The second session of the Expo closed the global merchant sharing of the Chinese market opportunities

Author:Poster news Time:2022.07.30

On July 30, the second China International Consumer Products Expo (hereinafter referred to as the "Clean Expo") closed ventilation was held in Haikou. The reporter of the Economic Reference News learned at the meeting that this year's Consumers' Expo exhibited more than 2,800 domestic and foreign brands, and hundreds of activities such as the theme forums, procurement docking meetings were held. The number of buyers and professional audiences exceed 40,000, which is a new high from the first time.

Thousands of businessmen go to the blog. With the strong support of various relevant parties, this session has allowed global merchants to share opportunities in the Chinese market and won widespread praise at home and abroad. On the day of the closing, the first batch of third -session of the Expo intended to be a centralized signing ceremony was also held. 31 companies actively signed a contract to participate in the 3rd Consumers Expo.

More than 2800 global brands participating hundreds of forum activities were successfully held

During the second Expo, a series of activities such as theme forums, new products release, fashion week, procurement docking, and national promotion were held.

Among them, the global consumer forum has achieved fruitful results. It has organized more than 100 forum activities and released a series of industry reports on consumer and tourism retail markets, including 8 "white paper" in the industry, "new models, new formats, new consumption, new consumption consumption There are 16 survey reports, 12 "Sustainable Social Value ESG Reports", and 21 "consumer insights, policy interpretation reports".

The current Expo held a total of 177 new products release and display activities, with 622 new products. In addition to more than a hundred and colorful booth new products release activities, this session of the Fair also set up a new product release area. The two -day "Self -Board Time Premiere" new product launch conference, 28 internationally and well -known domestic companies The 68 brands are debuted with 104 new products of different styles and series. It covers the fields of fashion, jewelry, world famous wine, high -end food, electronic technology, biotechnology, artificial intelligence and other fields.

At the same time, the first fashion week event was held in this Expo. The "indoor+seaside" dual show model was adopted to cooperate with the British model of the well -known model brokerage institutions to organize a series of catwalk activities to bring together 28 well -known designer brands at home and abroad, and released 593 pieces. The latest fashion items.

In the meantime, Haikou held a yacht exhibition, attracting more than 200 well -known domestic and foreign brands from 12 countries and regions to participate in the exhibition, and the number of exhibitions increased by 89%year -on -year.

In addition, through the combination of offline and offline, Guangdong's "Guangdong Trade National · Sharing Opportunity" docking negotiations, "fashion excellent products · Shaanxi Yao China" Shaanxi Consumer Promotion Conference, Chongqing Economic and Trade Fair, etc. Reach more than a hundred intentional cooperation projects.

France, Switzerland, Japan, Thailand, Vietnam, Italy, the Czech Republic and other countries have also successfully held special activities such as "French beauty growing strong growth in China: market trends and prospects", "Italian Wine MasterClass".

Practice the overflowing effect of new concepts of public welfare, green and other new concepts continuously enhanced

It is worth noting that the Second Expo will jointly linked international brands and institutions such as Berbeli and Taipi Siqi around ecological protection, caring and assistance, etc. Public welfare projects in environmental protection fields such as tropical rain forests, mangrove ecosystems and biological habitats on the island. At the same time, Kirin, the exhibitors of the French Kaiyun Group, launched the Hainan gibbon solitary jewelry "BO BO" for online auction. The income was donated to the Hainan Forestry Bureau to support the protection of Hainan tropical rain forests and Hainan gibbon.

The reporter learned that the Second Expo advocmed green low -carbon exhibition concepts from the aspects of exhibition, construction, travel, catering, propaganda distribution, exhibition noise control, data management, etc., and adopted corresponding measures , Low -energy -consuming environmental protection and energy -saving exhibition.

In the design and application of the public atmosphere, the Expo consisted the world's rare psychic longan, Hainan gibbon as a mascot, and as an important element through the design of the exhibition. The attention also conveys the concept of green consumption and low -carbon exhibitions of the Consumer Expo. In terms of the selection of overall image production materials, low -carbon and environmentally friendly materials account for more than 90%. The fashion show exhibition area also uses a large area of ​​green plants to create a tropical rain forest mood atmosphere, which aims to convey the concept of protecting the environment and protecting the ecology, advocating the concept of green exhibitions and low -carbon office. For example, Estee Lauder booths use degradable plastic, and the L'Oreal exhibition can be recycled and reuse.

The Second Expo also pays more attention to the "immersion sense" and "participation". The purpose is to allow the audience to experience the charm of the "Expo" through the rich and diverse activities at the scene. The Taishan Sports Industry Group moved the "Smart Martial Arts Screen", "CT2020 National Team Vehicle" and "Civilian Gravolecles Mountain Bicycles", which were launched at the Expo. The museum invites the audience to participate in the Irish folklore experience interactive activities, and feel the pure Irish culture, so that the audience can realize the "not going abroad, watch the world".

31 companies have signed a contract again to be released again

The reporter was also informed at the site of the Expo that the first batch of the first batch of the third session of the Expo intended to be a centralized signing ceremony was officially held. The signing ceremony divides 5 major sections of diamond jewelry, food health, consumption services, living, living, domestic products, and 31 domestic and foreign companies including Tumi, Tapeisqi, Karlagfi, and International Platinum Association. The organizing committee signed the contract again and intended to participate in the third session. There are also domestic and foreign companies such as L'Oreal, Cortie Group, celebrities, Kirin Beer and other domestic and foreign companies who are satisfied with the results of the exhibition of the Consumers' Expo. I hope to continue to participate in the 3rd Expo next year. The product is unveiled, using the clearance expo platform to better display corporate products and images.

"We have participated in two consecutive sessions of the Expo, and we will continue to participate in the future, making full use of the exhibition platform to develop the market." Said Meng Weiwei, general manager of the signing company plus green food manufacturing (Hainan) Co., Ltd. As a Canadian Green Chocolate Factory Co., Ltd.'s project company in Hainan, the company will rely on Hainan Free Trade Port -related policies to create a chocolate cultural and creative industry base that integrates production, processing, cultural creativity, image display, and tourism consumption.

Starting to eliminate the Expo and win in the Port of Free Trade. In fact, on the first day of the opening of the Expo, the Organizing Committee of the Expo received a connection from the relevant person in charge of many foreign companies, saying that he hopes to participate in the 3rd Expo next year, and make full use of the Consumers' Expo Platform platform And the channels of Hainan Free Trade Port further expand China's large market.

As China's first national exhibition with the theme of consumer boutiques, the Expo has a national "exhibition matrix" with the Canton Fair, the Service Fair and the Expo. Important public service platform. (Reporter Wang Wenbo Wu Maohui Beijing Haikou Report)

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