New business opportunities of payment institutions: fluttering and rushing to overseas cross -border e -commerce

Author:Economic Observer Time:2022.07.07

The popularity of cross -border e -commerce has made domestic payment institutions see new business opportunities. Compared with the long -established two -eight differentiation payment pattern in China, the demand for financial services for cross -border trading enterprises is still growing, and the door to opportunities is still open.

Author: Wan Min

Figure: Tuwa Creative

Guide

One || After the acquisition of the past two years, the head Internet traffic platform, such as fast hands, Douyin, etc., has basically purchased a payment license. As the platform's financial business is expected to be strictly supervised, the transaction of payment licenses has also become cold. Essence In this context, the payment companies at the end of the industry have no intention of fighting. And some "waist" payment companies that have been working on the B -end payment market for many years have rushed to overseas markets.

贸 || Cross -border trade is mainly changing in the B2B model. The concept of e -commerce platforms makes more owners of Chinese foreign trade enterprises attach importance to the market demand of foreign trade.

The payment company of the service B -end is accelerating the layout of the sea.

On July 6, Xingtu Finance (formerly known as Suning Financial Services Group) was released through the official public account. Its Suning cross -border payment and Star show bank (Hong Kong) will launch more cross -border e -commerce currency exchange services. On July 5th, the Hong Kong stock market payment company (9923.HK) issued an announcement that 80%of the newly raised 550 million Hong Kong dollars was used to expand overseas business.

The popularity of cross -border e -commerce has made domestic payment institutions see new business opportunities. The links of this business are long and complicated, which is enough to accommodate the qualifications and resource endowment. More importantly, compared to the long -established two -eight diversified payment pattern in China, the demand for financial services for cross -border trading companies is still growing strongly, and the gate of opportunities is still open.

Payment institutions to speed up cross -border e -commerce

On June 26, the central bank announced the publicity information of the non -bank payment institution's "Payment Business License" (the fourth batch of June 2022). Of the 79 payment institutions participating in the renewal exhibition, 10 were withdrawn from the renewal exhibition, and 8 were suspended. In the renewal, one of them did not accept the renewal, and there were eight in addition to the early period of the "Payment Business License" and the remaining 52 were renewed.

After the acquisition of the past two years, the head of the head Internet traffic platforms such as Kuaishou and Douyin have basically purchased a payment license. As the platform's financial business is expected to be strictly supervised, the transaction of the payment license has also become cold. The last time that attracted the attention of the market was in March last year, Huawei acquired a license for a payment company in Shenzhen. In this context, the payment companies at the end of the industry have no intention of fighting. And some "waist" payment companies that have been working on the B -end payment market for many years have rushed to overseas markets.

On July 5th, the transition of about HK $ 550 million in 2027 convertible bonds that the company expired in 2027 had been issued on July 5, 2022. According to the announcement, the net amount of income is intended to use the net amount of the income for product research and development, marketing promotion and team investment to strengthen local competitiveness and further accelerate the establishment of scale effects and industry thresholds in the store of the store; , Accelerate global development.

The card movement was established in 2011 and was listed on the Hong Kong Stock Exchange in June 2020. In 2013, the card was transferred to set up a subsidiary Lewi Technology to launch the "smart shopkeeper" facing the commercial payment service of small and micro -merchants. In 2014, Leji Technology obtained the UnionPay receipt qualification, and obtained the national bank card receipt license and mobile payment license payment license issued by the central bank.

This time the issuance of convertible bonds, about 80%of the net income from the card will be used to expand its overseas business, including cross -border e -commerce foreign exchange/RMB receiving payment business, receipt and mobile payment business, software as the service (SaaS) Digital solution and the e -commerce service from the store.

Star Map Financial said that in the cooperation between Suning's cross -border payment and DBS Bank (Hong Kong), Suning Cross -border Payment opened the MSO (Money Service Operator) account at the Star Fair (Hong Kong), and used API (application interface) Organize the high -quality offshore exchange rate of DBS (Hong Kong), such as docking and other methods, and timely FX locking transactions, providing multi -currency exchange services for cross -border import and export e -commerce online.

"Investigations show that many cross -border e -commerce companies, especially small and medium sellers, are still the most concerned factor that is still whether cross -border receipts can get the accounts and rates in time. Funding issues; the compliance issues caused by the tightening of foreign e -commerce platforms; the violent fluctuations in the financial market have led to the problem of exchange rate fluctuations. Analyst Wang Pengbo said that from the perspective of data, my country ’s cross -border trade, especially exports, has grown rapidly in recent years. The entire market has shown a blue ocean state and the space is not saturated. This also gives relevant payment and value -added service providers a lot of opportunities.

Whether in Southeast Asia or Europe and the United States, local traditional credit cards, checks, and cash payment methods have been challenged during the epidemic situation. Online and electronic payment methods have been accepted by more residents and enterprises. China's payment institutions have accumulated in China for many years in China for many years Technology and business experience output to overseas markets at a faster speed.

If UnionPay with rich C -end payment technology experience, it will also continue to cultivate overseas retail payment markets. On July 4th, UnionPay International announced that it reached a cooperation with the largest bank of Singapore -DBS Bank, based on digital card issuing technology, supporting the latter's mobile payment product DBS Paylah! Access to UnionPay QR code service, DBS Paylah! It is the largest payment app in Singapore. It has obtained more than 60 payment licenses and related qualifications in China, the United States, Britain, Thailand, Brazil, Hong Kong, China and other countries and regions. , Continue to promote payment financial services related to cross -border trade, and recently announced the launch of multi -currency cross -border wallets. American merchants selling products selling products selling products selling products in international e -commerce platforms such as Allegro, Amazon, CDISCOUNT, FRUGO, and Kaufland, and cross -border payment services other than traditional cash and bank transfer services other than international cross -border wallets.

Cross -border trade model changes bring new financial demand

Cross -border trade is mainly changing in the B2B model. The concept of e -commerce platforms enables more Chinese foreign trade enterprises to attach importance to the market demand of foreign trade.

Hangzhou Louis Import and Export Co., Ltd. is a professional export fishing net fishing gear supplier. The person in charge Li Junlong has sold fishing nets for nearly 10 years. Customers are mainly fishermen from developing countries such as Latin America. The impact of the epidemic is like a butterfly effect on his business. "Although these poor countries in Latin America are very poor, the seafood they captured is consumed worldwide, especially the consumption of developed countries because the epidemic blocks the tourism industry. And some consumer catering is equivalent to consumption, including residents of developed countries, decreases. "

Li Junlong's analysis has caused one factor that is difficult to do this year and the price of raw materials. The rise in oil prices caused by local conflicts of Europe this year not only caused the price of upstream raw materials for his fishing net products, but also the oil used on the fishing ships in Latin America in Africa also increased. The price of diesel in sea has increased a lot than before, and the benefits of fishermen are less, which affects the needs and consumption of the entire market.

"Some poor countries, their currencies themselves are not very stable. The appreciation of the US dollar this year and the US interest rate hike have actually had a great impact on it." Li Junlong said that his customers have Nigeria. In 2010 The money to the left and right is about 105 Nala exchanged for $ 1, and now it costs more than 400 Nala to exchange $ 1, and the currency has depreciated a lot in more than 10 years. There is also a Burmese currency exchange rate, which may depreciate more than 30%in more than a year.

In the past two years, in the past two years, Li Junlong has grown in a traditional trade model, has increasingly invested, increasing rooms, and increasing risks. The rise of cross -border e -commerce has also impacted a new cross -border trade model. "As far as the fishing net is concerned, it is a low -value product. There is no way to sell it with online retail. Its value is relatively low, and the cost of logistics cannot be solved. Infrastructure construction is not very developed. "At the same time, Li Junlong felt that the customer orders were becoming more and more fragmented: the previous goods were produced by the whole cabinet, but with the development of e -commerce platforms, downstream customers and terminal consumers can have it. Better or cheaper ways to purchase directly on this e -commerce platform.

Li Junlong did not adhere to the rules. In his communication with customers, he found that some customers needed fishing nets while also needing other fishing and fishing gear, and this market is also in line with his original business foundation. He can be sold in a container Fishing and fishing gear products, this model can be used as cross -border e -commerce, which is also suitable for cross -border small B model.

"It turned out that some customers who were accustomed to making big B were not large customers' orders, and the order volume must be a cabinet or the like. In this case, the big customers themselves are getting less and less. More and more, this big order may become more and more difficult to encounter. "Li Junlong said. He began to try to integrate procurement demand for old customers this year. A order in an order added more than a dozen factories. After the collection, it was delivered to customers, which is equivalent to integrating domestic supply chain resources to meet the needs of different customers in terms of price and quality.

At present, Li Junlong has opened Amazon's stores and opened an independent station through Shopify to operate his own brand. He is very active in participating in B2C's business. Combined with the operation over the past year, he believes that although the B2C looks like a low threshold, it is invisible but invisible The requirements are relatively high. For example, there are many requirements for the capital chain operation capabilities of small and medium -sized enterprises and the requirements of team experience.

Since last year, the exchange rate fluctuations are relatively large. According to the order of the order, he can sign with the bank for 3 or 6 months of long -term foreign exchange and long -term foreign exchange settlement agreement with the bank. However, the shipment and rebate cycle in the 2C mode is still trying to explore, and there are not too many operations.

Fan Fei, chief analyst of Yibang Think Tank, said that according to the survey, more than 90 % of cross -border sellers believe that exchange rate fluctuations have an impact on the company's finances. In the face, compared with 2020, cross -border export sellers have obvious and more mature response methods, of which 25.2%have adopted this solution for foreign exchange packages. In addition, the demand for small and medium -sized cross -border sellers for overseas receivables has grown rapidly. Fan Fei said, "In fact, when cross -border sellers choose to collect money, it must not only consider the problem of handling fees, it must consider the difficulty of withdrawal of withdrawal of withdrawal. Is there a platform for landing, whether the time limit, professionalism, professionalism, value -added services, and localization services, whether there are services to the ground, etc. "And third -party collection tools have low thresholds, low rates, short settlement cycles, and even more, even more The convenient and efficient advantages are more in line with the needs of long -tail users such as small and medium -sized sellers. They are still the most important way for sellers.

In addition to exchange and receipt, financing loans are rising to one of the main financial needs of cross -border sellers. According to a survey of Yibang Think Tank, most cross -border sellers have loans, and nearly 50%of the seller's loan amount accounts for about 30%of the monthly revenue of the store, and the loan amount is relatively moderate. From the perspective of financing channels, bank loans are still the main financing channels for sellers. In 2021, the association services provided by the e -commerce platform have risen to the second largest financing channel for cross -border sellers. It can be seen that the platform attaches more importance to the meetings of various aspects of cross -border sellers; in addition, as the financing value -added services provided by the collection platform are getting more and more In order to improve, in the future, it will also become an important financing channel for cross -border sellers.

Because of the rich enterprise business data in payment services, cross -border payment enterprises have also possessed their business foundation. Lianlian International told reporters that in the past three years, Lianlian International has accumulated more than 100,000 small and medium -sized out -of -border offshore enterprises through lending "matching" by cooperating with licensed financial institutions in the past three years, matching nearly 10 billion yuan in loans. By using digital technology to ensure the security of digital assets such as transaction flow, order data, foreign exchange settlement data, advertising data, etc., the data assets of small and medium -sized sea enterprises are promoted to the credit of the data assets of small and medium -sized sea enterprises. Portrait analysis ability.

Zhong Yi, general manager of Lianlian International Marketing, said that the annualized interest rate of such loans has dropped to 8%or even 6%. The highest amount can reach 10 million US dollars, and the period can be half a year or even longer. Payment companies help to revitalize data assets of companies out of sea, shorten the links to the information reaching, reduce the risk of circulation costs and financial institutions' loan risks, and help cross -border e -commerce companies improve financing efficiency.

Fan Fei said that according to a survey of more than 800 cross -border e -commerce sellers, compared with 2020 companies with financing demand in 2021, 32%of cross -border sellers need financing. In terms of funds, more than 70%of cross -border sellers said that the funds were abundant, of which 32.6%of cross -border seller funds could meet the demand, but 3.8%of cross -border sellers still faced insufficient funds. The increase in financing demand for cross -border sellers, and the high -speed development of cross -border e -commerce companies is in line with. Enterprises entering the period of continuous development and expansion need to invest in external funds.

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