Sleeping mats, swimming in the pool, and enjoying food in a cafe ... There are so many pets to get the summer heat!

Pet swimming is the way to heat up in the past two years.

■ Many citizens bring their pets to a pet shop to take a bath.

Since entering Sanfu Tian, ​​some cities have issued high -temperature warnings one after another, and Xiamen is no exception. In the hot summer, some merchants have made business opportunities to make "hot articles", which has spawned a diverse "high temperature economy". The cool consumption of pets is one of them. From pet hotels to pet supplies, from pet swimming to pet snacks, all kinds of heat -eliminating methods have emerged endlessly, making pets cooling hot.

Text/Reporter Liu Jiaying Figure/Provided by the respondent

Various "summer artifacts" of pets ice pads in pets are hot

Various pet ice pads.

The high temperature in summer is changing the pet's "clothing, food, housing". Last weekend, the reporter visited many pet supplies in our city and found that all kinds of pets and ice mats have become hot -selling products. "Seeing that it was so hot all day in the air -conditioned room, I bought some equipment to cool down." Huang Yan, who raised a Samoyed dog in the house, bought a pet for 4 years old. Special cooling ice pads and small fans also took it to shave hair and made a pet beauty, which cost nearly 1,000 yuan before and after.

At the superb pet shop on Lianqian West Road, Lu Pinxuan purchased 6 pet ice cushions at one time. He said that a few small dogs were raised at home, and the air conditioner in the pet room was broken. In recent days, the weather is hot, and worrying about these "hairy children" heat stroke, they specially purchase cooling supplies. "The ice pad touched it very cool, and the puppy was cleaned than lying directly on the ground." Lu Pinxuan said that some friends saw him buying him after buying him, and hoped to buy it for his "hairy children".

"During this time, pet ice pads are very easy to sell, kittens and puppies can be used, gel materials, lying up to cold." Chen Yujie, a pet shop owner near Ruijing Commercial Plaza The sales volume of "summer artifacts" such as cushions, pets to cool down ice beds, pet ice scarves, etc. "I have a little bit, and the turnover of the light this week has been three times the same period of previous years."

The reporter searched on major e -commerce platforms and found that the sales of products such as "pet ice pads" and "cooling vests" were hot, and many products sold more than 10,000 monthly sales. "The price of these products is not expensive. One is only a dozen yuan. When the‘ Mao Child ”was bought, he immediately lay up and looked very enjoyable." Some buyers left praise.

In addition to taking a bath, you can also swim and reduce fire food.

In addition to buying equipment for pets, some citizens will also bring pets out of consumption. "Since the summer, there are many customers who bring pets to take a bath on weekends and evenings. On average, dogs who come to take a bath every day have been about 30 % more than the previous months." Said Lin Lin, a pet washing staff on the pet washing staff. According to different body types, the bathing package in the store ranges from 69 yuan to 198 yuan. "Summer temperature is high. Bathing to pets can restore the healthy form of hair, play a role in physical heat dissipation, and prevent skin diseases such as mites." Lin Lin said.

In addition to bathing, pet swimming is also a major consumption hotspot in recent years. At the Convention Exhibition South Second Road, to the Mile Club, a Dachi that specializes in pet dog swimming attracts attention. "Swimming is divided into daytime and night field, 98 yuan/time during the day, 88 yuan/time at night." The clerk introduced that the vaccine book will be checked before the pet launch. Pet dogs linger after the water.

"I also took a lot of pet coffee shops, which provided some pets and set meals with cool summer snacks and set meals. I felt pretty good, and I finished eating a lot." Huang Yan said.

"Our new snacks are coconut milk chicken silk pumpkin tart and coconut milk duck carrot tart. Both models are particularly hot." Zhong Lili, the person in charge of the pet cafe near Panji, said, just like people like to eat ice cream in summer, pets In summer, you also need to eat some summer foods. The snack contains coconut milk. To a certain extent, it has the effects of clearing heat and removing heat, relieving tears, and cooling and cooling heat.

"Like people, the appetite of pets in summer is not very good, and duck meat and rabbit meat are more suitable for summer." Zhong Lili said that in addition to snacks, the cafe has also launched two sets of meals, including duck meat asparagus soup and quinoa and so on. "At present, the store is developing 2 to 3 new packages, and takeaway services will be launched in the future."

The market size is constantly improving, but it is not easy to do business in the store

In the summer consumption of pets, Zhang Haiyin, who had two long -haired Persian cats in the family, calculated the account for reporters: first Xia Xia cat had a skin disease and went to the pet hospital to take a bath of 80 yuan; It took another 80 yuan to shave and trimmed it; I bought some special bathing solution for skin diseases and spent 100 yuan. In addition, add the cost of buying ice cushions, snacks, and air conditioning.

"White Paper in the Pet Industry in 2021" shows that in 2021, the consumer market size of pets (dogs and cats) in the town reached 249 billion yuan, an increase of 20.6%over 2020. It is estimated that by 2023, the market size of China's pet industry will reach 592.8 billion yuan. The China Business Industry Research Institute recently released the "2022 China's Pet Industry Market Prospects and Investment Research Forecast Reports" shows that the market size of China's pet industry is steadily increased every year. The market size doubled in five years.

"Remember to buy pet supplies or consumption, choose the one that is not expensive." Chen Yujie said, "Pets are mainly affectionate and patience about it, and are responsible for it. It should also be rational, vaccine, seeing a doctor, etc., it is not worth promoting to buy some unnecessary products and services or comparison consumption. " Several people I knew were getting a pet coffee shop from her. "Many people think it is simple to open a store. It is nothing more than entering the can. At the end of 2020, the stock of the store was only 80,000 yuan. "Many people only saw the current popularity, but their practical behavior was difficult."

Project upgrade profit growth

Professional training is needed to open a store

■ Summer snacks are very similar to ice cream, and ingredients suitable for pets are added.

Chen Yujie believes that in recent years, the reason for the rapid development of pet stores in recent years has not except the high degree of professionalism and low entry thresholds, and there are many people who blindly and optimize the prospects of profitability. "The young people put their own entrepreneurial gaze on the pet shop.

"My friends and I just liked dogs at first, so after a few months of professional learning and training, I opened this shop now." Chen Yujie said, as far as she knows, several customers who once had raised it because of herself. Pets, even after professional training, opened the store. As a result, they couldn't support it in a few months.

"Choosing this industry, the most important thing is love and patience. In addition to selling products, the pet industry is expensive." Chen Yujie said that it is not easy to make washing and beauty for pets, especially large dogs. In an hour, although the charges are not low, they earn hard money.

"Now, there are more and more new profit points, and we are constantly updating the project." Chen Yujie said that the pet industry has been upgrading, and she is still optimistic about the development of this industry. Next, she is going to make some pet sunscreen products so that pets are more comfortable in summer.

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