Communication | Weifang: Create the "East Asian Capital" soaked the city

Author:Cultural Tourism China Time:2022.08.28

Since Weifang's candidate cities in the "East Asian Cultural Capital", we have adhered to the creation concept of "inheritance, development, opening up, and sharing", strengthening multi -channel publicity, building sharing of the whole people, multi -level, multi -form, and comprehensive creation of "East Asian culture The strong atmosphere of the capital.

The city mobilizes the "East Asian Cultural Capital" logo in the city

In the eye -catching positions of various cultural venues, urban squares, large -scale outdoor screens, key scenic spots, and station airports, they all promote the creation of relevant content of the "East Asian Cultural Capital" through posting publicity posters, hanging banners, and LED screen playback display.

In the establishment of the "East Asian Cultural Capital" creation area and creation activity base in public cultural service units, key scenic spots, cultural parks, cultural tourism enterprises, and China -Japan -Korea Industrial Park. The Weifang version of "Creation of the" East Asian Cultural Capital "100 Question" is compiled, which is distributed in various public places in the city.

In addition, Weifang also innovatively used the public security information platform light box media to promote the creation of the "East Asian Cultural Capital" to expand the influence of Weifang's "East Asian Cultural Capital".

The media is promoting the promotion of the "East Asian Cultural Capital"

With the main content of the creation of "East Asian Cultural Capital", Weifang City continues to carry out Weifang overseas cultural tourism brand marketing work covering international platforms such as Facebook, Twitter, YouTube, etc., focusing on the publicity and promotion of personalized cultural tourism brands such as Japan and South Korea. Organize two large -scale online publicity activities, "Weifang Magic Cauliflow" and "Weifang Kite 2048". Establish a special website of "Creative Weifang" China, Britain, and French, and build an international digital window that displays Weifang's traditional culture and creative cities.

At the same time, Weifang also specially issued the "Weifang City Creation of the" East Asian Cultural Capital "propaganda work plan" and established the special website of the "East Asian Cultural Capital"; The capital "column, carry out normalized reports on creating activities; launch" Blessings for the whole people, help Weifang to create East Asian cultural capital "activities on the new media platform and" Create the Capital of East Asian Cultural Capital, I help Weifang "video column, video click on video clicks The amount exceeded 80 million. Up to now, more than 30,000 articles in various media in the country, provinces, and municipalities have been published.

Event blessing "East Asian Cultural Capital" has a wide influence

In order to further promote the co -construction and sharing, Weifang established the "East Asian Cultural Capital" of the "East Asian Cultural Capital" of Cultural and Tourism Social Groups, and the East Asian Cultural Exchange Alliance of Japan and South Korea, and mobilized all sectors of society to participate in the creation of the creation.

Carry out the "5 -minute" public welfare class to explain the relevant knowledge of "East Asian Cultural Capital" for adolescents and parents who participate in extracurricular training. Organize the "East Asian Cultural Capital" to enter the campus, communities, and malls series activities, and use various mass cultural activities to adopt publicity leaflets, awards and answers, etc., to improve the awareness of the whole people's work in the work of the capital.

At the site of many cultural venues, scenic spots, and large -scale cultural tourism activities, the "Creation of East Asian Cultural Capital, I Assist for Weifang for Weifang" signed activities, and tens of thousands of citizens, tourists, and students cheered for Weifang's "East Asian Capital".

Mo Yan, a well -known Chinese writer Mo Yan, the president of the Japanese Seal Carrving Faculty, Ozaki Cangshi, South Korea ’s mayor Yan Taijun, and the Chinese Ambassador to South Korea, Xing Haiming, etc., to help Weifang create the“ East Asian Cultural Capital ”.

With the joint efforts of all sectors of society, the blueprint for Weifang's creation of "East Asian Cultural Capital" has become clearer in the hearts of the citizens. The concept of the "East Asian Cultural Capital" is becoming more deeply rooted in the hearts of the people, and the creation of the "East Asian Capital" is gradually achieving the sharing of the whole people.

Responsible editor: Zhang Jiayi

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