China Intelligent Manufacturing Shining Brazil St. Paul International Consumer Electronics Exhibition

Author:People's Daily International Time:2022.07.18

In 2022, the 15th Brazil St. Paul International Consumer Electronics and Home Electric Product Exhibition ("San Paul's Consumer Electronics Exhibition") was held at the San Paulo Panmei Exhibition Center from July 11th to 14th. The exhibition of intelligent products shows the innovative achievements and strong strength of China's intelligent manufacturing in the Latin American market.

TCL Brazil has launched a number of innovative products such as the latest generation of MINI-LED TVs, 98-inch QLED giant screen TV. Chen Yiming Photo

In front of the TCL Brazil's booth, the latest generation of 2022 innovation products such as MINI-LED TV, 98-inch QLED giant screen TV, 5G flagship mobile phone, e-sports game screen, straight-drive inverter washing machine, etc., attracted a large number of international merchants to stop watching.

"TV has always been the strength of TCL. It extends to other products through TV to make the entire family intelligent a natural thing." Yue Haiping, president of TCL Brazil, told the people's network reporter: "Brazil's population is large, but the degree of intelligence is the degree of intelligence It is relatively low, the market space and potential are huge, so we are very optimistic about the Brazilian market. "

Gree Electric (Brazil) Company appeared at the exhibition with product categories such as home split machines, light commercial machines, and domestic appliances. Chen Yiming Photo

Yue Haiping said that the core advantage of TCL is the international perspective of the brand, the advanced home appliance technology, the advantages of improving the manufacturing and supply chain, the ability of industrial vertical integration, and the channel advantage of cooperating with local enterprises. "Building a user service operation ecology is an important development strategy for our future, not simply staying on sales of hardware products." Yue Haiping said.

In the first half of this year, TCL's share in Brazil's TV market exceeded 16%, ranking among the top three in the market. As one of the largest exhibitors in the current San Paulo International Consumer Electronics Show, TCL Brazil has also brought independently developed AI IPQ smart chips in addition to launching high -end innovative electronics and electrical products.

With the arrival of the 2022 Qatar World Cup, TCL Brazil also joined hands with the Brazilian Football Association at this exhibition to launch a series of promotion activities such as the World Cup joint promotion.

Gree Electric (Brazil) Company appeared at the exhibition with product categories such as home split machines, light commercial machines, and domestic appliances. Chen Yiming Photo

At the exhibition site, there is a special "interconnected home" space, which represents one of the key concerns of the exhibition -smart home. Gree Electric (Brazil) company's home split machine, light commercial machine, domestic electrical appliances and other product categories debut at the exhibition, and in this space, the R32 new refrigerant mobile air -conditioning product with lower global warming potential (GWP value) is displayed And a product with intelligent adjustment and human-machine interaction-G-Diamond Top Varel frequency conversion series home split wall-mounted air conditioners. This is the first Brazilian model to use the "black wings" technology to home Air conditioning can fully meet the needs of anti -corrosion and acid resistance in the coastal areas of Brazil.

The person in charge of Gree Electric Brazil told reporters that "Gree Electric launched a number of innovative air -conditioning technology and product design at the St. Paul's Consumer Electronics Exhibition. In addition to containing the clean and healthier filter system, it also has modern aesthetic aesthetics Function provides exclusive designs for users' healthy life. "

Gree Electric has been deeply cultivated in Brazil for 21 years, creating an image of Chinese home appliances in the local market. Since 2018, Gree Electric's sales in Brazil have increased by more than 75%, revenue increased by more than 180%, and the company is in a period of rapid growth. At present, Gree Air Conditioning is at the forefront of the Brazilian market and has become the highest sales price of air -conditioning product brands in Brazil. The company plans to launch more product categories in the Brazilian market, closer to terminal consumers.

In 2022, the St. Paul Consumer Electronics Exhibition was the first time that the exhibition was held in a physical form since the outbreak of the exhibition. Chen Yiming Photo

Carlos Cruch, chairman of the St. Paul Consumer Electronics Exhibition, Brazil, said that there are a large number of Chinese companies participating in the exhibitors, and the release products are at the forefront of the world's innovation, which fully demonstrates China's leading position in the world's consumer electronics market. China -Pakistan's trade relations between China and Pakistan are highly complementary. Enterprises of the two countries can further deepen their cooperation through St. Paul's Consumer Electronics Exhibition, especially Brazil's emerging technology companies can implement their dreams through China's perfect industrial chain and production facilities to promote the development of the electronics industry in Brazil.

The St. Paul Consumer Electronics Exhibition has attracted more than 26,000 merchants from all over the world, with more than 700 exhibitors, and exhibited more than 10,000 products. Chen Yiming Photo

One -style 5G mobile phone, one -piece smart home product ... In 2022, the St. Paul Consumer Electronics Show attracted more than 26,000 merchants from all over the world, more than 700 participating brands, and exhibited more than 10,000 products. More than 2,000 new consumer electronics products were released at this exhibition. As one of Latin America's largest consumer electronics exhibition, this exhibition is the first time since the outbreak of the St. Paul Consumer Electronics Exhibition. It has played an important role in promoting industry communication and promoting information exchanges.

(Reporter Chen Yiming)

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