"Looking for Song Yun to explore the South Kong Kong" beauty Internet celebrity leads netizens to travel to the South Kong Confucian Holy Land Cultural Tourist Area

Author:Qianjiang Video Time:2022.09.26

What kind of experience is it? Taking advantage of the warm atmosphere of the 2022 Nankong Cultural Season series activities in full swing, on September 24, at the "Find Song Yun Discovering South Kong Confucianism" online celebrity campaign hosted by the 5A of the Cultural Tourism Area of ​​the South Confucius Holy Land Cultural Tourist Area of ​​Luzhou, 4 The beauty Internet celebrities with more than one million fans on the entire network led the majority of netizens to the cultural tourist area of ​​the southern holy place to start a journey of visiting the South Confucian culture to jointly experience the heavy and vividness of the South Kong culture.

Luzhou was the origin of the South Kong culture. During the Southern Song Dynasty, the 48th Sun Confucius Duanyou of Confucius who attacked the "Yan Sheng Gong" led the people to go south with Gao Zong. Essence After the death of the Song Dynasty, the Yuan Shizu Kublai Khan asked the offspring of Kong to return to Shandong from Luzhou. Kong Ye declined to go north and gave the "Yan Shenggong" title to Qufu Zong's brother Kong Zhi. The Confucian Temple of Luzhou called "the Confucius Nanzong Family Temple", which is later referred to as "Nan Kong".

The destination of the Nangong Holy Land Cultural Tourism Area, which contains ecology and humanistic attractions such as the Confucius Nanzong Family Temple, Shuitingmen History and Cultural District, Xin'an Lake Vitality Island. The enrichment of cultural resources, so the collection of winds also shows a strong cultural charm. The four Internet celebrities were not only dressed in the live broadcast of Songfu, but also visited the Confucian Temple. Under the leadership of the interpreter, they learned about Confucius Nanku and the cause and consequences of the roots and branches in Luzhou.

Experience is another characteristic of this style of collecting style. In the trip, the Internet celebrities not only led netizens to Luzhou's first panoramic digital immersion, multi -dimensional exploration interaction, Zen art exhibition hall -Tianwang Tower immersed art museum, immersive style, immersive style Watching a comprehensive use of high -tech such as sound, light, electricity, and shadow, explaining the exhibition between the King Tower and Luzhou, Luzhou City and the Buddha culture, Buddha and people, and people, and also passed the Grandpa Nangong 24 In the hourly bookstore, buy a unique Luzhou city brand coffee in a cup of bookstores, and learn about the profound origin of Luzhou and Nan Kong culture in reading.

Under the experience of Internet celebrities and interpreters, the activation and utilization of the Nantong Holy Land Cultural Tourism Area has caused a warm discussion of watching live netizens, and praise and emotions are endless in the live broadcast room. Netizen "Shi Yan" message: "Where is the location? Where is the strategy? I will set off right away." Netizens "run under the sunset" message: "There are many fun things in the scenic area, there are snacks." The living cultural experience and the enthusiastic atmosphere of exchanges have made this style of collecting a wide range of attention on the Internet. By the end of the live broadcast, the 4 net celebrities had a total live broadcast popularity exceeding 60 million.

In recent years, in order to promote the "South Kong Culture's Land", the Luzhou Municipal Party Committee and Municipal Government take the project construction and format layout as the specific starting point to promote the South -Kong Holy Land Cultural Tourism Zone to create a national 5A -level scenic spot. The national cultural industry demonstration park actively contributes to the enhancement of the quality of the urban city and the high -quality development of the economic and social development.

"In the background of the 5A scenic spot and the national cultural industry demonstration park, in the context of the normalization of the new crown epidemic prevention and control, we hope that through this style of collecting activities, we can use the webcasting to publicize the" One Park and One District " New changes, new highlights, spreading and promoting Nan Kong culture and Song Yun culture, and creating a good working environment for the creation of the "One Park and One District of Quzhou, One Garden, One District," said the relevant person in charge of the Luzhou Culture, Radio, Television Tourism Bureau Essence

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