Shijiazhuang Zhao County: Inherit the tea culture to strengthen the tea brand

Great Wall Network · Jiyun Client News (Reporter Li Changtong, Xu Zhepu Nie Congchao) In order to further promote Zhaozhou tea culture, strengthen the Zhaozhou tea brand, develop the Zhaozhou tea industry, and speed up the historical and cultural advantages of Zhaozhou tea into economy and society The strong momentum of high -quality development. On July 17, Zhao County invited the tea culture experts, scholars and university professors of the China Construction Design and Research Institute to host the Zhaozhou Tea History and Cultural Brand Protection and Utilization and Industry Development Seminar at the Zhaozhou Impression Hotel.

At the meeting, specially invited experts and scholars conducted in -depth exchanges and discussions in Zhaozhou history, tea culture, and design research, and played a positive role in the protection and development of the "Zhaozhou Tea" cultural brand.

Since last year, Zhao County has deeply tapped resources such as "Famous Bridge, Ancient City, Lixiang, Zhaozhou Tea", and relying on tea culture to create Zhaozhou tea culture and creative park with tea culture exchange experience, tea product extension, and tea industry transactions. ; Relying on the bridge culture, the high starting point design and construction of the Zhaozhou Bridge Ancient Town, the World Bridge Culture Museum and other projects; relying on Li Culture, the planned town of Liyuan in Fanzhuang and Xiezhuang Town. At the same time, a large number of cultural and business travel projects such as Zhaoxian City Comprehensive Museum, Zhaozhou Ancient City, Causeway Bay Square, and Aerospace Cultural Industry Center were planned to create a new model of integration of "tourism+culture+business". Industrial advantages.

The seminar was held to further strengthen the protection, development and utilization of "Zhaozhou Tea" historical and cultural brands, and better promote industrial transformation and innovation. Special invited experts and scholars, in terms of historical culture, tea culture, design research, have continuously carried forward Zhaozhou's "tea culture", creating Zhaozhou tea culture industry with strong influence in domestic and international.

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