Industry | "World Tourism Alliance · Tourism Help Rural Revitalization Seminar" successfully held in Surabaya County, Jining City, Shandong Province

On July 26, the "World Tourism Alliance · Tourism Assistance Rural Rejuvenation Seminar" hosted by the World Tourism Alliance and co -organized by the Shandong Provincial Department of Culture and Tourism was successfully held in the Qiangu Tourism Best Following Area of ​​Surabaya County, Saiwan City, Shandong Province. Zheng Hao, deputy director of the International Exchange and Cooperation Bureau of the Ministry of Culture and Tourism, and Sun Shu'e, deputy director of the Shandong Provincial Department of Culture and Tourism, attended and delivered a speech. Liu Shijun, Secretary -General of the World Tourism Alliance, Xu Hong, Dean of the School of Tourism and Service of Nankai University, and China International Poverty Alleviation The center exchange at the center of the central exchanges delivered a keynote speech. The activities attended the day of the day of the activities of some provinces (autonomous regions, municipalities), and representatives of world tourism alliance members such as the cultural and tourism departments, enterprises, and associations and representatives of the news media.

Zheng Hao, deputy director of the International Exchange and Cooperation Bureau of the Ministry of Culture and Tourism, delivered a speech

In his speech, Zheng Hao said that the World Tourism Alliance has been exploring in the field of cultural tourism poverty reduction and rural development, and has accumulated rich experience and first -hand materials in the summary of the model and international communication. The Ministry of Culture and Tourism and the World Tourism Alliance have made a breakthrough in tourism reducing poverty. It has carried out effective cooperation in cultural and tourism exchanges and promotion, jointly promoting the cultural construction and tourism development of poverty alleviation areas, and inspiring the endogenous motivation of rural revitalization. The co -organizing seminar of the Alliance and the Shandong Provincial Department of Culture and Tourism is a good attempt to tell the Chinese story in the government -non -governmental joint. I look forward to the alliance to carry out more similar activities and lead the beautiful Chinese village to the world.

Sun Shu'e, a member of the party group and deputy director of the Shandong Provincial Department of Culture and Tourism, delivered a speech

In his speech, Sun Shu'e introduced that Shandong Province vigorously cultivated rural tourism and leisure destinations, optimized the development environment of the homestay, enriched tourism and leisure formats, enhanced the quality of products and services, and comprehensively enhanced the influence of rural tourism brands. In recent years, many typical rural tourism cases in Shandong have been selected as "World Tourism Alliance Tourism Poverty Alleviation Cases" and "World Tourism Alliance Tourism to help rural revitalization cases". The overall atmosphere of tourism is high -quality.

Liu Shijun, Secretary -General of the World Tourism Alliance, delivered a keynote speech

During the keynote speech, Liu Shijun said that rural tourism is an important part of the tourism industry and is of great significance to comprehensively promote rural revitalization. In the past five years, the World Tourism Alliance has included 100 "World Tourism Alliance Tourism Poverty Alleviation Cases" and 100 "World Tourism Alliance Tourism Help Rural Revitalization Cases". Through in -depth research on the case, five models available for reference were summarized, and from the six aspects of culture, ecology, talent, governance, digital technology, and industrial linkage, they put forward corresponding development ideas and suggestions to give full play to the alliance as the action The advantages of international organizations contribute to China's rural revitalization strategy, global tourism poverty reduction, and related social welfare undertakings.

The title of Xu Hong took the title of "cultivating creative tourism talents to help rural revitalization and development", and analyzed the reasons for the diversified needs of rural tourism creative talents from the supply side and demand side. The talent training institutions need to change the concept of education, and through the integration of "government -study, research and research", and coordinate the construction of the network, enrich practical teaching, and achieve the goal of creative talent training.

Yu Hui shared the achievements and experience of China's poverty alleviation on poverty alleviation in China to promote the exchanges of poverty reduction in international poverty reduction. Through a series of accurate poverty alleviation measures, China has solved the problems such as "supporting who supports", "who will support", "how to support", "how to retreat" and "how to stabilize". The goal of poverty has created a miracle in the history of human poverty.

The seminar sharing session, the representatives of Luoyang, Zhongyue Holdings, Audemars Piguet, Xiangyuan Holdings Group, and the founder of Xiangyuan Holdings, including the World Tourism Alliance member units, and the founder of Xianyuan Valley.

Seminar site

The reporter's question session, Zhao Xin, secretary of the Surabaya County Party Committee of Jining City, answered the reporter about "which measures the government has adopted the development of the tourism industry to help rural revitalization". She said that through the implementation of nanny -type services, teacher -style guidance, and parent -style support, Surabaya County vigorously promoted the integration and development of agricultural cultural tourism, and has taken out a new path of tourism in the mountains to help rural rejuvenation. In the next step, Surabaya County will take the successful holding of this seminar as an opportunity to fully absorb the results of exchanges, highlight the talents to attract wisdom, improve the infrastructure, copy and promote the "Longwan model", and strive to make "big articles" in small villages in small villages Essence

Tourism promotes poverty reduction and tourism to help rural revitalization has always been one of the important tasks of the World Tourism Alliance. As an international tourism organization initiated by China, the World Tourism Alliance is rooted in China and witnessed development. In recent years, China has achieved revitalization from poverty alleviation to rural rejuvenation, from green water and green mountains to beautiful China. The World Tourism Alliance solicited cases through various channels, and based on the standards of sustainability, replication, quantified effect, innovation, material integrity and positive social impact, etc., to screen and publish cases. , Form the concept of poverty reduction with significance, and use cases to shoot documentary "Make the World and Life Beautiful" as a blueprint. Publicize the results and experiences of tourism reducing poverty, tourism to help rural rejuvenation, and enhance exchanges and mutual learning with countries around the world.

The rural revitalization seminar aims to fully demonstrate the achievements of the construction of China's new rural areas, show the new appearance of China's development, convey the concept of sustainable development, share the role of tourism to help rural revitalization in China, play a leading role in the demonstration of tourism on rural revitalization, reduce global tourism tourism worldwide,Examples and wisdom of poverty.(Figure Conferring)

Responsible editor: Hao Gongzi

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