Players from all walks of life are scrambling to lay out headphones in the headset industry: the industry structure is not determined, and the newly entered players still have a chance

Cover reporter Wu Yujia

From July 2nd to July 3rd, China (Chengdu) International Headphone Show was held in Chengdu. At this headset exhibition, manufacturers have launched the results that can show their latest technology. Among the many headset categories, due to the better noise reduction effect and sound field performance, it is more comfortable to wear, the status of wearing headphones in the hearts of enthusiasts has always been unable to replace, which has also attracted new and old ones such as Sony, BOSE, Apple, Huawei and other roads. Players are scrambling to deploy this track. Domestic headset brand Shuiyueyu also announced the launch of three big ear products: Moonzero's electrostatic headset, Venus tablet headset, and VOID open -ring headset, trying to share a share in this field.

With the popularity of Bluetooth 5.0, it is not difficult to find that Bluetooth headsets have become mainstream. Some institutions predict that in 2022, the shipping volume of the global TWS real wireless headset will increase significantly at a rate of 32%. By 2022, the shipments of TWS real wireless headphones will exceed 350 million units. Cable headphones seem to be becoming a niche product from the original mainstream. However, it is surprising that the report released by the ZDC user data research center at the end of 2021 shows that consumers are most concerned about traditional headphones in 2021, and the proportion of attention is as high as 39.07%.

As a new entry in the industry, what competitive advantages do we wear headphones launched by Shuiyueyu? According to the relevant person in charge of Shui Yueyu, the most traditional one is the most common type of headset speaker unit today, which is dynamic. The VOID flagship moving headset headset uses a high -performance and low distortion 50mm unit, reaching the internal magnetic rings headset that is difficult to achieve exceeding 1T magnetic flux density. The idea of ​​using high -end ear -ear headphones adopts a copper bun aluminum audio, which enables lightweight and low impedance to achieve simultaneously. VOID also has the rare excellent frequency sound and non -linear distortion in the large headphones of the ring, which can also be used to record professional use scenarios such as mixed sound monitoring. All parts and components are independently designed, the whole set of structure is lightweight, reliable and durable, and comfortable to wear. It is a new product worthy of attention.

In addition to the car ring unit, there are two mainstream speakers for headphones -static and flat magnetic formulas for headphones.

Moonzero's electrostatic headset uses a circular large vibration membrane unit with a diameter of 100mm and a thickness of only 1.35 μm. Large -scale vibration membranes can quickly respond to each detail when they are uniform. The framework of the frame uses carbon fiber composite material CNC can reduce the impact of external vibration and achieve lightweight. Non-linear distortion and linear distortion reach the level of Hi-End, close to the real sound field and sound. Venus plane magnetic headphones are consistent with the Moonzero acoustic coupling structure. Integrating the unpopular area in a fixed area, the same large vibration membrane can effectively restore the sound. The first unit-shell integrated structure has greatly enhanced durability and reliability. The relevant person in charge of Shuiyueyu said, "In general, the dynamic and electrostatic and flat -plane magnetic types are used as the three mainstream speaker units of headphones. They have their own advantages. Consumers can choose according to their needs. "

Data predict that with the continuous upgrading of global headset production technology and materials, the global headset market is expected to reach US $ 10.58 billion in 2023. Insiders believe that, unlike mobile phones, computers and other categories, the headset market has not achieved a situation of one or more unique situations. The overall market is relatively scattered. The players who enter the game still have a chance. Wearing headphones has undergone a hundred years of changes, witnessing the footsteps of history and the development of science and technology. As a tool to convey music, we can bring us a private space when we are in a low mood or happy. The development and innovation of headset technology provides support for this process. It is hoped that in the future, there will be more fun, interesting, and enhanced functions of the use experience to wear headphones.

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