The ninth "Bo Expo" opened in Zhengzhou's "Zheli" Wenbo blooming

Author:Hangzhou.com Time:2022.09.01

On September 1, the 9th "China Museum and related products and technical expo" co -sponsored by the National Cultural Relics Bureau, the Henan Provincial People's Government, the China Museum Association, the China Natural Science Museum Society, and the Zhengzhou Municipal People's Government Open. The total area of ​​this exhibition reached 60,000 square meters, exceeding 600 museums and enterprises participating in the exhibition, and the exhibition created the highest -ranking Expo.

On the first day of the opening, the Zhejiang Provincial Museum was awarded the Volunteer Service Promotion Project of the Excellent Museum of Outstanding Museum with the rejuvenation of the 20th Great Power of the Great Power of the 20th Great Power, and I also became a volunteer service promotion project of the Excellent Museum. One of the most dazzling cultural universal groups at this blog.

In this Expo, Gu Yucai, deputy secretary and deputy director of the National Cultural Relics Bureau, Yang Jianwu, director of Zhejiang Provincial Cultural Relics Bureau, attended the opening ceremony and visited the Zhejiang Museum Exhibition.

At the scene, the Zhejiang Museum's theme was "Song Yun Millennium, Zhejiang Expo Li", which presented the latest achievements of the Zhejiang Museum in recent years in collections, scientific research, propaganda, education, cultural and creative, digitalization.

What are the spiritual spirit of Zhejiang and the development direction of Zhejiang Wenbo?

Let the cultural relics integrate into the lives of the people

Let the museum "ground gas"

"As a museum person, how to change the angle and change the thinking mode, let the cultural relics more integrated into the lives of the general people, and transform the profound professionalism into easy -to -understand things. This is what we have always thought about and practiced." Ji Yunfei, deputy dean of Zhejiang Museum.

Director Ji believes that an excellent museum manager must protect history, serve the present, look forward to the future, and leave room for the future.

In recent years, a series of characteristic exhibitions organized by the Zhejiang Museum closely follow the pulse of the times, care about social and people's livelihood, actively integrate cultural relics and resources inside and outside the museum, adhere to the exhibition exhibition working model combined with independent planning and "introduction" and "going global". The combination of academicity and popularity has achieved good social benefits. Many exhibitions have been awarded the "Top Ten Exhibition Exhibition Awards for the National Museum".

For example, the Great Wall in Zhejiang -Zhejiang Province Anti -Fighting New Crown Pneumonia Epidemic Documentary Exhibition "was selected into the National Cultural Relics Bureau to promote the public exhibition of 100 items of" promoting excellent traditional culture and cultivating the core values ​​of socialism "in 2020 Women's Image Cloud Exhibition won the "Top Ten Projects of the National Cultural Heritage Cloud Exhibition" in 2021.

The process of exhibition is the process of the public and cultural relics. In cities with higher degree of modernization, the more the museum's exhibition is within reach in daily life. This year, according to the plan, Zhejiang will build 1,000 rural museums within 5 years. More and more museums and more and more exhibitions will take the initiative to integrate into the lives of modern people and become a part of a better life.

The inheritance of culture starts with the doll

Cultural relics enter the classroom, it is not as good as a "piece"

"I think the future culture must be rooted in children, so the inheritance of culture must be grabbed from the dolls, and the national spirit of cultivating children in the subtle way." Director Ji said.

The Zhejiang Museum attaches great importance to the field of education. Among them, the IAPD wall and cultural relics 3D interactive display at the scene are its results.

The Zhejiang Museum also has a planned "Museum Inquiry Research" course with a planned, divided theme, and customized. Aiming at kindergartens, 1-3 students, grades 4-6 students, and 7-9th grade students have carried out social education courses from different categories of museums from shallow to deep, from simple to difficult.

Among them, the four independently developed courses "Zhejiang Ten Thousand Years", "Cultural Relics Science", "Red Boats Starting from" Zhejiang ", and" Cabin -Aesthetic Course "were sent to the campus and implemented. The "Zhebo Cloud Class" ensures that the social education of the museum is continuously line, and online services are carried out in the form of innovative education.

The curator of the Ji said: "In the context of increasingly diversified development, the development of traditional culture not only requires the construction of cultural self -confidence, but also integrates into the education of modern models to inherit excellent traditional culture."

The blessing of technology allows the activation and utilization of cultural relics

In the future, with the help of digital means and realizing cross -border integration

There are more than 100,000 cultural relics and specimens of the Zhejiang Museum. How to accurately excavate the precious spiritual wealth contained in it, and spread widely in the way of people who like to hear today, testing the wisdom and creativity of the Zhejiang Bo people.

"In our exhibition, a large number of digitization and intelligence are used. A small QR code can let everyone know all the scientific research results of Zhejiang Bo. This is the power of science and technology. This must also be the future development. trend". Director Ji said.

Digital reform has always been the key project of the Zhejiang Bo Smart Museum. In 2021, the "Digital Integrated Exhibition and Interactive Application Demonstration in Museum" was shortlisted for the list of national culture and tourism technology innovation project reserve.

At present, the core content of Zhejiang Digital Reform is the Zhejiang Museum's collection digital resource management platform and the Zhejiang Museum public service platform. The collection platform has completed the introduction of a Pu data in the province's cultural Expo industry. A total of 182 units, more than 710,000 collections, and more than 2.38 million pictures. 11 units in the province have joined the Data Sharing Alliance, and more than 170,000 collections can be shared.

The outstanding representative of Zhejiang's exhibition digitalization: "Beauty -Guiden -Ancient Chinese Women's Image Exhibition", combines audience research, academic research, related exhibitions, cultural and creative exhibitions and other functions, and launch on the computer and mobile phone.On the basis of the continuous enrichment of the cloud exhibition, the offline exhibition of the same name was launched, and the Anhui Museum, the Jiangxi Provincial Museum, the Suzhou Museum, and the Huzhou Museum form a main exhibition hall plus the "1+4" of four sub -exhibition hallsmodel.

The advent of the digital age is the gospel for the development of the museum, but digitalization can allow the collection to get rid of the restraint of the material form and get eternal life in the digital environment.

The curator of the Ji said: "The museum should conform to the trend of the times, broaden the traditional functions, improve the convenience of the audience's exhibition, and continuously explore the new path of cultural dissemination."

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