Lile and Music Shandong ｜ Weifang: [Creation of East Asian Cultural Capital] Weicheng Cultural Tourism Bureau multiple measures and help consumption

In order to activate the cultural tourism market in the jurisdiction, release the consumption potential of residents, and under the premise of effectively doing the prevention and control of the epidemic, the Weicheng District Cultural and Tourism Bureau has multiple measures to promote the recovery of the cultural tourism industry and effectively promote economic and social development.

Actively mobilize enterprise participation and activate the cultural tourism market

Since the launch of the 6th provincial and municipal culture and tourism benefits to the people, the Weicheng District has done a good job in the consumption season to participate in the collection of enterprises. Four companies including Weifang Cultural and Creative, Weicheng Xinhua Bookstore, Weifang Weiyan Culture Media Co., Ltd., Weifang Golden Mai Field Culture Media Co., Ltd. participated in the Shandong Culture and Tourism Consumption Season to further activate the culture and tourism market; Fuyan Mountain Cultural Tourism Park has participated in the "Weex One Tour" event of the Weifang Culture and Tourism Consumption Season. From June 1 this year to September 1, it has continuously enhanced the popularity of the scenic area.

Actively organize enterprise innovation and launch more cultural tourism products

Organize the selection of 100 selection of "Shandong hand -made Weiyou Shangpin". , Shandong Vocational College of Science and Technology Vocational College of Dyeing "Bihai and Blue Sky", Weifang Luotai Culture Museum Weixian Stone Carving Work "Weifang Wind", Shandong Baiyi Carving Art Co., Ltd. Baili Nuclear Carving Series works. In addition, the "Weicheng Good Crafts" non -heritage project library has been established. At present, there are already 38 entry libraries, including 14 handicrafts, 15 gourmet categories, and 9 traditional art categories.

Actively develop rural tourism and create boutique tourism routes

In accordance with the establishment standards of the provincial -level scenic villages, instruct 4 villages such as Huaixing Village, Huaihang Village, Yuhe Street, Yuhe Street Nanyun Village, and Cuijia Village of Weicheng Economic Development Zone in Wangliu Street. Grade scenic villages have been reported to the village. The "wind blowing paper kite mountain floating smoke, the inheritance of the Wenmai" rural tourism routes planned and created in Weicheng District were selected by the Ministry of Culture and Tourism as "Rural Four Available Scenery -Chunshengxia Changshangxiaomu" national rural tourism boutique line. This is the only line in Weifang City and only 6 selected in the province. The selection of this line has greatly enhanced the popularity of rural tourism in our city.

Implement online and offline combination to cultivate new consumption points for cultural tourism

Shiyuanyuan Cultural District was selected as the pilot unit of the "three -entry" scenic spot of Weicheng District Culture District, promoting cultural and creative, non -heritage, and performing arts, and the introduction of new cultural tourism consumption points. Supervise and guide four cultural tourism companies including Xinhua Bookstore, Weibu Cultural and Creative, to set up products and upload products to the Yunyou Qilu platform, and carry out online publicity and promotion. Organize Cui character small mill sesame oil, Baiyi nuclear sculpture, Weifang Cultural Creative participation in the 2022 Shandong Tourism Development Conference Shandong Shouzheng Jining Good Rites Cultural and Creative Tourism Commodity Exhibition. Cui Zi Xiaogo sesame oil, Zhikequanquan Banquet, Kite Zhiwei County cuisine, Xiangshun sesame cake, Chenghuang Temple meat burning, including five non -heritage representative projects, participated in the "Weifang Good Fasse" non -heritage prefabricated food promotion exhibition.

Actively take effective measures to speed up the construction of cultural tourism projects

Formulate the scenic area promotion plan, take the "three power separation" reforms of the state -owned scenic spots as the breakthrough, promote the transformation and upgrading of Shizhenyuan Cultural District, guide Shizhenyuan Cultural District to apply for national night culture and tourism consumption agglomeration zones to stimulate the development of the scenic area. Ten The construction of the urban study in the Cultural District of Luanyuan has been officially signed by Shandong Haitian Huazai Company and the city library. At present, the design plan has been completed and is ready to be constructed as soon as possible. Exhibition and opening up. The development project of the Fuyan Mountain area has been completed, and four major functional areas including the construction of a recreational residence area, a leisure and entertainment area, a healthy sports area, and a Huahai Garden area have been planned. In the next step of Fusan Mountain Film District, China Merchants provides visual information. Make full use of government bond funds to support the construction of cultural tourism projects, and invest 12 million yuan to build Songyuanzi's ancient residence historical and cultural district. At present, it has been fully started.

In the next step, a number of large -scale and unique theme cultural tourism consumption activities will be introduced carefully, setting off a climax of cultural tourism consumption, and planning to organize cultural tourism festivals in June; build a number of red tourism, leisure tourism, rural tourism and other characteristic tourism Line, fully mobilize the enthusiasm of cultural tourism enterprises and industry associations, launch more preferential policies, and further release the potential of cultural tourism consumption.

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