Sichuan Zigong Lantern Industry Association officially established strive to complete the "Zigong color lamp" trademark registration within one and a half years

Author:Cover news Time:2022.07.27

Cover news reporter Liu Ke Sheng

On July 27, the Zigong Lantern Industry Association held the first first general meeting. At the meeting, Zigong Color Lantern Industry Association was officially established.

Mr. Shen Hongyue, deputy team leader of the Zigong Color Lantern Industry Association and chairman of the Zigong Cultural Communication Operation Company, was written on the spot. As of now, the association has completed the first batch of membership registration. A total of 81 registered members. Members are backbone enterprises and institutions in the city's colorful lanterns and small and medium -sized enterprises with good growth. They are representative, typical, and extensive, and basically cover the main force of the city's color lanterns.

It is understood that the key work of the association is to establish a brand construction system, industry self -discipline mechanism, market protection mechanism, and build an industrial capital platform and a member service system. Strive to complete the "Zigong Color Lantern" trademark registration work within a year and a half. Formulate a series of rules such as Zigong color lanterns industry specifications and industry self -discipline systems, Zigong color lanterns standard specifications, quality supervision of color lantern projects, employee management, and anti -unfair competition measures. Gradually establish a guidance system for the Zigong Cai Lantern and Color Lantern products, and announce it in a timely manner. Gradually establish a night tour product supplier and a series of product directory, especially the color lanterns, industrialization, functionalization, and familyization of color lantern product libraries to further improve the diversified product strategy of color lamps.

Huang Jin, member of the Standing Committee of the Zigong Municipal Party Committee and Minister of Propaganda Department, mentioned in his speech that the current period of the transformation and upgrading of Zigong's industrial transformation and the quality of the development of the color lamp industry. The establishment of the color lantern industry association is a concrete actions for the city to promote the construction of a strong cultural province in the new era. It is a pragmatic measure to implement the municipal party committee on the "reinforcement industry Zigong, getting out of the new road of transformation and upgrading". The establishment of the association conforms to the needs of the development of colored light companies and the color lanterns industry, which will further enhance the overall strength of the city's color lamp industry.

She said that on the basis of the traditional lantern festival, the association should develop a huge market of multi -variety and multi -functional color lamp products to put on the night economy, actively seize market opportunities, improve the industry's profit margin, improve the profit margin of the industry, and strive to achieve Zigong from Zigong. The color lamp industry exceeds 10 billion yuan in the "14th Five -Year Plan".

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