The Chinese Musical Instrument Industry in 2022 Economic Operation Symposium was held in Jiangsu

(Reporter Wang Xuezi) On July 21, the Chinese Musical Instrument Industry Symposium in 2022 was held in Huangqiao, Jiangsu. Wang Shicheng, deputy secretary of the Party Committee of the China Light Industry Federation, the chairman of the China Musical Instrument Association, and other support policies such as tax reduction and fee reduction in the country, the business status of the enterprise in the first half of the year, and the 19th entrepreneurs from the other nationwide regions and 19 other regions. Symposium and exchange.

At the symposium, entrepreneurs generally reported that since the first half of 2022, foreign trade orders have shown to varying degrees of contraction, especially in the European market. The orders are reduced, the export channels are not smooth, and the logistics costs have risen. Structure urgently needs to accelerate to the mid -to -high -end transformation and upgrade. In addition, some traditional musical instrument manufacturing, as a labor -intensive industry, has problems with difficulty recruiting, and the talent team building encounters a bottleneck of employment.

However, in the face of the dual pressure of domestic and foreign, the majority of musical instrument companies have increased investment in R & D and enhanced technological reserves; strengthen independent brands and become domestic markets; convert business ideas and innovate sales models; improve management levels, focus on mid -to -high -end products; pay attention to digital numbers; pay attention to numbers; Transformation, increase the investment of technical reform five aspects, take positive measures, and achieve remarkable results. For example, Shenzhen Weike firmly abandon OEM, follow the road of independent research and development, and continues to push products with independent intellectual property rights to the market, and receive good results. Many companies such as the Pearl River Piano, Jiangsu Swan, Qimei, Fengling, Ning Pollen, and Beijing Xinghai fully tap online resources and drive the market with online sales. Among them, Fengling also sold on Amazon, driving overseas markets.

Regarding the survival and development of the instrument industry in the second half of the year, Wang Shicheng put forward six suggestions and requirements: first, challenge the appeal, and confidence is gold; Core competitiveness; Fourth, brand support development, talent decisions are declining; fifth is to control costs to ensure cash flow, fine management increasing benefits; sixth, the digital addition and subtraction method, market competition wise win.

Wang Shicheng emphasized that the China Instrument Association will increase the policy response. Under the situation where the international and domestic situations are complex and changeable, and the downward pressure is still great, enterprises must change their pressure into motivation, emancipate their minds, and scientifically calculate the "plus law" and "subtraction law. ", Deepen the integration of industry, university, and research, promote industrial optimization and upgrading, rely on scientific and technological innovation to promote the high -quality development of the industry, and welcome the 20th National Congress of the Communist Party of China with practical actions.

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