The fare is high and the seat rate is high. Who is spending on a high -end train?

Hulunbuir. Interviewee confidence

Luxury train

Equipped with double beds, desks, wardrobes, safe, independent bathrooms and shower rooms, it provides services such as dining chairs, bars, KTVs, and children's parks. It also includes attractions, hotels, catering consumption, such as midway passengers to enjoy in the destination.

The fare of the Hulunbuir 5 -day and 4 -night itinerary is divided into Golden House 18999 yuan/person, 23999/person in platinum houses, 26999/person in Zijin House; the minimum price of New Oriental Express is 28,999 yuan/person, with a maximum of 51999 yuan/person.

It's hard to find a ticket

Despite the high fares, the seat rate of the two tourism lines is still high. Some dealers even said that "the more expensive the room, the better."

The staff of Xinjiang China Travel Agency said that within half a month, the golden diamond compartments were booked throughout the year. The staff of Harbin China Travel Agency said that the best -selling room type is the platinum house with the middle gear, and then the more expensive Zijin house and the cheapest golden room in turn.

Portal portrait

According to the staff of the travel agency, the age of luxury train tourists is distributed over 30-55 years old. There are young and middle-aged couples with children and silver-haired clan. Many tourists come from Zhejiang, including Hangzhou, Wenzhou, and Taizhou. There are about 30 groups and more than 60 guests from Zhejiang in July and August.

In this "summer heat" summer, the high -end train tour is quietly emerging in China. From Urumqi to the Turpan Ring Road, from Hulunbuir to Harbin, the two tourist ranks are active in the west and east of the north.

On July 20, Liu Jing (a pseudonym) of Harbin China Travel Agency introduced to the Red Star Capital Bureau that the most popular room types that recently sold in the popular Hulunbuir were 23,999 yuan of platinum houses and purple gold houses of 26,999 yuan. Xinjiang Tourism Tourism New Oriental Express number ranging from 28999 yuan-51999 yuan was running earlier.

A ticket is 20,000 to 50,000 yuan, and the board and lodging are all inclusive

On July 3rd, Hulunbuir Tourist Line completed the trial operation and issued the first formal passenger trains on the same day. The whole journey was 5 days and 4 nights. The Red Star Capital Bureau learned that the Hulunbuir city government provided the car body and the Harbin Railway Bureau with the right to use and operate the right to use and operate.

New Oriental Express number. Picture according to the Chinese Railway public account

Earlier, on June 9th, another light luxury travel train New Oriental Express number has been issued from Urumqi Station, opening a 16 -day Xinjiang Ring Road.

Unlike ordinary trains, both tourist trains are a high -end and luxurious route, both of which belong to the "one -price all -inclusive" tourism product. The whole car is equipped with double beds, desks, wardrobes, safe boxes, independent bathrooms and shower rooms. It provides services such as dining chairs, bars, KTVs, and children's parks.

According to the introduction of the Hulunbuir provided by Harbin China Travel Agency, its investment promotion brands include the wine industry, Louis XIII, AHAVA skin care products, and Setfu bedding.

The number of tourists can be equipped with two trains. The Hulunbuir has a total of 12 cars and 22 rooms, with only 44 seats in the full load. It is equipped with 22 rooms with 20 train personnel and 1: 2.2. A total of about 50 work service staff, each room is equipped with a housekeeper.

The reporter noticed that the price of enjoying these services is expensive.

Public information shows that the fare of the Hulunbuir 5 -day and 4 nights itinerary is divided into 3 gears of the golden house 18999 yuan/person, 23999/person in platinum houses, 26999/person in Zijin House. The price of the New Oriental Express number is also different due to the different standards of compartment suite and ground food, housing, housing, and entertainment. The minimum price is 28999 yuan/person, up to 51999 yuan/person.

Operator: "The more expensive the room, the better the selling"

Despite the high fares, the seat rate of the two tourism lines is still high. Some dealers even said that "the more expensive the room, the better."

On July 20, Liu Jing (a pseudonym) of the staff of Harbin China Travel Agency told the Red Star Capital Bureau that the best -selling room type is the platinum house with the middle gear, and then the more expensive Zijin house and the cheapest golden house.

"The difference between the three types of room types is similar to the three -star, four -star, and five -star level of the hotel." Liu Jing said, "Our customers are very pursuing quality people, mainly in their thirties and forty years old. Economic strength. In fact, those who are willing to spend more than 20,000 tickets will not pay too much attention to those two or three thousand. "

According to Times Financial, Xu Wenjing, the head of the train operator, said that the more expensive shop of the Holunbuir tourist ranks was better.

Xu Wenjing said that at present, the "Hulunbuir" in early July is 80%or above, and the age of the customer group is distributed over 30-55 years old. Many of them are from Zhejiang, including Hangzhou, Wenzhou, and Taizhou. There are about 30 groups and more than 60 guests from Zhejiang in July and August.

The same is true of the New Oriental Express number. The staff of Xinjiang China Travel Agency told the Red Star Capital Bureau that the golden diamond compartments were booked throughout the year in half a month. The main customers are mainly customers in their forties and fifty -year -old.

Why is it so expensive?

Car body transformation cost

Up to 30 million yuan

Although it looks very tempting, the high fare has made many consumers discouraged. Many netizens said that "it is too expensive", "it is better to travel by self -driving", "heart movement, but wallets dare not move." So why is the pricing of tourism list so expensive? An important reason is that the cost of vehicle transformation is high.

On July 20, a person in the industry introduced to reporters that the New Oriental Express Travel Travel Line is a 25GAC380V car body. In 2020, the factory is renovated. Section (8th member), more than 1.6 million yuan/section (28th). After the marshal, the New Oriental Express number has a total of 13 cars, and the overall transformation cost is more than 30 million yuan.

In addition, Hulunbuir's car body is also 25GAC380V, and the transformation cost of each carriage is also more than one million yuan, but the specific number is not convenient to disclose.

The insider said that this is only the cost of transformation of the car body, excluding operating costs such as employee salary.

According to Times Financial Report, some tourism practitioners said that in addition to the New Oriental Express and Hulunbuir, as China railway resources are becoming more and more abundant and deep leisure experience tourism, there have been many tourism companies and railway departments and local tourism bureaus in the past two years. Cooperate development tourism line. However, it is relatively large to build such travel trains, and the funds and time costs are not low. It is not easy to build a "out of circle".

The hotness of high -end train tour is just a microcosm of my country's tourism recovery. Recently, the itinerary card picking stars, melting policies, shortening entry isolation time ... The favorable signals of tourism have gradually become stronger.

This summer, Xinjiang's Duku Highway has become a "crying road". The popularity of Yunnan tour and Tibet tour has continued to rise. Netizens' mood "want to go out and play" has been unable to hold back. Location.

(Source: Red Star News reporter Yu Yao Xie Yutong)

【Edit: Shang Pei】

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