Watch | Joint efforts to grow bigger and stronger new energy vehicle market

In order to enhance the competitiveness in the new energy vehicle market, many independent brand car companies choose a strong union to choose

China's huge consumer market and perfect industrial chain are important reasons for the accelerated layout of multinational car companies

Text | "Looking" News Weekly reporter Yao Yan Zhang Jian Wang Xiaolin Li Dian

On August 1st, the Ministry of Industry and Information Technology, the National Development and Reform Commission, and the Ministry of Ecology and Environment jointly released the "Implementation Plan for Carbon Dafeng Peak in the Industrial Field", proposed to vigorously promote energy conservation and new energy vehicles, strengthen the innovation of vehicle integration technology, and improve new energy sources Concentration of automotive industry. By 2030, the proportion of transportation of new energy and clean energy power would be about 40%.

In the first half of this year, the production and sales of new energy vehicles in my country completed 2.661 million and 2.60 million, respectively, an average of 1.2 times year -on -year. The market demand is strong, and independent brands and multinational brands have increased their layout.

Experts believe that China has the first advantage of the new energy vehicle field. In the context of the joint efforts of vehicle companies in existence, frequent policies, and significantly improved market recognition, it is advisable to further increase and strengthen the new energy industry to achieve realization and achieve realization. Be curve overtaking.

Autonomous brand strong combination

In Changchun, when the reporter of "Watching" News Weekly entered the red flag prosperous factory put into production in 2021, and the spacious and bright automated workshop, integrated robots work everywhere to work according to the schedule. The ultrasonic inspection equipment is conducting precise measurement of the product. Traditional industrial and industrial positions such as seats, screw screws, and glue have been replaced by robots, and a red flag E-QM5 is offline.

This automotive production workshop using advanced intelligent manufacturing technology has a standard production capacity of 240,000 units/year, which mainly produces new energy models. According to the plan, by 2025, the proportion of new energy intelligent vehicles in FAW Group will reach 20%.

In recent years, my country's independent brand new energy vehicles have developed rapidly. At the 19th China (Changchun) International Automobile Expo, which opened in late July, independent brands such as BYD, ideal, Lantu and Huawei enabled AITO brought a variety of new energy vehicles.

"In the past, most customers tended to be a joint venture car. Now domestic brands have greatly improved their safety and technological configuration." Said Wang Yibo, an exhibitor of the Hongqi brand New Energy Vehicle.

Changchun citizen Yin Hao ordered an AITO new energy vehicle at the Changchun Automobile Expo. "I prefer the national brand. This car is equipped with a lot of Huawei technology." Yin Hao said that at first I felt that the appearance of this car was very beautiful, and I felt that the power performance was also very good after testing. Essence

Autonomous new energy vehicle brands have not only won the favor of consumers, but also won the recognition of professional institutions. The 2022 China New Energy Vehicle Product Charm Index released by the global market research institution J.D.Power (Jundi) on July 28 showed that in terms of automotive product design and charm performance, new forces of autonomous new forces led.

The strong performance of independent brand new energy vehicles cannot be achieved without the improvement of R & D capabilities. In the middle hall of FAW Headquarters, the latest breakthroughs in the latest breakthroughs in 2021 are being displayed together.

According to Cao Lijun, Dean of the FAW Innovation Technology Research Institute, in recent years, some core technologies have been equipped with applications such as Red Flag and other products. FAW has formulated five "Fourteenth Five -Year Plan" special technology development plan to fully control key core technologies.

It is worth noting that in order to enhance the competitiveness in the new energy vehicle market, many independent brand car companies choose a strong union.

For example, at the end of February this year, FAW and BYD joint venture power battery projects officially started. The total investment of the project was 13.5 billion yuan, and all of them will meet the support needs of 1 million electric vehicles after delivery. Wang Chuanfu, chairman and president of BYD Co., Ltd., said that BYD will strengthen cooperation with FAW to accelerate green technology on the spot.

At the 19th China (Changchun) International Automobile Expo held in Changchun, visitors visited FAW-Volkswagen New Energy Zhang Jian Photo/Our Journal

Transnational car companies continue to be deeply cultivated

At the 19th China (Changchun) International Automobile Expo, new energy vehicles are also the focus of multinational car companies.

The Audi brand brought its 21 models to the exhibition. The three models displayed in the center of the exhibition hall were new energy vehicles, which attracted a lot of viewers. The launch of these models is inseparable from Audi to continue to increase investment and capacity layout in China.

On June 28, the Audi FAW New Energy Automobile Project officially started in the Changchun Automobile Economic and Technological Development Zone, with a planned investment of more than 30 billion yuan. The project is the first production base for producing pure electric models in China in China, with a planned annual production capacity of 150,000 units, and was completed and put into operation in 2024.

Du Siman, the chairman of the Audi Automobile Co., Ltd., who is responsible for the Chinese market, said: "Through Audi FAW New Energy Automobile Co., Ltd., we introduce high -end pure electric platforms (PPE) to China and will build the platform based on the platform Models, this will enrich Audi's pure electric model lineup in the Chinese market. "

Not only Audi, BMW, Volkswagen and other multinational car companies have recently accelerated their new energy layout in China.

In Shenyang City, Liaoning Province, on June 23, the BMW BMW Paris Factory officially opened. The total investment of the project was 15 billion yuan, which set the highest investment in China in China.

In Anhui, on June 22, Volkswagen Anhui's first white body in the new body workshop of its MEB factory was offline, marking important progress in Volkswagen Anhui's first new energy model trial production. According to industry analysts, China's huge consumer market and perfect industrial chain are important reasons for the acceleration of new energy layout by multinational car companies.

Audi stated that Audi chose to settle in Changchun to settle in Changchun, not only because Changchun has complete infrastructure, but more importantly, since 1988, FAW -Volkswagen Factory has been responsible for the production of Audi in China. A large number of high -quality suppliers have been in Changchun in Changchun When landing, the mature industrial chain will provide strong support for the rooting of Audi FAW New Energy Automobile Co., Ltd..

At present, Volkswagen Group (China) is accelerating the process of electrification. From 2020 to 2024, Volkswagen Group (China) and joint venture partners will jointly invest about 15 billion euros to accelerate the layout of China's electric travel field.

Strive to make up for the market shortcomings

In recent years, the consumption of new energy vehicles has grown rapidly, but the penetration rate in the north, especially the northeast region is significantly lower than the national level. One important reason is that the high -cold climate has an impact on the performance of new energy vehicles, which hinders new energy vehicles in the cold regions in the north Promoting popularity and industrial development.

"Low temperature will cause more than 40 performance indicators of electric vehicles to decline. In particular, the lithium -ion battery is seriously affected, and the range of battery life drops by more than 40%at minus 20 degrees Celsius." Li Riguang, secretary general of the Jilin Automobile Electronics Association.

To accelerate the promotion of new energy vehicles in the northern region, we must focus on improving the low temperature resistance of batteries. Yang Yan, chief of FAW Group's New Energy Development Institute, said that FAW is cooperating with universities and power battery companies to develop low -temperature adaptive electric vehicle technology that can better meet the cold conditions.

In addition, the Northeast and other regions are also facing the problem of insufficient charging infrastructure construction, especially in small and medium towns and intercity roads. Taking Jilin Province as an example, about 40%of charging piles are distributed in Changchun City, and there are fewer other regions.

In this regard, the relevant person in charge of the State Grid Jilin Provincial Electric Power Co., Ltd. believes that local governments can further promote the construction of charging facilities in public parking lots, transportation hubs, highways, large commercial supermarkets, tourist attractions, etc. Some districts are facing the problem of "difficult to build piles and expensive rents".

Xiao Guodong, an associate researcher at the Institute of Economics of Jilin Provincial Academy of Social Sciences, believes that to accelerate the popularity of electric vehicles in the Northeast region, on the one hand, it is necessary to rely on plug -in hybrid vehicles to increase the penetration rate; on the other hand The role of demonstration is to gradually form an atmosphere, leading the promotion and popularization of new energy vehicles.

Northeast China is actively exploring a new model of pure electric vehicles. The Ministry of Industry and Information Technology launched the pilot work of the new energy vehicle power replacement mode in 2021. Changchun was included in the pilot scope as the only city located in high -cold areas. Since November 2021, Changchun has launched more than 5,000 FAW Hongqi brand electricity exchange taxis, online car rental, and official vehicles, and supports more than 40 power stations. ■

Source: Xinhua News Agency

Edit: Wang Weiguang

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