"Shining!"Chinese Civilization" attracted attention, Youku Cultural Bo show again to produce boutiques

Who carved the first text on the oracle bone? Does the mysterious Sanxingdui prove the existence of myths? What kind of secrets do the eight thousand Qin figurines protect? Recently, the first domestic cultural exploration documentary program "Shining!" Director of the State Administration of Radio and Television and the Beijing Radio and Television Bureau, and Youku and Henan Satellite TV jointly created "Shining!" "Chinese Civilization" hit. The first stop of the "Exploration Tour" went deep into Sanxingdui. By exploring the ancient Shu civilization by instructed the young expression of the mystery and the National Roman Animation. Once the show was launched, it attracted the attention of many Youku netizens. It shouted that "Samsung Dou was full of romance and imagination", and "too brain burning" became a high -frequency hot word on barrage.

Why does the ancient Shu people have a sun worship? Maybe the prototype of Houyi Shooting Sun is in Sanxingdui? "Shining! "Chinese Civilization" uses historical puzzles to traction. The sponsor Chen Kun and the chasing partner Xu Danrui boldly guess, be careful to verify, actively find clues, seek experts to answer questions, try to find the evidence of "mythology may exist", the plot is climax, and the climax is overwhelming. Netizens also follow the fun of feeling the brain -burning puzzle.

Different from the content settings and form of the previous cultural programs, in addition to suspense puzzles, the program also incorporates innovative forms such as CG special effects and Guo Rong animation. What is the fairy program "and" eyeball welfare time "and other comments. "Humanistic programs do not mean Quaka and Widow. We hope to use novel stories and unique vision to make netizens enjoy mercy." "Shine! Li Bing, the director of the Chinese Civilization and Director of the Youku Humanities Center's self -made studio, believes that today, the value of traditional cultural value is constantly activated, the content of humanities is constantly creating new value. "The show is not only a visual feast, but also a civilized talk and thinking. We strive to interpret the sparkling moment of Chinese civilization in a young language, find a sense of national pride, and stimulate young people's interest in traditional culture and contemporary national tide. "

According to reports, "Shining! "Chinese Civilization" is based on the six archeological scenes, and supports the first -hand real experience and research results of front -line archeologists and senior literary and bloggers. Bao, Nanhai I Ancient Shen Ship, Yinxu Oracle and other historical mysteries will also be expressed in the eyes of the audience. "Exploring the brilliant civilization carried by cultural relics and protecting the spirit of the spirit of the Chinese nation is the original intention of our creative show." Li Bing said.

From "Shining! "Chinese Civilization" to "National Treasure 100" and "Hidden Details", in recent years, Youku has deeply cultivated traditional cultural content tracks, produced and broadcast a large number of high -quality cultural bloggers. Youku has held the "Yunyou Non -Heritage · Image Exhibition" event for three consecutive years, and has launched more than 80 non -heritage programs during the "Cultural and Natural Heritage Day", covering different sectors such as cultural boutique, non -heritage food, Chinese festival, opera art and other sectors. , Create traditional culture "Hundred Garden" online. According to the "2022 Cultural Expo Report" released by Youku, nearly 80 million "clouds" visited Wenbo, of which 60 % were keen on traditional Chinese literary programs, and the post -95s became the main force.

Earlier, traditional cultural variety shows such as the "China Holiday" series jointly produced by Youku and the "Chinese Festival" series jointly produced with Henan Satellite TV also frequently "out of the circle" in traditional cultural variety shows such as "Youth Shouteller" in cooperation with Tianjin Satellite TV. The show also precipitated the audience's love for traditional culture into a interest community. In April, a group of hand -painted great gods appeared in the "National Wind Month" event of Youku Community. 140,000 netizens talked here to traditional culture.

It is understood that as one of the core tracks of Youku humanities, historical and cultural themes will continue to increase the creation and output of fine content in the future. Youku will provide new ideas and open up new borders for the innovation and development of traditional culture with young narrative.

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