Efforts to read the "Consumption Scriptures", Millennium Merchant Dudu Guangzhou Huanxin moves forward

Author:Guangzhou Daily Time:2022.07.20

After a year, Guangzhou handed over a dazzling transcript in the cultivation and construction of an international consumer center city.

In July 2021, with the approval of the State Council, five cities including Shanghai, Beijing, Guangzhou, Tianjin, and Chongqing took the lead in carrying out the cultivation and construction of international consumer center cities. In the past year, Guangzhou has seized the opportunity to actively cultivate the characteristics of Lingnan, leading the international fashion, radiating the Greater Bay Area, and a global international city. Following Beijing and Shanghai, Guangzhou became the third city in China with total retail sales and total import and export of commodities exceeding the trillion -dollar mark. The per capita consumption expenditure of cities and towns is 47,162 yuan, and domestic and international tourism costs 288.589 billion yuan. The import volume of consumer goods was 76.53 billion yuan, showing a growth trend for three consecutive years, showing the strong toughness and vitality of the market.

New vitality of old cities, improve quality upgrades, comprehensively increase efficiency

In the four years since its opening, the Guangzhou K11 Shopping Art Center, located in the CBD of the Pearl River New City, has become a pioneer of new landmarks and cultural retail models in South China. It has also become a landmark for tourists from foreign tourists to visit Guangzhou. During the "Guangzhou International Shopping Festival" this year, Guangzhou K11 integrates business, art, and experience to organize a series of activities in the "Tomorrow" K city art festival. Activity of festival.

Consumption, as the first driving force for my country's economic growth, has become an important force for the stability of the economy in various places. Thousands of business capitals Guangzhou, anchoring the construction of the international consumer center cities, and strive to read the "Consumption Scriptures".

Over the past year, Guangzhou has been incorporated into the first batch of typical experience in cultivating and construction of the Ministry of Commerce around the first batch of experiences of the Ministry of Commerce around the nationwide.

The update of traditional projects and business districts brings more possibilities to urban business transformation and upgrading. Since 2021, the total area of ​​high -quality commercial carriers in Guangzhou has exceeded 500,000 square meters. In the first half of 2022, there were 166 new negotiation projects in the city's high -end business industry; 44 signed projects, with a total investment of 25.212 billion yuan; 59 registered projects, with a total investment of 7.587 billion yuan, and an expected annual revenue of 27.67 billion yuan.

Empower the traditional consumer carrier and stimulate the new vitality of consumption. The "5+4+2" business district has successively issued planning or plans for commercial circles. The construction of the three major projects of Pazhou Commercial District has basically completed the main project. After completion, it will add 110,000 square meters of high -end commercial carriers. The Tianhe Road Commercial District optimizes the slow -moving system, enriches the format structure, and has the leading index of the industry.

In terms of arrival convenience, in 2021, Baiyun Airport's passenger throughput was 40.257 million, and the take -off and landing frames reached 362,500, all of which ranked first in the country. Guangzhou Port Periodment Volume and container throughput are ranked fourth and fifth in the world. There are 21 foreign trade routes in ports, and the world's three major container shipping alliances gathered in Nansha Port District. The top ten of the subway operation mileage, the number of passenger flow in Guangzhou South Railway Station nationwide.

Policy leadership, actively build an international consumption environment

The cultivation of international consumer cities is a strategy of seizing the high point of the global consumer market development and making high points, creating a global consumer resource gathering place, and leading the global consumer innovation style target.

In order to actively build an international consumption environment, Guangzhou has promoted the management of foreign language logos in public places into the municipal legislative plan.

At the same time, it continues to improve the convenience of entry consumption. 89 government affairs, public service hotlines and 154 grass -roots departments have established multi -language public service platforms. The platform construction project was selected as the "2021 China Reform Annual Case". Successfully promoted the implementation of the convenient payment measures for leaving tax refund, and realized the "double upgrade" of Guangzhou's departure tax refund service and entry consumption experience.

Strengthen reform and innovation, Guangzhou has formulated and released 28 advanced group standards higher than national and industry standards; the world's first Asia-Pacific Organization Organization Cross-border Commercial Dispute Online Solutions (APEC-ODR) platform, 21 APEC (Asia-Pacific Organization) member economies Commercial subjects can enjoy one -stop controversy online solution services; the "Implementation Plan for Implementing the Promotion of Consumption Systems and Mechanisms in Guangzhou" is introduced, which will make efforts from both ends of supply and demand to eliminate obstacles of institutional mechanisms.

Build an international community environment, develop new community business in internationalization, combine the "last mile" in combination with urban organic renewal, improve the community commercial allocation standards in the central urban area, strengthen the "one -stop" convenience service facilities, and realize the central urban area with Guangzhou characteristics. "5 minutes of the people's life circle."

Anchor the "international" direction, focus on promoting the five major projects

The reporter learned that next, Guangzhou will continue to anchor the important direction of "international", the core function of "consumption", the key positioning of "center", adhere to the bay area linkage, complement each other, and mutually promote supply and demand, and two -way coordination. Guangzhou will join hands with Hong Kong and Macao to comprehensively enhance the gathering radiation, resource configuration, and innovation leadership of global consumption, focusing on promoting more than 170 major international consumer cities construction key projects of the five major projects, and accelerating the establishment of international consumption with global influence and reputation. central city.

The first is to implement the brand's brightening action to enhance the supply power and consumption attraction of the product. Cultivate the three major Guangzhou characteristic consumption systems: industrial, traffic, and service type. The maximum commercial excavation of famous exhibition festivals and major transportation hubs will be used to diversize exhibitions, tourism, and transportation passengers to investment and consumption fields. The Guangzhou's origin and distribution advantage, traffic advantage and service brand advantages can be better transformed into consumer advantages. The second is to implement high -end consumer resource agglomerations to improve the level of internationalization. Do a good job of "going global" and "introduction" for high -quality products, and strongly support global consumer brands to set up flagship stores, experience centers, and service centers in Guangzhou to make more "Bay Area manufacturing" and "Made in Guangzhou". Good goods, focus on improving the innovative, richness, and adaptability of supply.

The third is to implement the development of the consumer market to further stimulate consumer vitality. Create the overall layout of the four dimensions of the four dimensions of the "core carrying area-international business district-urban business center-community business node". Accelerate the construction of the regional and differentiated urban characteristic business district system of "one district, one characteristic", and improve the quality of commercial carriers and absorb concentration.

The fourth is to implement high -quality development actions in the Bay Area, and start the "Radiation Bay Area, Buy and sell Global" consumption core engine. Strengthen the interconnection of Guangdong, Hong Kong and Macau, and build the consumer supply market in the Bay Area, and introduce the opportunity of "Guangzhou Nansha Deepening the World of Guangdong, Hong Kong and Macao Comprehensive Cooperation in the World", further implement the connection with the rules of Hong Kong and Macao, and promote the deep development of cooperation between Sui, Hong Kong and Macao. Nansha is made into a global trade hub for gathering Youpin and an international consumer portal of the service bay area.

Fifth, continue to expand the international influence of the city, seize major opportunities such as the construction of the Guangdong -Hong Kong -Macao Greater Bay Area, the construction of the “Belt and Road”, and the implementation of RCEP, and cooperate with the international well -known media institutions to carry out overall city marketing and urban brand promotion. Make full use of platforms such as the Pearl River International Trade Forum and the International Consumer Products Expo to promote Guangzhou's business environment and enhance Guangzhou's international influence and communication.

Source: Economic Reference Web Map: Guangzhou Daily Information Map Guangzhou Daily · Xinhuacheng Editor: Zhao Xiaoman

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