication rate was reduced to less than 30%"... The reporter recently searched for" pseudo -original "and" drafts "through the webpage, and many" manuscript washing "software promoted advertisements. There are web pages and even "manuscript washing" software collection, providing 23 "manuscripts" software download address. (Workers Daily)

The phenomenon of "washing" has a long history, not only in the era of mobile Internet. However, it is said that the prosperity of traffic platforms and self -media indeed exacerbated the unhealthy style of "draft washing" to a certain extent.

Needless to say, the content of the media has traffic anxiety and speed anxiety. In order to "traffic", it is hot every day. However, after all, individual content operators have limited knowledge. Under the pressure of "everything to be written", only plagiarism has been copied and "used"; in order to push it as soon as possible, "useism" It has become a convenient means ... All these needs, "draft washing" software can be achieved quickly. This kind of "artifact" that is unnounted has severely deteriorated the content production ecology.

The "manuscript washing" software advertised "one -click draft" and "AI creation". The core logic is to search the content according to the set theme, and then "replace the synonyms" and "reorganization of sentences". The combination of disassembly mixed combination into a "new article". The entire process is short for a few minutes, it is really technical empowerment. "Draft washing" software is so easy to use, and even practitioners can't help but sigh, "After a week, I never want to be original."

If it is said that the content of self -media is earning hard money, then the "Draft Washing Party" is basically picking up money and grabbing money. As a technical product, "manuscript washing" software has objectively become a conspiracy to be informal competition and a tool for violations of copyright. If it is not cleaned up, then in the long run, it will inevitably cause a strong bad demonstration. Until the inferior coins are expelled from good coins, the entire industry is worse? The road is one foot high and one foot high, and the technical level of offense and defense is always a direct means of governance. Faced with increasingly smart manuscripts, the traffic platform should come up with more effective response solutions, such as checking judgments of semantic penetration, more targeted interception, identification, and so on.

From the root cause, the popularity of manuscript washing software is just the popularity of hydrophilicism of Dalu cargo. In this regard, the reconstruction of aesthetic ability may be more critical.

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