Forever worry -free report: These capabilities dominate the salary level of e -commerce practitioner

Recently, the Forever Worry -free release of the "618 E -commerce Field Observation 2022" (hereinafter referred to as the "Report"), through investigation and interviews with specific crowds, aiming to understand the current status of the employment environment and employment of e -commerce practitioners. The report shows that individual knowledge skills and business hematopoietic capabilities lead the salary level of e -commerce practitioners. In the past year, 37.9%of the interviewed e -commerce practitioners have achieved salaries.

According to the distribution of recruitment positions (as of the end of May) on the Internet/e-commerce on the Internet/e-commerce on 51job.com, 26.7%of enterprises with the size of employees are "50-150 people", with 23.9%and 15.2%of the employees. Employees from employees are from "150-500 people" and "less than 50 people". The total proportion of the three accounts for nearly 70 %, which basically reflects the relationship between the employment structure of the e-commerce industry and the size of the enterprise. From the perspective of platform positioning, the report shows that more than half of the comprehensive e -commerce companies have attracted more than half of the practitioners, group purchase e -commerce, and vertical e -commerce.

The survey results show that in the past year, more than half of the interviewed e -commerce practitioners' enterprises/teams first recruited to attract relevant talents related to the operation and promotion of e -commerce platforms. /Community or short video anchor/kol.

Forever worry-free compensation survey report in the first and 4th quarter of 2021 shows that the average monthly salary of the Internet/e-commerce industry floats at 10,000-11,000 yuan, and the average salary has slowed down in the year-on-year or month-on-month increase in the year. The report shows that 38.0%of the e -commerce practitioners interviewed by the undergraduate degree are higher than the above average; among the e -commerce practitioners interviewed by the master's degree, 60.8%of the salary level is higher than the above average. But as a whole, 64.2%of the monthly salary of e -commerce practitioners interviewed was lower than the average range, and the median number was about 8,000 yuan.

Cross -comparison positions and salary can be found that individual knowledge skills and business hematopoietic capabilities dominate the salary level. Different positions in different positions with higher salary levels (10,000 yuan/month) are distributed. (65.6%), data analysis (50.0%), and business expansion (50.0%) shows a significant proportion advantage, and among the operating promotion related positions with the highest proportion of employees, only 30%of the respondents have high salary levels. To mean.

In terms of compensation changes, the survey showed that in the past year, only 37.9%of the interviewed e -commerce practitioners have achieved salary increase, and even 21.3%of the interviewed e -commerce practitioners have been reduced to varying degrees. Among the 15 common positions in the field of e -commerce, the proportion of salary reduction personnel with added value of low positions (31.3%), while website analysis and business expansion positions have been led in the past year. In addition, the platform positioning also affects the changes in post salary. In the past year, the most proportion of salary increase among interviewees of Haitao e -commerce companies, exceeding 40 %. In contrast, nearly 30 % of the interviewees of vertical e -commerce have been salary cuts to varying degrees.

In terms of personnel liquidity, the report shows that nearly 60%of the e -commerce practitioners who jump jobs within two years of work are 28.5%of the e -commerce practitioners who have jumped in less than one year. The e -commerce practitioners jumped in less than half a year, and only 15.0%of the e -commerce practitioners who had changed for more than 2 years.

The report also shows that among the e -commerce practitioners who choose "stay", 33.4%of the e -commerce practitioners who have obtained the opportunity to be promoted within 12 months will be obtained. E -commerce practitioners account for nearly 70 %. As of the end of May 2022, 68.4%of the persons/teams of the company/team of 68.4%of the interviewed e -commerce practitioners were less than 10%, and less than 10%of the active departure rate was greater than 20%.

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