Comprehensive analysis of the first broadcast of literary and art programs during the evening time (June 25, 2022-July 1)

According to the statistics of "China Audiovisual Data" (CVB), from June 25 to July 1, 2022, "Chinese Literature and Art" revisit Hong Kong music and golden songs; Wanjia> Special Program for Broadcasting "is highly concerned;" China II in Calligraphy and Painting "has risen;" Extreme Challenge "" Poetry and Far Poetry · Poetry and Painting Zhejiang Chapter III "was broadcast.

"Chinese Literature and Art" revisit Hong Kong music and golden songs moving

In order to celebrate the 25th anniversary of the return of Hong Kong's return to the motherland, the CCTV-4 Chinese International Channel "Chinese Literature and Art" uses a leisurely song to tell the changes of the times in Hong Kong this week, sketch the blood relationship between Hong Kong and the Mainland, and look forward to a better future. This week's program aired for five episodes, and the loyalty of each period exceeded 50%; the average ratings per period of each period were 0.747%, ranking second in the episode of the first broadcast on this week.

"Running Bar" ratings performed well

"Running Bar" continued to broadcast on Zhejiang Satellite TV this week, with a reaching rate of 1.384%and a ratings of 0.568%. Both ratings indicators ranked first in the first literary program of local satellite TV in the evening. At the same time, the program looks at the number of users for seven consecutive weeks, and has ranked first in local satellite TV literary programs, and its ratings are attractive.

"Special Program of Happiness to Wanjia"

The atmosphere of the preheating drama broadcast atmosphere is high

Beijing Satellite TV and Oriental Satellite TV broadcast the "Special Program of Happiness to Wanjia" to launch this week, inviting the creators of "Happiness to Wanjia" to share the exciting clips and moving stories behind the scenes. The comprehensive ratings of the two channels are 0.727%.

"China II in Painting and Calligraphy" ratings rise

Beijing Satellite TV's "China II in Painting and Calligraphy" led the audience to tasto the "tea charm" of Han Modan Qingzhong. The ratings of the satellite TV program were 10.9%from last week.

"Extreme Challenge 挑"

"There are also poems and distant poetry, poetry and painting Zhejiang Chapter III" broadcast

Oriental TV's "Extreme Challenge" experienced different occupations, and vividly showed the year's long -term yearning and progress of the struggles of the times.

Zhejiang Satellite TV's "There is also poetry and distant, poetry and painting Zhejiang III" lead the audience to continue to penetrate the poetry and painting Jiangnan, and feel the poetic aesthetics of Zhejiang in urban culture construction and rural revitalization. The first phase of the show was welcomed by many places. In the 20 provinces, autonomous regions and municipalities, they entered the top 10 ratings of local satellite TV programs at the same time.

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